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How to Find Product-Market Fit
Rating: 3.9 out of 5(9 ratings)
60 students

How to Find Product-Market Fit

Step-by-Step Instructions on How to Find Product-Market Fit by Running Experiments with your Customers
Created byDov Abrams
Last updated 1/2021
English

What you'll learn

  • Put together a hypothesis around the idea they want to test
  • Design experiments to test the idea's potential
  • Review the data to determine the feasibility of an idea

Course content

5 sections46 lectures12h 9m total length
  • 1.1: Declaring Victory10:12
  • 1.2 Idea Generation12:39
  • 1.3 Customer Storming and Role-izing12:46
  • 1.4 Who are your Early Adopters?7:27
  • 1.5 You've Found Your Early Adopters When...7:51
  • 1.6 5 Interview Checkpoint17:12
  • 1.7 Interviewing Like a Pro28:08
  • 1.8 What to Ask20:05
  • 1.9 How to Ask for Interviews18:45
  • 1.10 Interview Channel Costing20:14
  • 1.11 Scale Your Segments14:36
  • 50 Ways to Talk to 5 People20:16

Requirements

  • Have an idea they are looking to test on consumers or businesses

Description

This course provides real-world, step-by-step instructions on how to find Product-Market Fit by running experiments with your customers, not on them.

Without focus, finding Product-Market Fit can be overwhelming:

  • Who are your Early Adopters?

  • How do you find them?

  • What features do they want in an MVP?

  • How much should you charge them?

This course will show you exactly:

  • What to test

  • When to test and

  • How to test

...so you can find your Product-Market Fit faster.

  • This course covers:

    • Customer Interviews

    • Opportunity Sizing

    • Marketing Optimization

    • A/B testing

    • Price Testing

    • Pre-Sales

    • Building MVPs

    • Scaling and more

Who this course is for:

  • Beginner entrepreneurs that are looking to test out an idea