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30-Day Money-Back Guarantee

This course includes:

  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
Marketing Branding Business Branding

How to build a strong BRAND? Personal & Business BRANDING

Brand building in 6 simple detailed steps
Rating: 3.7 out of 53.7 (4 ratings)
28 students
Created by Dana Ohana
Published 11/2019
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • How to build a brand in 6 steps
  • What is branding and how it can help you grow your business
  • Build an authentic brand with personality to gain your customers's loyalty
  • Develop your unique brand
  • How to define your target audience
  • How to define your brand promise
  • How to brand yourself and your business and why are they align
  • Personal branding

Requirements

  • Literate
  • English speaking
  • You'll need a desktop computer
  • No prior knowledge or experience needed. Only the desire to learn!
  • or download UDEMY app

Description

Branding doesn't belong to companies only, they belong to each and every one of us!

A brand is no longer what we tell people about us it’s what they tell others when we are not in the room. We are those who tells the story but how do they know which story to tell others? One of the most important things we need to understand about branding is that this is all about perception! How others perceive us as per every little thing we do and present to them!

Join me to learn:
- The importance of building a strong brand.
- How to build a brand in 6 detailed steps.
- How to define your target audience and brand promise.
- The importance of design in building your brand.
- Why it is important to keep your brand promise.

Build a strong brand to help you grow your business and keep your clients / customers with you for the long run.

Who this course is for:

  • Business owners
  • Interested in building their own brand
  • Interested in build their business brand
  • Interested in marketing
  • Interested in business development
  • Students for marketing
  • New business owners
  • Small business owners
  • Entrepreneur
  • Startup
  • Marketing strategy
  • All branding
  • Brand building
  • Personal branding
  • Building yourself as a brand
  • Interested in building themselves as a brand
  • Interested in personal development
  • Interested in business development
  • Brand Management
  • Female Entrepreneurs

Course content

3 sections • 14 lectures • 1h 38m total length

  • Preview03:08
  • Preview02:20
  • Preview08:45
  • Preview14:28

  • Step 1 - Identity
    05:02
  • HOW TO IDENTIFY YOUR TARGET MARKET / TARGET AUDIENCE
    09:23
  • Define your target audience
    1 question
  • Step 2 - Value
    06:35
  • How to define BRAND PROMISE
    06:16
  • Step 3 - Design
    07:30
  • HOW and WHY to use DESIGN to build your OWN BRAND
    13:53
  • Step 4 - Strategy
    01:41
  • Step 5 - Trust
    03:32
  • Step 6 - Advertising
    03:50

  • Helpful tips and summary
    11:51

Instructor

Dana Ohana
Business owner and a marketing expert
Dana Ohana
  • 3.9 Instructor Rating
  • 5 Reviews
  • 41 Students
  • 4 Courses

‘Think Big. Do Big. Be Big. Consulting’ was founded in 2018 by Dana Ohana, with 10 years of experience in Marketing and Public Relation in South Africa and abroad. I have B.A degree in Communications & Management and M.B.A master's degree in Business Management/ Major in marketing & advertising.

After working for global companies for so long I've decided it's time for me to share my knowledge, provide as many tools as possible to those who want to learn. My goal is to help you grow your business by following easy and clear steps without spending lots of money.

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