Master Course in Shopping Mall & Supermarket Management
What you'll learn
- Define key terms and concepts related to retail management, such as point of sale, customer service, and inventory control.
- Explain the historical evolution and significance of retail management in the context of modern business.
- Differentiate between various retail business models, including brick-and-mortar stores, e-commerce, and omnichannel approaches.
- Analyze the characteristics and advantages of different retail formats, such as department stores, specialty stores, and discount stores.
- Outline the steps involved in strategic planning, from environmental analysis to goal setting and implementation.
- Evaluate the role of SWOT analysis in formulating effective retail business strategies.
- Demonstrate the use of strategic management tools, such as the BCG Matrix or Porter's Five Forces, in the context of retail business.
- Formulate a comprehensive business development plan that aligns with the overall strategic objectives of a retail organization.
- Analyze the principles of store layout and space utilization to enhance customer experience and flow.
- Apply knowledge of customer behavior to create a layout that encourages exploration and maximizes sales opportunities.
- Explore the key components of retail operations, including supply chain management, staffing, and technology integration.
- Develop a comprehensive marketing strategy that aligns with the target market and business objectives.
- Identify key components of a supermarket business plan, including market analysis, financial projections, and operational considerations.
Requirements
- Basic skills and Ideas of Shopping Mall & Supermarket Businesses !
Description
Master Course in Shopping Mall & Supermarket Management
Welcome to the Master Course in Shopping Mall & Supermarket Management, a comprehensive program designed to equip individuals with the essential knowledge and skills to excel in the dynamic retail industry. This course covers a range of modules that delve into the intricacies of managing shopping malls and supermarkets effectively.
Module 1: Introduction to Retail Management Gain a solid foundation in retail management principles, exploring the history and evolution of the retail industry. Understand the key components of successful retail operations, including customer service, merchandising, and employee management.
Module 2: Strategic Planning and Business Development Learn the art of strategic planning and business development in the context of shopping malls and supermarkets. Explore market analysis, competitive positioning, and long-term planning to ensure sustainable growth and success in the retail sector.
Module 3: Store Layout and Visual Merchandising Discover the importance of store layout and visual merchandising in attracting customers and enhancing the overall shopping experience. Study the psychological aspects of consumer behavior and design effective store layouts that maximize sales and customer satisfaction.
Module 4: Operations and Inventory Management Delve into the operational aspects of running a shopping mall or supermarket efficiently. Topics include supply chain management, inventory control, logistics, and the implementation of modern technologies to streamline operations and reduce costs.
Module 5: Marketing and Promotions Explore innovative marketing strategies tailored to the retail environment. Learn how to create compelling promotions, implement effective advertising campaigns, and leverage digital marketing to drive foot traffic and boost sales in shopping malls and supermarkets.
Module 6: Supermarket and Shopping Mall Business Plan Cap off the course by developing a comprehensive business plan specifically tailored to the supermarket and shopping mall industry. Understand financial modeling, risk management, and the importance of adaptability in an ever-changing retail landscape.
By the end of this Master Course, participants will have acquired a deep understanding of the complexities of shopping mall and supermarket management, empowering them to make informed decisions and contribute to the success of retail establishments in a competitive market. Join us on this journey to master the art and science of Shopping Mall & Supermarket Management.
In this master course, I would like to teach the 5 major topics:
1. Introduction to Retail Management
2. Strategic Planning and Business Development
3. Store Layout and Visual Merchandising
4. Operations and Inventory Management
5. Marketing and Promotions
6. Supermarket and Shopping Mall business plan
Enroll now and learn today !
Who this course is for:
- All UG and PG Business, General Management, Marketing & Entrepreneurship Students
- Interested students to learn about the concepts of Shopping Mall & Supermarket Management
Instructor
- 4.4 Instructor Rating
- 59,822 Reviews
- 617,124 Students
- 340 Courses
Achievements on Udemy : (UDEMY TOP BUSINESS BEST SELLER & FULL TIME UDEMY INSTRUCTOR)
[1] Enrolled over 615,000 students from 214 countries & 48+ Udemy Business (UFB) Courses for Business Subscription.
[2] Delivered a staggering 4.14 million course enrollments, with 12,430,007 minutes taught Including UFB Courses (Upto May' 2025).
[3] Offered a diverse array of 340 courses, covering Business, General Management, Leadership, IT, Software and Systems, Psychology, Education, and Media Studies.
