Your Social Media Toolbox: Schedule, Autofollow & Automate
What you'll learn
- Consider Best Times to Be On Social Media
- Investigate Facebook Insights To Find When To Schedule
- Learn to Schedule Facebook and Twitter Natively
- Evaluate 3rd Party Apps to Schedule Google Plus, LinkedIn
- Learn to Bulk Upload Many Status Updates to Facebook, Twitter, Google Plus
- Learn to Automate from your Blog and other websites e.g Buzzfeed, Upworthy, News directly to your Social Media sites.
Requirements
- Experienced Advanced Social Media Usage OR VERY CONFIDENT
- Introductory Understanding of Computers, Tablets and Browsers
- Preferably Have at Least ONE Social Media Account Already
Description
This is a Corporate course for Business, Government and Not for Profits: Save Time: Learn about autoposting and autoscheduling, natively within Facebook & Twitter as well investigate which social media dashboards are best for automation - Hootsuite, Sprout Social and Buffer. Play with automation software combined with social media dashboards to autofollow and unfollow on Twitter. Work around challenges of automating Google Plus. Includes an advanced spreadsheet conversation calendar lecture. Create bitmarks & extensions for RSS, Do Share and Recipes for If This Then That. Recommended for experienced social media practitioners within organisations, Corporate Government, Not for Profits and small business.
This course uses many free (e.g. IFTT) freemium (Hootsuite) and low monthly fee tools (meetedgar). We do NOT look at the $40,000 a month tools (use your account manager to give you free training if you are paying that much!). Please do not buy ALL the tools mentioned here - investigate a few and use a mix of free to $25 a month, ones.
Facebook recently (May 2015) changed the API (the way tools talk to Facebook) and removed access to posting to groups you are NOT an admin of. I am investigating other solutions, but at the moment NO tool has access to automate posting to a group where you are a member, not an Admin.
Thank you John! "Just working through your social media automation Udemy course. Been meaning to complete it for ages! Nothing else like it." (from Twitter)
Who this course is for:
- You Are Working For Organisations Such As Corporate, Gov, Not For Profit and Have To Post Regularly to Social Media Sites
- Small Business Owner Wanting to Reduce Time Online
- Facebook, Twitter, Google Plus and LinkedIn Admins Looking for Tools
- Students and Journalists Seeking to Improve Knowledge of Social Media
- Corporate, Government and Not For Profit Evaluating Resources in Social Media
Instructor
I am a CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) and I also have taught a Masters of Convergent Media. My personal social media: Forbes Magazine named me in the Top 50 Social Media Influencers globally,named head of media, social media by Marketing Magazine and in the Power150 (AdAge Magazine) Media bloggers. I strive to show the theory/strategy with practical tactical tools in online community building.
Professionally, I manage Facebook Pages for Junior Masterchef, Idol, Big Brother etc. I have taught social media for businesses at University of Sydney for 10 years and I have 7,000 online students. My clients range from UNHCR and TV shows to small businesses and Women Matter (Saudi Arabia Women of Islam community). I have a quarter of a million followers online, personally reaching around 6 million people per month through social media. I have taught around 100,000 people in the last 10 years how to build online communities, create social media content, write strategy documents, drive social media campaigns and improve their Facebook Page through FBO and earned attention.
I personally have a quarter of a million followers online, personally reaching around 6 million people per month through social media. I have taught around 100,000 people in the last 10 years how to build online communities, create social media content, write strategy documents, drive social media campaigns and improve their Facebook Page through FBO and earned attention and have around 7,000 online students.