YouTube SEO and Marketing: Grow your Channel in 2020 !

Master the rules of the YouTube game and push the algorithm in your favor by uploading consistently, delivering one stronger element each video, and engaging your audience for sustained growth.

Discover how YouTube grows by keeping audiences on the platform longer through playlists and videos, and by creating content that attracts audiences and supports the YouTube business.

Watch time became the number one ranking factor on YouTube. Total time spent and session time drive promotion and rankings.

Learn how clickthrough rate, the ratio of clicks to impressions, influences YouTube rankings by optimizing thumbnails and titles, and leveraging subscribers, search, and recommendations.

Engagement drives YouTube rankings through likes, comments, and subs, while metadata—titles, descriptions, captions—tells what the video is about; early ranking depends on metadata, channel authority, and watch data.

Learn how YouTube analyzes thumbnails, faces, objects, text, and languages to govern discovery, and how creators optimize thumbnails, titles, and captions for SEO and monetization.

Craft catchy video titles that boost click-through rates and watch time, pair them with thumbnails, and make them searchable and clickable to rank on YouTube, the second largest search engine.

Create catchy, high-contrast thumbnails with minimal text to boost click-through rate and watch time on YouTube, using best practices for color, emotion, and brand consistency.

Master metadata to boost YouTube discoverability by aligning titles, descriptions, and captions with your content. Optimize tags and closed captions to improve ranking, watch time, and revenue.

Explore how cards and end screens boost engagement and watch time on YouTube by linking to popular videos, playlists, websites, or merchandise, while boosting collaborations and conversions.

Create long-form videos over ten minutes to maximize watch time, rankings, and ad revenue, while short-form videos under ten minutes have a lower chance of being recommended.

Promote your video across as many platforms as possible within the first 72 hours after publishing to reach the right audiences and shape views for the next month and year.

Learn how to grow your channel by using a branding watermark that includes a subscribe button, so viewers can subscribe without leaving fullscreen.

Explore how vernacular languages boost YouTube growth, as Indian language users are predicted to overtake English, making vernacular content a boon for your first 100k subscribers in India.

Use playlists to keep viewers on your channel by arranging videos into an irresistible series that leads from one video to another, boosting watch time, revenue, and YouTube ranking.

Engagement drives growth on YouTube, with likes, comments, and subscribers fueling higher rankings. Plan and nurture engagement throughout video scripting by delivering value, asking for subscriptions, and replying to comments.

Catch the trends by using Google Trends to identify evergreen and seasonal topics, then create timely videos with branded or non-branded queries to grow your channel.

Develop a master list of actionable steps for planning and producing videos, covering before upload and after upload optimization to grow your YouTube channel.