How to Build a Business as a Social Media Influencer
What you'll learn
- Connect with brands that want to hire them to promote sponsored content.
- Value their social media follow with a dollar amount.
- Earn revenue from their social media following.
- Grow their social media following.
Requirements
- Ideally, have at least 5,000 followers on a social media account. However, it is not a requirement. Students will also learn how to grow a following on social media.
- A computer with internet access
Description
Are you ready to learn how tens of thousands of social media influencers turn their following into a profitable business? You need to learn about the exploding influencer marketing industry!
In this course you will learn how to turn a social media following into a profitable online business.
You will learn how to: value a following, connect with brands, and create sponsored posts…
…AKA posts that earn revenue!
Social Media Influencers are NOT just celebrities.
Accounts with as little as 2,500 followers can get connected with brands and start to monetize their following.
What if you don't have a following yet? Don’t worry. We also give you proven expert tips on how to best grow your social media account.
This course walks you step-by-step how to:
- Value your online following (for free)
- Create a Sponsored Post
- Sign up with two different Influencer marketing platforms
- Connect with brands through online platforms
- Comply with FTC sponsored post regulations
- Plus, the course is filled with dozens of examples for you to learn from
What exactly is influencer marketing?
If you asked yourself that question, you need to watch my free preview videos below called “Why Ad Dollars Are Flowing Into Influencer Marketing”.
Everything you need to know are in those two videos.
Most importantly, you will learn that Influencer Marketing is an exploding advertising industry. It is expected to be valued as (at least) a $5 Billion industry by 2020.
That’s Billion with a B!
Social Media Influencer Marketing Platforms
I know, that's a boring, mouth-full of a name. All you need to know is that a "platform" is where you connect with brands. This is also where you set up your advertising campaign and sponsored posts.
In the course, I also walk through two popular influencer marketing platforms. You will witness the behind the scenes of how to connect with brands. They are Famebit and Linqia.
Famebit was recently acquired by Google, so you know they aren’t going anywhere.
Linqia is interesting because as soon as you are accepted into their platform, a CSM (Customer Success Manager) is assigned to you. The CSM’s job is to try to get you a Sponsored Post campaign from a brand. How cool is that!?
When I said this industry was exploding, I wasn't kidding. There are now over 50 different influencer marketing platforms. Famebit and Linqia are two of the most popular platforms that I've found.
*You don't have to sign up with either of these platforms for this course. They are totally optional!
Real Life Examples
I could have easily chosen celebrities with millions of followers for examples of sponsored posts. But, I didn’t. I dug a little deeper for you.
Most of the examples in this course are what are called the Power Middle of social media influencers. They have between 10,000 and 250,000 followers.
You won’t find those type of examples anywhere else on the web!
DON’T FORGET: Udemy operates on a 30 Day full money back guarantee, no questions asked! If you’re not happy with this course you can request your money back.
Click the “Take This Course” button at the top right of this page...I will see you in the course!
Who this course is for:
- Student is looking how to monetize their social media following.
- Student is looking to learn the latest in influencer marketing.
- Student is looking to learn from non-celebrity social media influencer examples.
- Student is looking to learn more about creating an at-home, online business.
Instructor
Blake is a Marketing Consultant specializing in online topics. He has consulted with hundred of business owners on topics like social media, SEO, creating a website, online paid advertising, e-commerce, content marketing, blogging, email marketing, overall online presence, online lead generation and analytics.
His experience in these areas comes from being an online entrepreneur himself. His business Youth-Basketball-Camps(dot)com helps parents and players connect with basketball camps all over the world. Using SEO and organic traffic, Youth-Basketball-Camps(dot)com has over 2.5 million page views.
As a freelance digital consultant Blake helped an e-commerce company 4x their online sales in less than 3 months. This was done through a custom marketing mix placing the business in front of their ideal customers online.
Blake also is an avid reader and researcher, constantly staying up to date with the latest in digital marketing, social media and SEO.
Blake's passion is helping business owners learn about digital marketing and using that knowledge to not waste their time and grow their business.