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30-Day Money-Back Guarantee
Business Sales Marketing Strategy

How To Create Lucrative Sales & Marketing Partnerships

Are you ready for a simple way to generate more leads, close more sales, and have more success growing your business?
Rating: 4.8 out of 54.8 (7 ratings)
52 students
Created by John Weisenberger
Last updated 3/2019
English
30-Day Money-Back Guarantee

What you'll learn

  • Understand the benefits of Endorsement Partnership Marketing and why it's often called the world's most powerful marketing strategy. Endorsement Partnerships are the simplest way to expand your lead generation success without spending a ton of money on advertising, digital marketing, SEO and other less effective marketing activities.
  • By the end of this course you’ll be able to recruit and sign endorsement partners who will promote your business and accelerate its growth.

Requirements

  • Basic Sales and Marketing knowledge is helpful, but not required.

Description

"The right Partnerships are by far the most effective way to increase brand awareness, grow your audience, monetize assets, and find money. It’s no wonder good marketing partnerships deliver an average 9 to 1 return on investment. Can you say that about your Adwords or SEO campaign?"  

~ Simone Novello

Have you ever bought something because someone you trusted endorsed that specific product or service? If you moved into a new part of town and your new neighbor recommended a specific dentist or doctor, would you be more or less inclined to use their services? Most likely you wouldn’t even consider looking at any other options.

Every business, no matter what its size, should implement a formal Endorsement Partnership Program where it earns profits by recommending other businesses’ products or services to its customers, clients or patients. In turn, it should also have a reciprocal agreement in place where it generates new leads and revenues from other businesses recommending its products or services to the partner's customers, clients or patients.

Surprisingly, according to Jay Abraham, one of America’s leading business growth experts, fewer than 1% of all small business owners use this powerful, low cost, marketing strategy to grow their businesses. The other 99% are not using it because they think it’s too hard, or they simply don’t understand how powerful it can be!

This Endorsement Partner Formula™ online training course will teach you  of success and put you into that elite 1% who know the secret to rapid business growth and making more money as a result.

Who this course is for:

  • Business Owners/Entrepreneurs plus Marketing and Sales managers interested in broadening their sales channels

Course content

13 sections • 25 lectures • 2h 29m total length

  • Preview04:20
  • Preview02:22

  • Preview05:39
  • Why Endorsement Partnerships Are So Powerful
    02:12
  • Endorsement Partnership Roles
    01:49
  • When to Use Endorsement Partnerships
    10:17
  • The 3 Main Types of Endorsement Partnerships
    10:43

  • Identifying Your Ideal Target Partner Type
    04:45
  • Smart Endorsement Partner Research
    06:16
  • Establishing Initial Contact With Prospective Partners
    02:04
  • Some Final Thoughts About Selecting Partners
    04:35

  • Endorsement Strategy Options
    13:18

  • Developing Your Perfect Customer Offer
    05:27

  • Developing Your Partner Benefits Story
    15:05
  • Effectively Communication Your Partner Benefits Story
    07:17

  • Types of Partnership Compensation Agreements
    03:24
  • Partnership Agreement Content Considerations
    08:12
  • Compensation Plan Options
    05:37

  • Partner Sales Training Requirements
    03:59

  • Market Launch and Promotion of Your New Endorsement Partnerships
    06:25

  • Partnership Results Tracking and Follow Up
    11:10

Instructor

John Weisenberger
Author, Speaker, Founder at Chain Reactions Marketing®
John Weisenberger
  • 4.5 Instructor Rating
  • 47 Reviews
  • 5,484 Students
  • 3 Courses

          John Weisenberger is an author, speaker and founder of Chain Reactions Marketing®, a premier Sales and Marketing advisory firm that helps business owners and their managers achieve sustainable long term growth through Strategic Endorsement Partnerships and Practical Sales and Marketing training programs. 

          With over 30 years of Engineering, Marketing and Business Management experience working for and with companies such as United Parcel Service, Allen-Bradley, Rockwell, Samsung, Digital Equipment, Honeywell International and others, today John is best known as the creator of the Chain Reactions Marketing® Endorsement Partner Formula™ training and group coaching program many small business owners and entrepreneurs use to expand their customer base, increase customer loyalty and drive higher profitability in virtually any market or industry.

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