Public Relations: How to Be a Government/PIO Spokesperson
What you'll learn
- Represent a Government Agency or division in front of the media
- Serve as a media spokesperson for a government agency
- Handle a press conference
- Speak in sound bites
Requirements
- You will need to record yourself on video using a cell phone, tablet or webcam
Description
Public Relations. Imagine yourself fielding reporters' tough questions at a heated press conference, and you appear perfectly confident, authoritative and on message. You can get the exact messages and quotes you want about your government agency into the news media.
How to be a Government Spokesperson
In this "How to be a Government Spokesperson" Public Relations course you will learn how to communicate to the media effectively as a representative of a government agency or bureau. The media hold government agencies and government officials to a higher level of accountability. As a government spokesperson, you will face greater skepticism and even hostility from the news media.
This course will teach you four main skills:
1. How to look comfortable, confident and relaxed anytime you go on TV or in front of a camera.
2. How to shape a three-part, thirty second media message for each interview.
3. How to answer reporters' questions in a strategic, focused manner.
4. How to package your messages with sound bites so that you will know in advance exactly what quotes of yours will appear in the final story.
You will learn the fundamentals of how to be a Public Relations spokesperson by the end of this course.
TJ Walker has been a government spokesperson while working as the director of communications for the Florida Department of Banking and Finance and as a press aid to Members of the US Congress.
Enroll in this Public Relations course today.
There is a 100% Money-Back Guarantee for this Public Relations course. And the instructor also provides an enhanced guarantee.
"5 Stars! Thank you for a very well organized course. It will be easy to find the points or topics I might want to read or see again as a refresher. You have very practical tips along with good explanations for the how-to's." Udemy student Paula Wethington
What others say:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm."Gregg Jarrett, Fox News Channel Anchor
Who this course is for:
- Government officails, press spokespersons, and public information officers
Instructors
- 4.4 Instructor Rating
- 181,420 Reviews
- 1,805,680 Students
- 218 Courses
More than 1.8 million Udemy students have enrolled in TJ Walker's Classes!
TJ has created numerous Udemy best-selling courses in the fields of personal development, public speaking, presentation skills, media training and communication skills.
Feel free to contact him on LinkedIn for more information on in-person training workshops, seminars, and keynote speeches on habits and all personal development subjects in which he teaches online courses.
Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament. He has conducted presentation and media training workshops on six continents in more than two dozen countries.
His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller.
Walker is also the author of "Media Training AZ" and "Media Training Success."
Walker's Facebook page "TJ Walker Speak to Influence" is the #1 page for 7-day a week video tutorials on how to be a better public speaker and communicator.
In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.
Walker has also served as a former President of the National Speakers Association, New York City.
Walker was a merit scholar at Duke University where he graduated magna cum laude.
What others say:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor
Plus d'un million d'étudiants Udemy se sont inscrits aux cours de TJ Walker!
TJ a créé de nombreux cours à succès Udemy dans les domaines du développement personnel, de la prise de parole en public, des compétences de présentation, de la formation aux médias et des compétences en communication.
N'hésitez pas à le contacter sur LinkedIn pour plus d'informations sur les ateliers de formation en personne, les séminaires et les discours d'ouverture sur les habitudes et tous les sujets de développement personnel dans lesquels il donne des cours en ligne.
Walker est le fondateur de Media Training Worldwide et organise des ateliers et des séminaires de formation à la prise de parole en public depuis 1984. Walker a formé des présidents de pays, des premiers ministres, des lauréats du prix Nobel de la paix, des lauréats du Super Bowl, des sénateurs américains, des Miss Univers et des membres du Parlement. Il a dirigé des ateliers de présentation et de formation aux médias sur six continents dans plus de deux douzaines de pays.
Son livre, "Secret to Foolproof Presentations", a été l'un des meilleurs vendeurs de USA Today, ainsi qu'un Wall Street Journal et Business Week Bestseller.
Walker est également l'auteur de "Media Training AZ" et "Media Training Success".
La page Facebook de Walker «TJ Walker Speak to Influence» est la page n ° 1 pour des didacticiels vidéo de 7 jours par semaine sur la façon d'être un meilleur orateur et communicateur.
En 2009, Walker a établi le Livre Guinness des records du monde pour la plupart des apparitions à la radio Talk sur une période de 24 heures.
Walker a également été président de la National Speakers Association, New York.
Walker était un chercheur d'excellence à l'Université Duke où il a obtenu son diplôme magna cum laude.
Ce que disent les autres:
«Le dévouement résolu de TJ Walker à la présentation a fait de lui l'expert n ° 1 pour les cadres à la recherche de conseils pour parler au public et aux médias.» Bob Bowdon, présentateur / journaliste, Bloomberg Television
«TJ Walker est le principal formateur média au monde.» Stu Miller, producteur de Viacom News
(Formation aux médias de TJ Walker dans le monde) «La plus grande entreprise de présentation et de formation aux médias au monde.» Gregg Jarrett, présentateur de Fox News Channel
- 4.4 Instructor Rating
- 103,647 Reviews
- 1,473,198 Students
- 230 Courses
Media Training Worldwide Digital is a full-service online training firm specializing in video on-demand courses. We publish courses on all aspects of technology, business, personal development, communications, and the arts. Our top instructors include Best-selling experts such as Clarian North and TJ Walker. Media Training Worldwide Digital partners with the foremost experts in the world in order to deliver high-quality video-based learning experiences to students.