
Learn to stage your own home for sale with affordable, do-it-yourself strategies that can speed up selling by up to 87% and boost value by up to 25%, saving thousands.
Discover what property staging is and isn't, and how to identify your target market. Apply design elements and principles to a room-by-room plan, including greenery, storage, repairs, and exterior impressions.
Clarify what home staging is and isn't and distinguish it from interior decorating to emphasize staging for buyers, highlight features, and boost perceived value for faster, higher-priced sales.
stage a home for sale by combining cleaning with styling elements like artwork, lighting, greenery, and decluttering. boost perceived value by making interiors and exteriors inviting with curb appeal.
Identify the property's target market by location and demographics to tailor styling. Consult your real estate agent and use the provided resource to guide the staging exercise.
Explore fundamental design concepts used by professional stages to help you successfully stage at home, and gain confidence using these concepts in the staging process.
Explore the foundations of interior design for home staging by applying the design elements—space, line, color, texture, light, and pattern—and the principles of balance, rhythm, repetition, proportion, and harmony.
Learn how color acts as a key design element in home staging, using neutral walls with accent pops from decor and the 60/30/10 rule to create mood and buyer appeal.
Enhance rooms by combining natural light with creative artificial lighting—ambient, task, and accent lighting—while using mirrors to bounce light and daylight bulbs for a cleaner, open feel.
Emphasize a central focal point in each space to grab attention. Use elements like fireplaces, artwork, or views and apply rhythm and repetition to avoid monotony.
Master rhythm and repetition to create movement and harmony in home staging by repeating lines, colors, textures, and patterns while balancing boldness to avoid overpowering spaces.
Apply the rule of threes and the visual triangle to home staging, using odd-number groupings, varied heights, and the 60/30/10 color rule for cohesive, layered interiors.
Start with a neutral backdrop, depersonalize and declutter, elevate the entryway, living area, kitchen, and master bedroom with a life layer, a focal-point style using balanced shapes and color.
Hang artwork at eye level, about 145 cm to the center, to create harmony; use rugs, mirrors, and curtains to visually heighten spaces.
Access a downloadable property staging checklist you can print and carry through the course to stay on track and ensure you don't miss any key details when staging a home.
Capture buyers within the first 7 to 10 seconds by optimizing mood, scent, and style as you stage the entryway to showcase the home for sale.
The entry creates first impression, with buyers deciding in 7 to 10 seconds; keep it uncluttered, use a mirror or artwork thoughtfully, and avoid a mirror opposite the front door.
Learn to elevate a formal lounge by styling cushions and coffee tables with color contrast, repetition, and varying heights, using the rule of threes and thoughtful placement.
Stage the formal lounge for the target market with a clear focal point, balanced seating, comfortable flow, and a rug to link furniture; consider a second rug for large rooms.
Create a spacious, informal family room with minimal, neutral furniture and a clear focal point to invite relaxation. Arrange seating to encourage conversation, TV viewing, and fireplace focus (if present).
Create a luxurious master bedroom by making the bed the focal point with a statement bed head and neutral linen, while keeping clutter minimal and wardrobe well presented.
Define the purpose of each spare room and kids room, create a clutter-free space with a bed as the focal point, neutral colors, and minimal furniture to appeal to buyers.
Stage a home office to attract buyers by placing the desk near the front door and floating in the middle to create a dual‑purpose space with a reading nook.
Learn how to stage a kitchen for maximum impact by decluttering counters, maximizing storage, and creating inviting vignettes with rule-of-threes styling, fresh flowers, and organized pantries.
Staging the dining room emphasizes optimal table layout, chair clearance, rug scale, artwork height, lighting, and table styling with centerpieces and balanced vignettes to create flow with the kitchen.
Demonstrate how to transform a bathroom into a spa-like, neutral, clutter-free retreat through mold removal, deep cleaning, fixing issues, depersonalizing, and styling with neutral towels and lighting.
Create a sparkling, clutter-free laundry room by removing lint and musty smells, storing bottles in baskets, and keeping clothes out of sight, with minimal styling and fresh towels.
Learn to use hardy indoor plants—peace lily, Boston fern, snake plant, and more—to add greenery, elevate decor and photography, and link rooms with outdoor spaces in home staging.
Home Staging Masterclass
A comprehensive step-by-step guide to styling a home for sale in order to sell it for up to 17% more and statistically 87% faster than comparable non-staged properties.
We have developed the online Home Staging Masterclass to give you all the tools you need to successfully stage your own home, or someone else's home, for sale.
Saving thousands of $ on what is otherwise a luxury service reserved for premium properties.
WHAT YOU WILL LEARN:
Understanding Home Staging
Debunk the myths around home staging vs home decorating.
There's more to home staging than hiring furniture to fill an empty room or adding extra pizzazz to a luxury mansion, when it comes to styling a home, it's all about making a property stand out from the crowd to be as appealing as possible to potential buyers. The online Home Staging Masterclass will debunk the myth that home staging is simply decorating the space in your home and show you why it is so much more.
Knowing your target market.
Learn how to determine the target market for your home.
When it comes to property, it’s every seller’s dream to make a quick sale at the highest possible price. In order to do so though, it’s important to not only market your property to the correct target market, but also to style your property to appeal to the most likely buyer for your home.
Room - by - room guide
Learn how to apply the essential elements of home Staging to your property.
The online Home Staging Masterclass will give you a room by room guide to get the best of every space (including the exterior), as well as an understanding of the highest pay-off rooms in your home.
Style like a professional
Know the industry techniques used by professional home stagers & stylists.
The Home Staging Masterclass will give you an understanding of design elements, design principles and the rules of interior styling used by professional home stylists when staging a property for sale. Using these techniques, you can accentuate space, make the property look less run down or outdated, and warm up empty or cold-looking spaces.
Printable resources
Get your step-by-step checklist and resources guide full of professional techniques.
Not only will you have unlimited access to the online course, but we will also give you a printable step-by-step checklist and a resource guide full of professional tips and techniques you can follow to make your home as attractive as possible to potential buyers.
"A well-styled home can help potential buyers visualise what they can do with different spaces in a home."
Most importantly, first impressions are vital. The photos and advertising materials of homes that are styled are so much better, and encourage many more people through the door, than the photos of a home not styled.