
Discover what Google web stories are, presenting content through audio, video, or text and designed for swiping or tapping on mobile.
Explore the big opportunity of Google web stories for WordPress, as publishers in the US, India, and Brazil test a limited launch and monetize engaging stories.
Explore the official web stories format with images, video, text, and animation, learn how to publish for Google indexing, and monetize via WordPress embeds, AdSense, and affiliate links.
Install the Google Web Stories plugin for WordPress by adding a new plugin and selecting the official Google option; install and activate to continue to settings.
Explore web stories plugin settings, configure analytics and logo, manage dashboards, create new stories, monetize with AdSense, and preview from Google-designed templates.
Set up a Google AdSense account, add your site, create a responsive vertical ad unit, and copy the ad unit code and pub ID for integration.
Create web stories in WordPress by uploading images or videos and adding titles across pages. Learn to insert media, adjust background colors and opacity, and fine-tune layout.
Duplicate the current page with one click to create a new page, then upload media, add a screenshot, and ensure alt text while building at least ten pages before publishing.
Publish web stories by creating ten to twelve pages. Then set visibility (public, private, or password-protected), schedule publication, and manage post images, categories, and tags to optimize reach.
Edit and update your WordPress web stories from the dashboard, duplicating, renaming, and deleting pages as you refine content. Preview the live story and share the link across platforms.
Web Stories are a web-based version of the popular Story format, allowing creators to host and own their content.
Reach more people and engage your audience like never before by bringing tappable Stories to your website.
What you’ll learn
How to clearly define your audience/niche when making content.
Ways to add value to your content.
How to show up authentically online.
Ways to bring your content to life with varying content types.
How to make lists of niche topics to map out your ideas and home in on what excites you.
How to research what content already exists and what subtopics might be ripe for content creation
The quality of your content matters, including spelling and grammar.
Keyword research helps you figure out the best terms to use in your content.
Include as much metadata as possible for the best results.
Use tools to check how your content looks when shared on social media.
Tell stories that need to be seen
Web Stories are a visual medium. So when it comes to creating one, first think about what people will want to see and hear.
Bring your story to life
Using the tool of your choice, edit and customize your story just how you like it.
Publish and share
Once you’re happy with your Story, you publish it to your site, which generates a shareable link just like a blog post.
Be found on Search Engine
Your Story can then be surfaced in relevant users’ Search Engine surfaces, like Search and Discover.
Integrate on your site
Showcase all your Stories in one place and bring your website to life.
Monetize with ads
Integrate with ad networks, including both direct-sold and programmatic ads, to make the most of your creative work.
Link out to content
Make the most of your Story by linking to videos, articles, products, and even monetizable affiliate links.
There are many ways to build a Web Story. To get started, check out the course complete guide.