Graphic Design Theory - Hierarchy

How can you ensure that people will read the title of an article first, then the pull-quote with some juicy fragment of the story, and only then move on to the body copy?

As a graphic designer, you cannot give your viewers instructions on how to use your work, right? So there has to be another way to make people know what to do and where to find the information they are looking for.

The magical solution is visual hierarchy.

In this course we will cover:

• Focal Point,

• Entry Point

• Dominance

• Emphasis

• Scale

• Position

• Proportion

• Exaggeration

• Propositional Density

• and everything else that can help you to make your designs structured and easy to use.

We will also analyze hundreds of amazing designs from all areas of graphic design to help you easily visualize and understand all the terms and rules that are covered in the course.

Meeting your instructor

Hello, I’m Martin Perhiniak, Certified Adobe Instructor and Graphic Designer. Hierarchy is a key element of my new Graphic Design Series here on Udemy. This series is the essence of my 15+ years of teaching graphic design, and 20+ years of working as a freelance designer at the highest level.

I was fortunate to teach more than a 100.000 students worldwide and was voted as one of the 5 best Adobe instructors of the World. Here in Udemy, some of my courses are all time best sellers and are considered the best in their category.

The challenge of teaching Design Theory is that everything is related, and I have a very effective and unique approach to explore this amazing subject in an enjoyable, easy to understand manner, that will help you to build deep understanding in it fast.

I encourage you to collect all chapters, but you can watch them in any order. This part, Hierarchy is a very interesting subject with a lot for you to discover.

Come, join me in this course, and let us together learn how to make your designs better structured and easier to navigate.

Martin