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30-Day Money-Back Guarantee

This course includes:

  • 1.5 hours on-demand video
  • 1 article
  • 4 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
Marketing Marketing Fundamentals Strategic Planning

How to Create a Simple Strategic Plan

Learn a Simple, 6-Step Process That Can Help You Create The Business and Life You Truly Desire
Rating: 3.7 out of 53.7 (185 ratings)
771 students
Created by Debbie LaChusa
Last updated 11/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Learn what a Strategic Plan is and how it can help you create the business you want
  • Learn the difference between a traditional Strategic Plan and a Simple Strategic Plan (and why you probably don't need to spend the time on a traditional plan)
  • Learn the difference between a Strategic Plan and a Marketing Plan and why you need both
  • Learn the difference between Setting Goals and Setting Intentions (and why this course doesn't ask you to set Goals)
  • Learn what a SWOT Analysis is and how to complete an effective one in an afternoon without doing a ton of research
  • Learn what can hold you back in your business and how to become aware of it so you can easily overcome it
  • Create a simple Strategic Plan in an afternoon so you can get onto creating the business you really want

Requirements

  • A clear idea of the life and business you'd like to have (however, it's not necessary to know HOW to get there - that's what this course is all about!)

Description

Learn How to Create an Inspired Road Map for Your Coaching or Consulting Business... So You Can Create the Business and Life You’ve Been Dreaming Of!

If your business is not where you'd like it to be, or you're ready for a change and you want to create a road map to help you get wherever you'd like to go, this course is for you.

Whatever kind of business YOU'D like to have... I'd like to share with you a simple process you can use to get fiercely focused so you can create it.

Not only will it help you make decisions every day about what you need to DO to get there, it will also set things up so the Universe can support you.

I'm not going to get all woo-woo on you, but I will tell you when you get crystal clear on what you want, it changes EVERYTHING.

And it ups-the-odds that you will actually get there... or perhaps get someplace even better!

This process is simple, you can complete it in an afternoon, and on a couple sheets of paper.

I'm going to give you... 

  • A fill-in-the-blank template (to make it easy to create your plan)

  • Examples from 3 different Strategic Plans (so you know what goes in each section)

  • A Sample Strategic Plan (so you know what a completed plan looks like)


And I will walk you through a very simple 6-step process (so you can easily create your plan)

You may be thinking, “A Strategic Plan… that sounds complicated… isn’t that something corporations do… do I really need one if it’s just me?”

First of all, I’m not going to teach you how to do a traditional corporate Strategic Plan. You’re right, you don’t need THAT!

I used to develop those plans when I worked in the corporate and non-profit sectors. They’re a ton of work, they’re pages and pages long, and they are NOT what you need as an independent coach or consultant.

What I WILL teach you is a scaled down version that only includes the parts you need to get focused and clear about the type of business and life you want to create.

What Students Are Saying About This Course

Once again Debbie has delivered. My strategic plan did take less than a day to do. Through her direction, I now have focus on where I want my life to go and how to get there.
My strategic plan is concise, realistic, achievable and not overwhelming to accomplish.
Thanks Debbie
~Fran Piggott

Really helpful course Debbie. I haven't considered using intentions instead of goals before and I liked how simplified your process for writing our mission and vision statements was.
Thanks!
~Helen Bolger-Harris


Who this course is for:

  • Independent coaches and consultants who are in a business they're not happy with or who are looking for a change in direction
  • Independent coaches and consultants who feel like they and their business are all over the place and want to get focused
  • Brand new coaches or consultants who want to make sure the business they end up with is a business they will enjoy

Course content

10 sections • 19 lectures • 1h 28m total length

  • Preview03:02
  • Preview03:40
  • Preview02:57

  • Strategic Plan Outline, Template, Sample Plan
    02:45
  • Preview06:41

  • Your Mission
    04:41

  • Your Vision
    07:26

  • Intentions vs. Goals & Objectives
    08:03
  • Examples & Setting Your Intentions
    06:38

  • S.W.O.T. Analysis (An Introduction)
    01:13
  • Identify Your Strengths
    03:32
  • Identify Your Weaknesses
    05:58
  • Identify Opportunities
    04:29
  • Identify Threats
    03:46

  • Your Strategies
    05:53

  • Your Tactics
    06:00

  • Embarking On Your Journey
    07:02

  • A Few Final Thoughts
    04:18
  • Course Bonus
    00:42

Instructor

Debbie LaChusa
Online Teacher, Author, Blogger
Debbie LaChusa
  • 4.5 Instructor Rating
  • 3,839 Reviews
  • 24,819 Students
  • 16 Courses

Debbie LaChusa is an online teacher, author, and blogger. After a 30-year career in marketing, including successfully building and running her own business for 20 years, Debbie retired from her business in 2017 to focus on writing and teaching. She's a bestselling online teacher with more than 24,000 students in 168 countries. She's also the author of four books, including her latest, The Following Inspiration Experiment: Learning to let go and live in the flow.

A pet therapy volunteer since 2014, Debbie has done more than 500 pet therapy visits with her golden retrievers, Hope and Faith. She's also the creator of the Pet Therapy Stories blog.

In 2018, Debbie and her husband relocated from the hustle and bustle of Southern California to the mountains of Western North Carolina, where they currently live on a mountaintop in a home they've nicknamed The Treehouse. Debbie spends her time writing, creating online courses, enjoying the outdoors, and doing volunteer pet therapy.

Debbie teaches courses on a variety of topics, including Business, Marketing, Branding, Sales, Mindset, Life Design, and Therapy Dog Training & Certification. All of her courses are based on real world experience.

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