Grow your Bridal Beauty Business
What you'll learn
- Increase prices confidently
- Increase your earnings in one easy step
- Work out your current costs per service
- Work out current earnings and profits
- Identify and attract your ideal client
- Use Social Media effectively to grow your business
- Set up Instagram as a Business with a relevant Bio
- How to get the best out of your images for Social Media
- Increase your social media presence
- Social Media Content Ideas
- Set Goals and use Planners to work towards goals
- Learn the importance of Mindset
- Basic SEO knowledge
- Tips for getting your website found on Google
- How to convert enquiries into Bookings
- Set up Booking Forms and processes for enquiries
- Create a simple WIX website
- No experience required but you will need access to a computer.
- Basic computer knowledge such as Excel to work out your costings.
- Social Media such as Instagram/Facebook an advantage
- Access to Microsoft Excel
- Working as a Hair/Makeup Artist in the Wedding Industry or be working towards it
This course helps Wedding Hair and Makeup Artists/Beauty Therapists take steps that can help them to increase their prices. Covering a range of topics that will allow you to grow your beauty business by putting these into practice.
Setting and Increasing Prices
Working out Cost per service
Pricing Bridal Previews/Trials
Displaying prices online
Increase your prices
Increase your income
Pro Discounts and Affiliates
Growing Social Media
Social Media for Beauty Businesses
Improving Search Engine Optimisation
Google Search Console/Google My Business
Daily/Weekly/Monthly and Yearly Planners
Importance of Mindset
Training and Development
Converting Enquiries into Bookings
Marketing and Branding
Attracting your Ideal Client
Finding your USP/Niche
Taught in an informative and relaxed manner through video lectures with printable templates and including assignments to work through in your own time.
Learn how to plan and set goals and the importance of mindset and self worth.
Learn how to use social media to grow your business.
Work out your current cost per services and how to increase and present your prices.
Learn how to increase bookings.
Basic understanding for Search Engine Optimisation and how to increase your online presence.
Put processes in place to convert more enquiries into bookings.
Learn how to use Marketing and Branding to attract your ideal client.
At the end of this course you will have the knowledge of the processes you will need to put in place to grow your Bridal Beauty Business and increase your prices. You will know exactly what your earnings are per hour and the costs per service.
Who this course is for:
- Hair/Makeup Artists already working in the Bridal Industry.
- Hair/Makeup Artists struggling to increase prices.
- Beauty Therapists/Cosmetologists looking to work in the Bridal Industry.
- Hair/Makeup Artists looking to work in the Bridal Industry.
- Any Mobile Beauty Business
- Any Beauty Business looking to grow
- Beauty Business looking to increase prices
I live in South West Scotland with my Husband and Son (not forgetting Coco the dog) I trained in Makeup Artistry at the Academy of Makeup Scotland in 2015 and quickly realised I had a passion for Natural Bridal Makeup.
I specialise in natural makeup where I enhance you and never cake you in heavy makeup. I want you to still feel and look like you, and recognise yourself when you look in the mirror.
I offer Makeup Lessons and Masterclasses at my home studio in Dumfries and Galloway, and I am a Freelance Makeup Artist for Delilah Cosmetics covering Scotland, where I travel throughout Scotland to various venues to host Makeup Masterclasses showcasing Delilahs makeup range and their signature glowing makeup look.
I have won The Scottish Wedding Awards in 2018 and 2020 for Freelance Wedding Hair and Makeup Artist in South West Scotland as well as being nominated for 2019, 2021 and this years awards that will be held in February 2023.
Travelling throughout Scotland for Weddings, I get to visit the most amazing venues, including Glencoe House, Cringletie House, Wedderburn House and Castle Lachlan. Attending Masterclasses in London, Dublin and Manchester with some of the highest rated Makeup Artists in the World.
Courses I have completed include Luxury Bridal Makeup, Asian Bridal Makeup, Black Skin Masterclass, Mature Skin Masterclass and Kasia Fortuna Bridal Hair Masterclass. I am also a member of the prestigious Kristina Gasperas Online Academy.