Fundamentals of Hospitality Revenue Management
3.8 (57 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
172 students enrolled

Fundamentals of Hospitality Revenue Management

fundamental of process, reports and data requirements in Revenue Management, pricing, SWOT Analysis, demand forecasting
3.8 (57 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
172 students enrolled
Last updated 5/2020
English
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Current price: $34.99 Original price: $49.99 Discount: 30% off
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This course includes
  • 3 hours on-demand video
  • 2 articles
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Learn Revenue Management Fundamentals
  • Pricing Pillar
  • Competition Analysis (SWOT Analysis)
  • Understand Demand & Inventory
  • Process of Revenue Management
  • Marketing Reports required for revenue management
Requirements
  • Basic Understanding of Hotel Operations
Description

Revenue Management is essential whenever businesses can charge different prices from different customers. Like airlines, hotels, restaurants & other service industries

Revenue Management comes in picture where different peoples uses same product & services for different reasons and have different willingness to pay. For Example Airlines, Hotels, Advertising Services. 

Inventory in these are perishable and unsold are considered as loss. In these scenarios Maximizing revenue can be difficult

This course talks about fundamentals of revenue management for hotels in particular and other industries in general.

This Course will help you to become understand what are fundamentals of revenue management.

Why you should take this course and What to expect

  • Learn Fundamentals of Revenue Management,

  • Pricing Pillars, Concepts and Dangers,

  • Analyse Inventory Management

  • What are typical revenue management decisions you would make.

  • What data is required to make such decision.

Unique Features

-  focus on theoretical Aspects

- Personalized review.

- Continuous guidance in your learning ensuring that you achieve your objective of subscribing to this course.

- Regular Updates on case studies based on your feedbacks

Even though the course is online with no physical presence, assignments in this course will give you a change of personal interaction as i will review all assignment personally and give you personalized guidance.

Subscribe now and Share the love with others as well.

Who this course is for:
  • Small Hotel Managers
  • Front Office Staff
  • Reservation Staff
  • Sales Professionals
  • Hotel Owners
Course content
Expand all 26 lectures 03:04:46
+ Revenue Management Fundamentals
7 lectures 50:27
Revenue Management Definition & Meaning
07:06
Revenue Management Premise and Assumptions
08:15
Common Revenue Management Decisions at hotels
05:16
Terms used in Hospitality in relation to Revenue Management
14:13
+ Revenue Management Process
13 lectures 01:21:32
Steps for Revenue Management
02:10
Steps for Revenue Management
03:05
Step 2 - Segmentation of target cutomer and understand their profiles
10:46
Step 2- Balancing the Segment of customers
05:57
Step 3 - Understanding Demand
04:07
Step 3 - Forecasting the Demand
15:49
Step 4 - Identify Competitors & Swot Analysis
07:34
Step 5 - Meaning of Price and Seller & buyer Prospective price
08:15
Step 5 - How do we detemine Prices
09:03
Step 5 - Pricing Factors and Strategic Pricing
05:02
Differential Pricing
03:33
Pricing Concepts - Dangers and Restrictions
03:26
Re-cap What we have learned soFar
02:45
+ Business Segmentation, Distribution Management and Data Reports which are needed
5 lectures 52:06
Distribution and Channel Management
11:28
Inventory management
10:42
Report which we may need for revenue management
13:55
Some Sample Revenue management Reports
08:47
Revenue Management Challanges
07:14
+ BONUS
1 lecture 00:40
BONUS LECTURE
00:40