
This course will cover all aspects of publishing a book, all the way through to promoting and selling it. It is primarily aimed at self-publishers, but much of the promotion and marketing information is also relevant to anyone who has a book traditionally published too.
Planning your website is as essential as executing it or making it visible with SEO. Use the downloadable resources in this order:
Website planner - to plan out how you would like your website to look. Look around at other author's websites and see which styles you like best, together with whether they would suit your style of writing/ book. A list of example sites are included in the downloadable resources as suggestions to get you started.
Wordpress step by step - for practicing and testing out how website planning works and what the end result might look like. Remember to remove your data from the test platform when you have completed the exercise though, and do not 'publish' it or you will be online sooner than you expected to be!
SEO - when your website is past the planning stage and becoming a reality, follow through with SEO to ensure that it is visible on Google etc. there's no point having an 'invisible' website, after all!
There's a lot to cover when thinking about the physical creation of your book:
Formatting it for print form.
Formatting it for digital formats.
Cover design.
Book and author blurbs (bios).
Legalities.
Uploading it all to your chosen publishing platform.
Each of these areas is covered in this module, and, like the Author Platform module, it will take some time to get all of the things you need in place, but don't be tempted to rush through any of them. watch the video and then using the downloadable resources to complete the challenges below.
Apply a traffic-light launch plan to organize prelaunch tasks and maximize book visibility. Secure your own ISBN, comply with publishing requirements, and map staged outreach to readers.
Using the downloadable resources with this module, write down where you are in terms of book launch readiness:
Do you have an author platform in place yet?
Is your book ready to publish in all senses of the word?
Do you have a readership or fan base already?
Have you a book launch strategy in mind?
If yes to all of these questions, well done! If not, then starting with the blank worksheet:
write in the actions you need to take and when.
And either way, please go on to the next module with your book launch strategy now firmly in mind.
Have you written a book and would love to see it published but don’t know how?
Have you decided to self-publish your book, but don’t know how?
If you’ve worked hard to write a great book, no wonder you want to see it in print or online – and why not? But deciding whether to seek traditional publication or to self-publish is tricky and trickier still to actually achieve.
Not with this course!
From reviewing your publishing options to taking you through each step to self-publishing your book, this course tells you exactly how it all works. Don’t worry that there is technical stuff involved, or that you may know nothing about publishing at all. I will show you exactly what to do and how to do it, ‘holding your hand’ every step of the way.
I’m a writer across several genres, with best-sellers and award-winners amongst the 13 books I’ve written. Some are traditionally published and others are self-published, so I understand both publishing routes. I’m also a writing and self-publishing teacher. Through this course, I can help you get YOUR story in print too.
How can this course help you?
Publishing a book can take many forms, and that can be bewildering, but it need not be if you follow the process through in simple steps. Such areas as:
Traditional or self-publishing which is right for you?
How do you know your book is ready to be published.
How you approach literary agents and publishers if you’d like to try getting traditionally published, including writing a synopsis and book submission?
How do you format your book if you decide to self-publish?
How do you create a book cover?
How do you write a back cover blurb?
Where do you self-publish/ sell your book?
How do you promote your book so it sells?
How do you get yourself known as an author?
And of course, how do you make your book into a bestseller?
Well, this course answers all those questions and more, guiding you through each of the stages of publishing, promoting, and selling your book, including the legalities you need to comply with.
TESTIMONIALS...
Thank you, Debbie, for a mind-blowing few days - right now, I'm trying to assimilate everything. - Catherine M
My mind seemed full to overflowing, the course was filled with such useful info. - Pat D
Thank you again for your inspiring course. It was just what I had hoped for. - Hilary P
What’s inside this course?
This course will take you through:
A comparison of Traditional and Self-publishing.
Writing a convincing synopsis and book submission.
Creating a professional Author platform, including Social Media accounts, website, and mailing list.
Developing a book launch strategy specific to your book.
Formatting your book for digital and print publication
Designing a professional book cover
Writing a back cover blurb for your book.
The options for self-publishing, and how to set about it.
The legalities you must comply with when publishing a book.
How to promote your book so that it sells.
How to use Amazon to promote and sell your book.
How to create your own customer base without relying on Amazon.
How to get your book onto bestseller lists.
Many resource lists covering book awards, where to promote your book, software the professionals use for promotion and marketing of books, cover designers and book formatters, and much, much more.
Plus an overview of what you could do with your finished story.