How to build a marketing & strategy plan -time to plan right
What you'll learn
- Define your business strategy
- Set up business goals
- Set up objectives
- The difference between a goal to objective
- What is a ROI
- How to choose the right marketing activities for each objective
- What is a KPI
- How to build a marketing and strategy plan to grow your business
- Define your marketing strategy
Requirements
- Literate
- English speaking
- You'll need a desktop computer
- No prior knowledge or experience needed. Only the desire to learn!
Description
When starting your own business planning is very important, there is a reason why they say planning it key for success. Join me to learn how to build a marketing and strategy plan, how to define your business strategy, set up goals and objectives and which marketing activities you should go for. By planning right you will develop the best products and services to suit your target audience needs (customers / clients needs), good marketing plan will help your customers to see what are you giving them that your competitors are not, what separate you from the competition. By having a plan and following your marketing strategy you can grow the business the right way.
After preparing so many marketing plans for big global companies and every time you work on it for months until one day I decided no more and created a plan for one of the segments in 1 hours! That's cause I know my target audience, I know my products and I follow the simple steps I am sharing in this course. I Invite you to follow my steps and you can build a marketing and strategy plan by yourself for your business, a plan which going to help you take your business to where you want it to be.
Who this course is for:
- Business owners
- Interested in marketing
- Interested in business development
- Students for marketing
- New business owners
- Small business owners
- Entrepreneur
- Startup
- Interested in marketing strategy
- Looking on building a marketing and strategy plan
- Interested in marketing
- Looking on building a marketing plan
- Female Entrepreneurs
Course content
- Preview02:00
- Preview10:57
- 11:37Step 2 - set up your business goals
- 05:15Step 3 - Set your objectives
- 03:28The difference between goals to objectives
- 04:41What is the difference between GOAL to OBJECTIVE
- 10:15Step 4 - marketing strategy
- 03:44Step 5 - ROI and KPI
- 01:34Summary
Instructor
‘Think Big. Do Big. Be Big. Consulting’ was founded in 2018 by Dana Ohana, with 10 years of experience in Marketing and Public Relation in South Africa and abroad. I have B.A degree in Communications & Management and M.B.A master's degree in Business Management/ Major in marketing & advertising.
After working for global companies for so long I've decided it's time for me to share my knowledge, provide as many tools as possible to those who want to learn. My goal is to help you grow your business by following easy and clear steps without spending lots of money.