How To Crowdfund
What you'll learn
- Understand when to use crowdfunding (and when not to use crowdfunding).
- Understand the difference between donations and equity crowdfunding
- Know how to set up a crowdfunding campaign
- Know how to run a crowdfunding campaign
- Be able to select and use a crowdfunding platform
- Know how to use copyright, trademarks and patents to protect your idea.
- Know what real estate crowdfunding is
- Understand the basics of the JOBS Act
- Know about DC Equity Crowdfunding
- Understand Title IV of the JOBS Act
- Must be at least 18 years old.
- Crowdfunding for Small Businesses and Startups: The JOBS Act
- Top 50 Crowdfunding Campaigns: Fifty Most Successful Crowdfunding Campaigns
- Class videos
- Class PowerPoint materials
- You should be familiar with the internet in general
Is the “practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the internet.” This class reviews all aspects of crowdfunding.
The JOBS Act's definition of "crowdfunding," “crowdfunding platforms," and “emerging growth companies"
How to get up to $1 million through crowdfunding
The risks and rewards of taking advantage of crowdfunding
Intellectual property protection
Choosing a crowdfunding platform
SEC Title IV Regulation A - how does this work?
Indiegogo vs Kickstarter
How to stay on the right side of the law when soliciting funds
How to identify and deal with reliable crowdfunding platforms and companies
How businesses owned by women and minorities can raise new capital, as well as those now shut out of the capital markets (restaurants, day-care centers and others ignored by finicky venture capitalists and skittish bankers)
How investors can identify opportunities, avoid fraud, perform due diligence, and then make an intelligent investment
Understanding Title IV of the JOBS Act
The course is divided into five classes.
Course material include .pdf and text documents, and audio explaining the subject.
It will take five hours.
Take this course if you want to know how to create and manage a crowdfunding campaign.
All students receive a free copy of our book Top 50 Crowdfunding Campaigns: Fifty Most Successful Crowdfunding Campaigns Kindle Edition
Who this course is for:
- Small business owners
- Community organizations
- Local government agencies
William Michael Cunningham has served as a Capstone student advisor in the Real Estate Program at Georgetown University. A strong advocate for the integration of human values in finance, he involves his students in developing new ways to combine social values and investing. His professional interests focus on environmental, social and governance investing, socially responsible investing and community development investing, and his current projects include writing books on crowdfunding, and writing about the impact of the financial crisis on communities of color. Mr. Cunningham serves as Managing Partner for National Crowdfunding Services, and is owner of Creative Investment Research. He is the author of two books on crowdfunding and received his MBA in Finance and a Masters in Economics from the University of Chicago.