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30-Day Money-Back Guarantee

This course includes:

  • 2 hours on-demand video
  • 3 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
Marketing Digital Marketing Marketing Strategy

How to Create a Digital Marketing Plan for My Website

Learn how to create your website sales funnel, tactics and strategies to improve your sales online
Rating: 4.3 out of 54.3 (17 ratings)
3,296 students
Created by Jonathan Osorio
Last updated 10/2018
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • At the end of my course, students will be able to analyze their website results and create a solid action plan to generate results.
  • They would understand how a website funnel work and the benefits to implement it
  • How to identify the best digital marketing tactics to generate visits, attract leads and convert customers
  • Create monthly report with Key Performance Indicators (KPIs)
  • How to create SMART Goals for your Digital Marketing Plan
  • Translate Goals into action with the Web Funnel Analysis Tool (Ready to Download)

Requirements

  • Be familiar with marketing tactics (social media, email marketing, blog, and seo)

Description

Strategic thinking and planning are key elements in any digital marketing plan. That’s why I have designed this course to teach new marketers and entrepreneurs the best practices to create a digital sales funnel that increases potential customers engagement.


If you would like to learn how to integrate all digital marketing tactics to generate real results, this course is for you. But, if you are looking for an in-depth course on Instagram, Facebook or any other digital marketing tactic, this course is not for you.

Who this course is for:

  • Beginner marketer or small business owner who want to understand how digital marketing works and what is the best way to create a plan for his/her website
  • Entrepreneurs and Marketers who want to understand how to evaluate a website sales performance. They are frustrated with their actual pay campings results but they would like to learn how to evaluate and create a solid online marketing plan for their business.

Course content

5 sections • 11 lectures • 2h 14m total length

  • Preview03:28

  • What is Digital Marketing?
    12:52
  • Consumer Behavior (Buyer's Journey)
    13:02
  • How to Attract Prospects? - 6 Main Online Sources
    17:26
  • Preview06:08

  • Preview07:23
  • Website Funnel Analysis (Sales Funnel Analysis)
    19:58

  • Tactics For Each Website Funnel Stage
    08:08
  • How to Optimize Your Website Funnel
    29:18
  • Measure Sources & KPIs
    15:25

  • Thank you & What's Next
    01:18

Instructor

Jonathan Osorio
Entrepreneur, Strategic Coach, Marketing Expert, Father of 2
Jonathan Osorio
  • 4.2 Instructor Rating
  • 142 Reviews
  • 6,544 Students
  • 3 Courses

Jonathan is a creative man passionate about processes, effectiveness and personal growth. He was born in Bogotá Colombia where at his young age he worked on his father's business. When he was 19, he decided to move to the United States to look for new opportunities.

He is the co-founder of OnFocux, a digital marketing agency in Miami, Florida. He is responsible for helping clients to generate leads every month and coaching marketer and business owners who want to build and execute effective online marketing strategies. Jonathan has more than 15 years of experience in web development and digital marketing.

In 2008 after the real estate bubble that broke out in the United States, Jonathan and his wife were facing a debt of almost US $ 1 million which led him to make drastic decisions to take control and get out of debt.

At the end of 2010, they were able to cancel their debts and began to enjoy the benefits of financial freedom. Today they are a faithful example that you can live without debt and decision making is important to achieve your goals.

Jonathan is not what most people seek with respect to social status; He is the typical family man who faces the same problems like any other person. But it is inspired by the authentic aspects of life and it is curious to find the maximum potential in each person.

---------------------------

Jonathan es un hombre creativo apasionado por los procesos, la efectividad y el crecimiento personal. Nació en Bogotá Colombia donde a su corta edad trabajó con su padre en los negocios. A los 19 años decidió mudarse a los Estados Unidos para buscar nuevas oportunidades.

Es co-fundador de OnFocux una agencia de marketing digital en Miami, Florida. Es responsable de ayudar a los clientes a generar prospectos (leads) cada mes y de capacitar a gerentes de marketing y dueños de negocios sobre cómo crear y ejecutar estrategias efectivas de marketing en línea. Jonathan tiene más de 15 años de experiencia en desarrollo web y marketing digital.

En el 2008 después de la burbuja inmobiliaria que estalló en los Estados Unidos, Jonathan y su esposa se encontraban con una deuda de casi US$1 Millón de dólares la cual lo llevó a tomar decisiones drásticas para tomar el control y salir de deudas.

A finales de 2010 pudieron cancelar sus deudas y empezaron a disfrutar los beneficios de una vida financieramente libre. Hoy día son fiel ejemplo de que si se puede vivir sin deudas y la toma de decisiones es importante para diseñar nuestras vidas correctamente.

Jonathan no es lo que la mayoría de la gente busca con respecto al estatus social; Él es el típico hombre de familia que enfrenta los mismos problemas que cualquier otra persona. Pero está inspirado en los aspectos auténticos de la vida y es curioso en encontrar el máximo potencial en cada persona.

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