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BusinessCommunicationContent Writing

Become a Master Communicator

A 5-step process that will change the way you communicate
Rating: 4.3 out of 54.3 (21 ratings)
1,581 students
Created by Pablo F German
Last updated 12/2015
English
English [Auto]

What you'll learn

  • By the end of this course you will know how to craft a powerful message that will make an impact
  • You will learn to apply the 5-step process AIMER (aucience, intention, message, explain, rehearse)
  • You will be able to communicate with a clear message and structure

Description

What do you do when you have to prepare content for an article, a blog post, a presentation or a lecture? If you are like me a few years ago or like most people, you get anxious. This is exacerbated when you have to speak in front of an audience. Every time you think about the content you have to put together you feel overwhelmed and you leave it for later. You keep procrastinating until you really have no more time left and then you quickly put the content together. Then you more or less wing it and you miss the opportunity to make an impact. Although you are still alive, you have a lingering feeling that the whole process could have been a lot better. And you are right.,

I want to help you get on the right track as you prepare content for your presentation, speech, article and so on, so you start well and you finish with a bang. In this course you will learn a practical 5-step process to craft powerful content that you can begin using straight away. This process will help you distill a clear message that your audience will understand, care about, and act upon.

Good content will help you communicate so people listen to you, remember you, and act on your ideas. This in turn will enable you to move others to action. 

The course is structured around the 5 steps summarized in the acronym AIMER: Audience, Intention, Message, Explain, Review. This course is an investment in your ability to prepare content. You will not only have an outline for your next communication, you will learn a process that you will be able to apply to every presentation, blog post, article you have to prepare for the rest of your life. Sign up now and start making an impact. Thirty-day money back guarantee applies.

Who this course is for:

  • If you give presentations, write reports, communicate in team meetings...
  • If you are a leader that needs to communicate your vision and ideas
  • If you are an emerging entrepreneur
  • If you want to develop your communication skills to be able to make an impact

Instructor

Pablo F German
AIMER, Teacher, Entrepreneur, Public Speaker.
Pablo F German
  • 4.2 Instructor Rating
  • 50 Reviews
  • 3,042 Students
  • 3 Courses

I am an AIMER. What that means is that I try to figure out my AIM first, and then I go for it. In fact, AIMER came about from one of my main aims in life which is continuous self-improvement and search for knowledge. Although I like to think of myself as being creative and innovative, AIMER is probably one of my best ideas so far and I am happy to be able to share it with you. I have done a few things in my life apart from trying to be a better communicator. That involved achieving Chess International Master level before I was 20 years old, obtaining a Ph.D. in Molecular Biology, founding a startup to protect the health of honeybees, and teaching at the best university in New Zealand.

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