
A warm introduction from Andy, who explains what the Grow Your Business and Maximise Your Profits course is all about. He highlights the challenges facing businesses today when it comes to Profit Improvement. He focuses on ‘Getting the Basics Right’, before later lectures that cover ‘Creating a Profit Focus in Your Business’, ‘The Five Routes to Profitability’ and finally a practical way for you to ‘Develop Your Own Route.’
Continuing in ‘Getting the Basics Right’ Andy introduces here the principles of managing a balance between maximising your financial returns, keeping your customers happy and ensuring your people are committed, motivated and effective. He highlights what this looks like and what it means for your business - and for you!
This lecture highlights 10 Common Barriers businesses face when Maximising Profitability. Andy helps you understand how you measure up and what you can do to address some of these issues in your business. Download The Barriers To Profitability Assessment Toolkit.
Andy highlights in this final lecture about ‘Getting the Basics Right’ what it is that profit-focused businesses have and do and he then helps you identify how you measure up! This lecture shares with you the 7 Key Ingredients Of Maximising Profitability, allows you to see how you measure up and importantly what you can do about it! Download the Create A 3D Profit Focus Assessment Toolkit.
Andy now moves onto the second section of the programme, Creating a Profit Focus and this lecture highlights the common reasons businesses don't get their people profit-focused. He then outlines ways that you can do it and the tangible benefits of doing so.
This lecture includes practical steps you can take to get everyone in your team 'on board' and profit-focused. It gives you a chance to identify the common mistakes businesses make and understand how you measure up, then what you need to do about it! Download the Questions Of Finance Toolkit and The Price Is Right Toolkit supporting documents.
Now it's time to identify the steps you are going to take to create a real profit focus in your business/team. Download the Get Your People Profit Focused Action Plan supporting document.
This lecture introduces the third section, where Andy gives an overview of 'The Five Routes To Profitability' model and the benefits of using it. Download the supporting document, Your Routes To Profitability Toolkit.
Andy takes you through a step-by-step guide on how to use the 'Routes To Profitability' model to ensure you get the best out of it.
This lecture helps you start to explore how you can reduce your costs by reviewing your overheads and direct costs - not cutting them for cutting's sake, but ensuring that you are getting the best value.
Andy continues to share ways that you can reduce your costs by being proactive in the way you work with and maximise your relationships with suppliers.
This lecture highlights the problems of discounting, the negative impact it has on your business and how to avoid doing it. Andy also highlights the opportunities for your business by not discounting and the power of getting everyone to realise and be able to deal with this. Download the Discount Discounting Poster supporting document.
This lecture explores the different pricing strategies available to you, with real examples of how other businesses make it work. Andy helps you to identify the steps you need to take a proactive approach and make your pricing work for you.
Many businesses run inefficiently and this lecture helps you identify the common areas where it could be happening in your business and how you can reduce and eliminate it. Download the Front Line Fix Toolkit supporting document.
Andy builds on the previous lecture by introducing the Cost Of Waste exercise - a great way to spot and reduce wasted time, effort and resources. Download the Reduce the Cost Of Waste Toolkit supporting document.
Increasing sales with your existing customers is usually a much more cost-effective exercise than creating new ones. In this lecture, Andy helps you to identify the common barriers to selling more and shares how you can overcome them in your business. He also provides proven processes to 'sell up' and 'sell on' extra products and services, without coming across as pushy or aggressive.
Andy follows on from the previous lecture with some tools and tactics to get your existing customers to spend more often with you - it's about taking a proactive approach!
How can you create more customers in your existing markets? This lecture helps you to take a proactive approach to identify and target the right customers for you and your business.
Following on from the previous lecture Andy now helps you to ‘get to grips' with researching and developing new markets if it's the right option for you and your business.
Having taken you through all 5 ‘Routes to Profitability’, Andy now gives you a chance to take time out and revisit the model for your business in order to identify the key steps you now need to take.
Andy recaps the main learnings of this course, encouraging you to take stock and take those first steps to Maximise your Profitability. He highlights other tools, resources and courses that you can access to help you build on what you've now learnt and implemented.
How can a company improve profitability? Regardless of your business sector, profits don’t come as naturally as you might think. First, you need to have a plan of attack that will run expenses down whilst keeping income on a steady upwards path.
In this course, you will learn various business growth strategies for profitability. More importantly, you will be taught the key motivational tactics to get your whole team fixated on profits, as this is a key driver of consistent business growth.
This course will steer away from fancy accounting tricks. In actual fact, there will be very little accounting covered at all. What this course wants you to appreciate is that the best way to drive profitable growth is when everyone in the business sees profit as their common goal. Once everyone has it as their main priority, the pieces of your growth plan will naturally fall into place.
So what about your business growth plan? How do you go about creating that? This course will help you devise that too, with help from the Routes For Profitability model. This framework discusses all the directions you can take your business in, and how they can be best used for profitable growth. You’ll also learn some key principles to keep profit margins as wide as possible, so your growth plan remains robust and fool-proof for the future.
Many businesses, no matter the level of success they encounter, record zero profits for many years. At times, this is attributable to the sector they operate in. It may also be down to heavy reinvestment. Regardless of the reasons, your business might fall into this trap too. If you are not profiting, there’s very little leeway to subsidise your company during expensive crisis events. So, make sure you are always one step ahead, enrol in the course, and begin recording profits as soon as possible.