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Marketing Digital Marketing Email Marketing

Email Marketing: Start Growing Your Own Email List Today

Start building and marketing to your own email list subscribers with tools like MailPoet (free), MailChimp, or AWeber.
Rating: 4.2 out of 54.2 (303 ratings)
26,510 students
Created by Phil Ebiner, Video School
Last updated 2/2021
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Get more people to subscribe to your email list
  • Use free tools to build an email list
  • Design beautiful and customizable opt-in boxes
  • Create a lead magnet that turns website visitors into subscribers
  • Drive more traffic to your website that turn into subscribers

Requirements

  • Students should have a website or at least plan on creating a website for their business or personal hobbies
  • Students will do best in this class if they are using WordPress to build their website - as that is the platform that most of the demonstrations take place
  • Students should be open to spending at least a few hours of extra time completing the practice exercises so that by the end of the course, they have a fully functioning funnel that turns website visitors into subscribers

Description

You're here because you want to build an email list, right?

It's great to have you here! Email Marketing is crucial for business success.

You might have just started a website, and need to build an email list from scratch. Or maybe you already have a website with a list, but want to grow your list faster.

Either way, you're in the right place.

What makes me qualified to teach you?

My name is Phil and I run my own 6-figure business, with the help from my email list. Plus, I'm the creator of some of the world's most popular online courses - with over 150,000 students and thousands of 5-star reviews like these ones from this course:

Phil has done it again. I have many of his courses. I really appreciate his passion and instruction. I get motivated with his courses. EXCELLENT. - Michael Young

The guy really seems to talk from his own personal experience and his course is really easy to follow. I'm really looking for to apply in my business what I am learning from him. - Guy Nadeau

Succinct, well-structured, friendly and helpful. Before starting the course I had all the ingredients ready to go - a website, a lead magnet, and email client - but no idea how to put it all together. I was able to follow along with this course and literally do each step as it was demonstrated. I was up and running in no time. - Dr. Darren Wicks

My Promise to You

I'll be here for you every step of the way. If you have any questions about the course content or anything related to this topic, you can always post a question in the course or send me a direct message. 

I want to make this the best course on how to grow your email list. So if there is any way I can improve this course, just tell me and I'll make it happen.

What's this course all about?

Start Growing Your Own Email List: We will teach you how to turn website traffic into desirable email subscribers that you can market your products and services to. After taking this class, you'll know how to:

  • Sign up for a free and easy-to-use email marketing service
  • Create the perfect lead magnet
  • Design beautiful high-converting opt-in forms
  • Drive more high-value traffic to your website that will subscribe to your list

Regardless of what your level of experience is with web design and marketing, this in-depth course is designed to provide you with everything you need to get started.

Contents and Overview

You'll start with the basics and learn how list-building works. You'll learn the different types of email marketing services. By the end of the first section, you'll be signed up for an amazing free email marketing service.

You'll learn what a lead magnet is, and how to create a perfectly irresistible lead magnet. You'll learn how to use basic tools like Microsoft Word and Quicktime to create high-quality lead magnets. By the end of this section, you'll have a lead magnet that will surely get people subscribing to your list.

You'll then learn how to create beautiful opt-in forms on your website using free tools like Magic Action Box. You'll learn how to customize them so that they look modern and professional. By the end of this section, you'll have a website with lead magnets and opt-in form that gets people subscribing to your list.

By the end of this course, you'll have a funnel that gets people on your email list. From there, you'll be able to market your products and services to them.

With our 30-day 100% money back guarantee, there is nothing holding you back from jumping in right now and trying the course out.

Go ahead and click the enroll button, and I'll see you in lesson 1!

