How to Create Your Own Successful Online Course Now

Learn the four main reasons why it is important to research your course topic and title before you even attempt to create an online course! This is one of the most important aspects of online course creation, and could save you a whole lot of time and energy.

In this lecture, we will research your topic using Google, You Tube and Amazon. This will help you to see if there is a market for what you want to teach and will also give you ideas for course titles.

What is Udemy, and why is it important to research your course topic on Udemy? In this lecture I will explain why and how it will benefit your planning in creating an online course.

Learn how to use the Co Scheduler to experiment with perfecting your course title.

The Challenge - Create a course title using one or more of the research tools mentioned in this section. Make sure you explain your process and post in the discussion board.

I will show you how to plan your online course lesson outline, from brainstorming, to setting up a spreadsheet to really plan well! Also included is my spreadsheet for you to use as a template should you wish to use it.

Learn the difference between a talking head, screencast and mash up video, and what other additional resources you can include to create an amazing online course that students will love.

How long should your video lectures be and why? In this lecture I'll explain why lectures need to be a specific length, and what doesn't work when creating lectures.

Where should you host your online course? In this lecture I will show you three platforms where you can host your courses, and the advantages and disadvantages of each, plus some tips to help you decide which is the best option for you.

I have also included a beautifully presented BONUS PDF for more advanced options of where to host your online courses - for those of you who are a little more tech oriented or want to set up your courses on your own WordPress site.

Here is a summary of everything I use to film my courses to give you an idea how easy it is to set up for yourself, even if you are not technically minded (which I'm not). It's an inexpensive set up including lights, audio and green screen equipment that I personally use.

In this lecture I will share my recommendations based on video content creators favourites for best cameras for filming your online content. Ranging from smart phone to webcam options right up to a DSLR camera. I have also included a handy PDF with all the cameras discussed with links to Amazon and Ebay.

This lecture recommends best lapel microphones and best USB microphones for recording your online course audio. I will explain the advantages and disadvantages of four microphone recommendations (two lapel mics and two USB mics), how to use them correctly, the benefit of using a pop screen, and costs of buying a good quality microphone.

Learn a simple lighting set up for filming your online course. Also included is a Pdf attachment of the 3 point lighting system using soft boxes.

Green Screen, also called Chroma Key, is a good option if you don't have a great workspace or a distracting background. In this lecture I will show you how to use a green screen, and then how to edit in ScreenFlow to add a background of your choice. I will also give you some suggestions of where you can download good quality backgrounds to use.

In this video I will show you how to adjust volume, screen size, actions and callouts in ScreenFlow.

Learn how to add text in ScreenFlow and how to add starting and ending transitions to your videos.

In this video I will show you how to export your screen flow files into MP4's with the right settings, then show you how to reduce the file sizes using handbrake so that uploading to your platform is more efficient.

In this lecture I will provide a quick lesson on how to use Keynote for your power point presentations. How to add text, pictures, and basic animation.

In this lecture I will explain the challenge for you to present in the discussion board, around lights....camera...and action!

In this lecture I will go over the top 10 marketing tips and what to expect in this section.

In this lecture I'll explain what 'building your tribe' means, the importance of building your tribe, and some tips on how to build it via social media with a focus on using a Facebook fan page.

What is social proof? In this lecture I'll outline what social proof is, and you can get social proof to help sell and market your online courses.

Learn the basics of Search Engine Optimisation (SEO) for optimizing your courses. I will give you some basic tips and also explain some common terms. We will study the benefits of using google analytics, keywords,Tags, HTML, optimized page title and copy, the importance of activity in your course, and the use of inbound links.

You tube is a great way to market your online course or online products. In this video I will give you an overview of what is most popular on You Tube and how to use it to your advantage. I will also give you some fast track tips that you can implement yourself to leverage sales and build your online presence.

In this lecture I will show you the importance of a mailing list, how to grow your list, and why it's important to have a mailing list to build your brand and grow your sales.

In this lecture I will show you an example of how to send an email via mail chimp, and explain some of the common terms used in mail chimp - what their purpose is and how you can use it to be intentional about sending great content to your customers/fans. I have also attached a PDF to this lecture with additional information to keep building your list.

In this lecture we will discuss the benefits of a great email signature for promoting your courses. I will also show you how to set it up using apple mail. (if you have another email service it will be similar).

You can also set up an email signature on your phone - in this email I will show you 2 ways to do this for your iPhone (one included clickable web links)

Learn the benefits of Webinars for making sales and promoting your online courses.

In this lecture you will learn how you can turn one product into many products and re-purpose your content for effective sales across many platforms.

Learn the basic principles of how to cross promote and upsell to grow your income and students.

Examples of how to offer upgrades/bonuses to promote your course and keep it fresh and continue sales.

Learn the benefits of providing discount coupons for increasing sales in your course.

In this lecture I'll explain the 'email signature challenge' - why don't you try it and post your work on the discussion board.

Final comments on tips for marketing and selling your course.

Global and Anayltical learner are terms used to describe the way learners process information. In this video I will discuss the characteristics of the Global and Analytical learner and what teaching methods work best in an online course to keep them engaged. 

In the previous lecture I explain the two types of broad spectrum learners that these 4 learning types fall under (Global and Analytical).

In this lecture I am going to describe the different learning styles based on the popular VARK method (Visual, Auditory, Reading/Writing and Kinesthetic) and also give you some ideas as to how engage them with your course. 

Also attached to this lecture is a PDF print out of the 4 different learner styles as a visual reminder for you.

In this lecture learn the basics of what a landing page is, and the two main types of landing pages - Click Through and Lead Generation Landing pages. I will also share some examples of websites that use these types of landing pages and which one you will use to promote your online course.

What makes a great landing page? Learn some of the quick tips copy writers use to create enticing landing pages that convert into sales. I will also show you an example based on one of my own landing pages that you can implement straight away.

Learn the AIDA method to create your landing page. I will explain what the AIDA method is and how you can apply it to your copy, then show you how I have applied it to my landing page as an example. 

In this lecture I'll explain the challenge which involves creating your own landing page.

Learn why you need a promo video, and the elements that make up a great promo video. I will also show you the Udemy Template for creating great promo videos (no matter what platform you use to host your courses).

In this lecture I am going to break down every section of my promo video so you can see how the elements have all been implemented, while still sounding and looking natural.

If you are not familiar with Google drive this lecture will explain what it is and why it's a valuable tool for storing your documents and videos. I will also show you how to load up videos on to google drive.

Canva is a great tool for creating professional images to include as PDF's in your courses, or to create images to promote your courses....or for anything! In this lecture I'll show the basics of how to use Canva to create great promotional and educational content.

In this lecture I will show you where to get beautiful stock images that are free for use in your online course and promotional material. I've also included the links to the websites I recommend so that you can try them out for yourself.

Learn how to use the phone app Word Dream to create beautiful social media posts.

Fiverr.com is a website that offers tasks and services beginning at $5. From graphic design, e-book formatting, to digital marketing, editing and virtual assistants, it offers a vast range of services from freelancers all over the world.  In this video I will show you what kind of services they offer and also show you some of the artwork, design and animations that I have had created by freelancers at Fiverr.com.

Your Social Media Picture challenge details are in this lecture to share with the group.

Thank you so much for taking this course! My final comments to send you on your way.

Attached is a checklist of the 5 simple steps you need to create an online course. Print it out and use it as a reminder of all the steps you need to take to create your course.

All the presentations slides I have used in this course are here for you to download as a PDF. It will have the information you need that you can refer back to if you need to!

A little thank you gift from me XX

A little surprise to say Thank You XX