Credentials and Qualifications of Dr. José:
Dr. José's extensive qualifications showcase his dedication to various fields:
[1] Earned a Ph.D. in Entrepreneurship & Business Management in 2019, contributing to the understanding of business dynamics.
[2] Holds an M.Phil. in Business & General Management, establishing a solid foundation in comprehensive management knowledge.
[3] Completed a Masters in Financial Markets in 2015, demonstrating expertise in financial systems.
[4] Acquired a Masters in Information Technology in 2013, equipping him with technological proficiency.
[5] Achieved a Masters in Human Resource Management (MBA) in 2011, highlighting organizational skills.
[6] Secured a Bachelors in Mathematics in 2009, emphasizing analytical and statistics prowess.
[7] Earned a Diploma in Teacher Education in 2006, showing dedication to education.
This diverse academic background positions Dr. José as a well-rounded and versatile professional.
Teaching Experience:
Dr. José is an accomplished expert with a wealth of teaching and industry experience:
[1] Currently he is working as a Researcher and Professor of Florida Christian University (FCU Online), Orlando, FL.
[2] Serves as a Senior Researcher, Professor, and Subject Matter Expert at UTEL University, Universidad Centro Panamericano de Estudios Superiores - México, IBS-BFSU (International Business School - Beijing Foreign Studies University) China.
[2] Holds the title of Honorary and Visiting Professor at NGCEF Australia, ISCIP Canada, and Judge of the Research center for the Internationalization of companies from emerging economies (I-CEE) & Global Forum on Business Case Study.
[3] Dr. José, Specializes in digital transformation teaching, innovative teaching, and project based strategies for startup teaching in digital platform ecosystems.
Instructional Design and Curriculum Development Experience:
Dr. José's instructional design and curriculum development contributions are noteworthy:
[1] Designed and developed more than 5 specialized Post Graduate Master Degree courses for International Business School - Beijing Foreign Studies University (IBS-BFSU).
[2] Expertise in corporate entrepreneurship, organizational innovation, and learning.
[3] Over 15 years of experience as a business and IT consultant for over 20 successful startup businesses.
[4] Designed, developed, and hosted over 200 corporate business websites since 2007, receiving over 10 awards for graphic and web design.
Interests of Teaching Topics:
Dr. José's teaching interests span a wide range of subjects:
[1] Conducted, supervised, and handled more than 10,000 UG, PG students since 2007.
[2] Led training sessions for undergraduate and postgraduate Master Degree graduates in areas such as Entrepreneurship Development, Business Management, Human Resource Management and Development, Marketing, Digital Marketing, Finance and Financial Markets, Economics, Statistics, Education, Psychology, Leadership and Personal Development, Multimedia, Information Technology, IEEE Domains, and Software Certification Courses.
[3] Regular Keynote Speaker at AEIC China and Whither Our Economies (WoE) Lithuania.
[4] Currently guiding 5 Ph.D. Scholars in Business Administration, Computer Science, and IT Domains.
Certifications, Research and Publications:
Dr. José boasts an impressive list of certifications, research, and publications:
[1] Completed more than 30+ Software, IT, and Business Certifications.
[2] Serves as an Editor of Science Direct PLAS Journal, Ai Scholar China and certified reviewer for several renowned publishers from Springer Nature, Online Wiley, Emerald & SAGE.
[3] Published over 50 research and review articles, 8-12 solo-authored full case studies, 4 book chapters, and numerous book reviews and some listed in WoS & Scopus Listings.
[4] Google Scholar Citation 100+ and Research Gate Score is 270.90 with 54+ Citations, 59,299+ reads, and 27 Research Recommendations.
[5] European Alliance for Innovation (EAI) Score is 16.
Honors and Awards:
Dr. José's accomplishments are celebrated with various honors and awards:
[1] Top Funding Project Writer.
[2] Top Researcher Award 2019-2024.
[3] Best Ph.D. Thesis Award 2018.
[4] Distinguished Young Scientist 2017.
[5] University Topper (2011-2012).
[6] Seven-time recipient of the FCB - Faculty Competency Building Award (2011-2018).
[7] Mr. Perfect Award in 2008.
International Memberships and Activities:
[1] Holds memberships in 35+ International academic and professional bodies, including IEEE (ID : 96447154), Oulu Entrepreneurship Society - Finland, AfSAE (ID: 256521), ISPIM (ID: 1374), ITPA (ID: 29660) and many more.
[2] Volunteers for Scopus, Web of Science, and ABDC Indexed journals.
[3] Serves as an editorial and reviewer board member for over 30+ journals and has reviewed 200+ articles since 2019.