Cheers,

Phil

Who this course is for:

  • This course is for email marketing newbies who haven't started building an email list
  • This course is for people who aren't getting enough people to subscribe to their list
  • This course is for people who need help creating beautiful opt-in boxes
  • This course is for anybody with less than 1000 subscribers to their email list or newsletter
  • This course is not for people who already have experience successful building an email list

Course content

6 sections • 34 lectures • 2h 18m total length

  • Preview02:06
  • Preview05:38
  • Tips to Improve Your Course Taking Experience
    01:06
  • Preview04:22
  • Preview02:20

  • Preview00:53
  • Preview06:30
  • The Most Popular List-Building and Email Marketing Tools
    05:45
  • The Free Alternative List-Building Tool I Love
    02:18
  • Walkthrough: Sign Up & Install MailPoet
    12:13
  • How to Send Mail with MailPoet
    07:00
  • Practice Exercise: Install a List-Building Tool
    01:19

  • Introduction to Section
    00:18
  • What is a Lead Magnet?
    06:53
  • Tools I Use to Create Lead Magnets & a Practice Exercise
    04:51
  • Setting Up an Automated Email to Send Your Lead Magnet
    05:40
  • Practice Exercise: Set Up Your Lead Magnet
    00:58

  • Introduction to Section
    00:39
  • High-Converting Opt-In Formula
    05:34
  • Examples of Beautiful Opt-In Forms for Inspiration
    07:12
  • Practice Exercise: Write Out Your Opt-In Text
    01:22
  • Free & Beautiful Opt-Ins with Magic Action Box
    10:44
  • How to Customize the Magic Action Box
    11:25
  • Practice Exercise: Create a Stunning Magic Action Box
    02:18
  • Add a Top Bar Opt-In Form for Free
    04:48
  • Top 9 Converting Places to put Email Sign-Up Forms
    06:10

  • Introduction to Section
    00:30
  • Get More Web Traffic with Blog Articles
    02:20
  • Get More Web Traffic with YouTube Videos
    04:36
  • Get More Web Traffic with eBooks
    03:09
  • Get More Web Traffic with Social Media
    03:44

  • How to Export Your List to Import into a Premium Email Service
    02:28
  • Thank You & What's Next?
    01:15
  • Bonus Lecture: Learn More from Phil + Video School
    00:29

Instructors

Phil Ebiner
Top-Rated Instructor, 2 Million+ Students
Phil Ebiner
  • 4.6 Instructor Rating
  • 274,143 Reviews
  • 2,160,453 Students
  • 136 Courses

great courses for beginners

I'll teach you the skills necessary to stand out from the crowd. Whether it’s a personal passion or a business pursuit, you can learn video, photography, art, design, marketing skills and more here.

learn by doing

Step-by-step tutorials and project-based learning.

get support

One-on-one support from experts that truly want to help you.

don’t stress. have fun.

With our happiness guarantee, you have nothing to worry about. Become a member or join an individual course today. We have a 30-day money-back guarantee on all courses.

more about phil

My professional background is in video production and editing. I graduated from Loyola Marymount University's School of Film and Television in 2011. Since then, I've worked on thousands of projects that have appeared in movie theaters, film festivals, television and online.

Today, I create all kinds of things from photographs that can be seen on my Instagram to homemade sourdough bread that feeds my family. Who knows where life will take me. But I know wherever I am, I'll be creating.

Since 2012, I've been creating online courses that over two million students from around the world have taken. Course topics include everything from photography and video to design and business courses. If I can't teach it , I collaborate with other experts who share their skills with absolute beginners.

Video School is my website where you can take my online courses. You can also find them on top course platforms like Udemy.

Photography & Friends is a website and community I created to help new photographers become confident with their cameras.

I can't wait to see you in class!

- Phil

Video School
Learn Creative Skills
Video School
  • 4.6 Instructor Rating
  • 289,047 Reviews
  • 2,111,426 Students
  • 157 Courses

Learn creative skills, from absolute beginner to advanced mastery. 

Video School exists to help you succeed in life. Each course has been hand-tailored to teach a specific skill from photography and video to art, design and business.

Whether you’re trying to learn a new skill from scratch, or want to refresh your memory on something you’ve learned in the past, you’ve come to the right place.

Education makes the world a better place. Make your world better with new skills!

Our courses can be watched 24/7 wherever you are. Most are fully downloadable so you can take them with you. You can also view them on mobile devices with the Udemy mobile app.

All courses have a 30-day money-back guarantee so that you can check it out, make sure it’s the right course for you, and get a refund if it’s not!

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