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30-Day Money-Back Guarantee

This course includes:

  • 3 hours on-demand video
  • 9 articles
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
Business Entrepreneurship Crowdfunding

Hack Kickstarter: Crowdfunding Mastery To Fund Your Campaign

Learn the step-by-step guide to planning and marketing. Hands-on tips & tools for crowdfunding 2-20x your target.
Rating: 4.0 out of 54.0 (97 ratings)
4,329 students
Created by Tom Eilon
Last updated 4/2014
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • 40 lectures based on interviews with the experts
  • On completing the course you will have the tools needed to develop a killer crowdfunding campaign, plan it’s launch and marketing and raise well beyond your target

Requirements

  • You are have an interest in crowdfunding
  • You've checked out Kickstarter and think its pretty darn cool!

Description

Only 1,000 people have raised more than $100,000 on Kickstarter.

How did they do that?

I interviewed 6 Kickstarter Expert to ask just that. Each expert has raised between $50,000 and $500,000 and knows exactly what it takes to create a campaign that delivers well beyond expectations. We get deep into the detail of how the experts planned, executed and delivered their campaigns. By taking this course you will be able to understand the steps they took and replicate their success.

This course covers:

    Creating your campaign: How the experts created with their campaign, video and project page and made them stand out.

    Planning: How you should plan out your campaign beginning to end. What the experts did and what worked for them.

    Launch day: A minute-by-minute plan for launch day.

    Marketing and promotion: Once you’ve created your campaign, it’s time to let the world know it exists. The experts will explain how they marketed their projects to get great results.

    Project fulfilment: How to deliver on your promises to backers

    Tips & Tricks: Little known tips and tricks that can make a massive difference in execution as well as key crowdfunding mistakes and pitfalls to avoid

Cram through this course in a day or take your time over 3.

You should take this course if you don't want to waste time second guessing what works and doesn't work. The Experts have crowdfunded their own ideas using these techniques, and they'll tell you the mistakes they made for you to avoid.

Whats included:

6 expert interviews

Detailed questions on how each Expert planned, managed and executed their campaign

Checklists complied from interviews

No need to hunt through each interview to figure out how to take immediate action. The key steps are outlined for you.

Money back guarantee

This course comes with a no-questions-asked 30 day money back guarantee. If you don't get what you need out of this course, I personally promise you will get your money back.

NOW LETS GET STARTED

Signup to take the course today.

Who this course is for:

  • If you are interested in the topic of crowdfunding, this course is for you
  • This course is relevant to all crowdfunding platforms (Indiegogo, CrowdCube, Seedrs, etc., not just Kickstarter)
  • Anyone considering how to fund their business
  • Anyone interested in creating an extra source of income

Course content

9 sections • 46 lectures • 2h 59m total length

  • Preview01:52
  • Preview07:06
  • What One Piece Of Advice Would You Give Someone Running Their First Kickstarter?
    05:05
  • Checklist: Meet The Experts
    00:23

  • How To Come Up With Your MInimum Funding Goal
    03:55
  • Setting Pledge Levels That Customers Want
    04:39
  • Choosing The Campaign Duration
    02:18
  • $ or £ - Understand The Impact
    03:05
  • How To Get Feedback For Your Campaign That Adds Value
    04:18
  • Preview02:36
  • Don't Forget About Regulators And Taxes
    04:45
  • How Much Time & Money Should You Invest Upfront?
    03:22
  • Checklist: It's All In The Planning
    02:34

  • Early Momentum - Why It Matters
    05:08
  • Research Similar Projects That Succeeded
    05:42
  • Step-By-Step - Researching Similar Projects That Succeeded
    00:56
  • How To Do Blogger Reachout
    13:14
  • Use Social Media Effectively
    01:52
  • Preview00:40
  • Checklist: Marketing Setup
    02:13

  • Find Inspiration: Which Campaigns Inspired You?
    04:58
  • Creating A Killer Video: Matt - Touch Board
    03:01
  • Creating A Killer Video: Adam - Manuka Gyroscope
    02:23
  • Creating A Killer Video: Ben - Projecteo
    02:26
  • Creating A Killer Video: Paul - The Vamp
    03:49
  • Creating A Killer Video: Mark - The Nutter
    02:24
  • How do you know whether you've nailed the video?
    01:09
  • How to set up your Kickstarter Page - Manuka Gyroscope
    03:01
  • Checklist: Recording a killer video & setting up your page
    02:22

  • Manage Your Campaign Using Milestones
    02:25
  • Preview00:48
  • What To Do On Launch Day
    04:58
  • Should You Take Orders Outside Of Kickstarter?
    07:59
  • Keeping Your Campaign Fresh
    05:23
  • Checklist: Launching the campaign
    01:49

  • Getting Rewards To Backers
    05:39
  • Communicating With Backers
    04:09
  • Surveying Backers The Right Way
    03:27
  • Checklist: Delivering Your Project
    01:03

  • What Drove Momentum Into Your Campaign? Day-By-Day Breakdown: Adam
    16:00
  • Summary: Post Campaign Analysis
    00:28

  • How Has Kickstarter Helped You?
    05:21
  • Summary - Where Are They Now?
    01:36

  • Working With Chinese Manufacturers
    02:58
  • How to setup your Kickstarter page - The Vamp
    02:58
  • How To Set Up Your Kickstarter Page - Bare Conductive
    11:24

Instructor

Tom Eilon
Crowdfunding Expert, Geek, Entrepreneur, VC,
Tom Eilon
  • 4.0 Instructor Rating
  • 97 Reviews
  • 4,329 Students
  • 1 Course

Tom Eilon is the founder of Thinkubator Partners, where he focuses on helping other startups grow.

Tom launched one of the first Kickstarter projects, following Kickstarters launch in the UK and successfully raised funding for The Manuka Belt (The belt reinvented with magnets) in 2013.

Tom has been able to connect with a many other Kickstarter veterans and entrepreneurs and regularly brings them together at a monthly dinner, called Thinkubator. Thinkubator gives entrepreneurs and crowdfunding specialists a chance to reveal their biggest problems and concerns in private, to get advice, support (and therapy!) from each other. The Thinkubator network has grown to 100 trusted and knowledgeable entrepreneurs, consistently helping each other to succeed.

www.thinkubator.org.uk

Prior to Thinkubator Partners, Tom was Head of Product and Strategy at venture-backed startup, Metail, and has also worked at Atomico Ventures, the venture capital fund set up by the founder of Skype.

Tom holds an MA in Natural Sciences (Physics) from Cambridge University and an MBA from INSEAD. He shares cool products and random thoughts @tomeilon.

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