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Hotjar Hero Masterclass
Rating: 4.1 out of 5(125 ratings)
530 students

Hotjar Hero Masterclass

Understand your Customer. Grow your Business. Take a Masterclass in Hotjar Analytics.
Created byColin Longworth
Last updated 3/2018
English

What you'll learn

  • Use and leverage the entire Hotjar software suit. No tool is left uncovered!
  • Increase your understanding of your website visitors and customers.
  • Grow your business by removing roadblocks in your websites design and interface.
  • Understand best practises for researching and profiling users as they interact with your website.
  • Expand your online business with increased conversions and sales,

Course content

5 sections • 27 lectures • 2h 48m total length

  • Introduction2:49

    Learn to install and master Hotjar, from heatmaps and recordings to fast feedback, to understand user analytics and behaviors, and grow conversions and sales.

  • Introduction to Hotjar7:25

    Explore how Hotjar provides an all-in-one feedback analytics platform that reveals user interactions through recordings, heat maps, funnels, and forms, plus real-time feedback tools and pricing.

  • Introduction to Hotjar Worksheet0:11
  • Installation of Hotjar12:17

    master the installation of Hotjar, including placing the tracking code in the header and verifying it on a WordPress site. understand sampling and its impact on data and performance.

  • Installation of Hotjar Worksheet0:11
  • Hotjar Introduction & Installation Quiz

Requirements

  • You should have a basic understanding of websites, computer usage and terminology.
  • You do not need to know web development or have coding experience.
  • You do not need to purchase Hotjar or other tools.

Description

Are you looking to improve your website? Are you running an online store and unsure why your customers are not converting? Do you work as an SEO Guru or Digital Marketer and want to grow your skillset? This powerful course is designed to give you a cutting edge view of the amazing Hotjar toolset.

Developed in conjunction with industry professionals and consultants, this course assumes no prior knowledge of Hotjar, web development or user analytics know-how. We keep it simple with the ultimate aim of growing your business and giving you a firm foundation to better understand your customers. We talk in plain English, guiding you through the background, installation and use of Hotjar. Before you know it, you'll be a Hotjar Hero and ready to advance to the next era of user analytics. 

What Is In This Course

  • An Introduction & Overview of Hotjar
  • The Installation of Hotjar on WordPress
  • The Set Up, Configuration and Case Study of Every Hotjar Tool
  • Review of Hotjar Accounts, Hierarchy, Security & Privacy
  • Bonus Worksheets & Quizzes

What Our Course Testers Said

"Really insightful. I now spend time each day watching my Hotjar recordings and improving my site" - Adam B.

"Hotjar is a must-have for any person making a living online" - Louise K.

"Boosted my sales when it matter most. Invaluable" - Sebastián A

Who this course is for:

  • Online business and ecommerce owners who want to improve their conversions and sales.
  • Web designers who want to improve their user interfaces and experiences.
  • SEO Gurus and Digital Marketers who want to improve their skillset and client offerings.
  • Users of Hotjar, Clicktale and Crazy Egg who want to complete their understanding of their solutions.

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