Google Tag Manager with Facebook & Google Remarketing Tags
4.5 (253 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,025 students enrolled

Google Tag Manager with Facebook & Google Remarketing Tags

Learn how to use Google Tag Manager ( GTM ) by deploying Facebook and Google Remarketing Tags on your Wordpress Website
4.5 (253 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,024 students enrolled
Created by Heknath B Vicky
Last updated 11/2019
English
Current price: $129.99 Original price: $199.99 Discount: 35% off
37 minutes left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Working of Google Tag Manager (GTM)
  • Deploying Tracking Codes in your Website
  • Auto Event Tracking with GTM
  • How to deploy Google Analytics Tracking code with GTM
  • Tracking Form Submissions, File Downloads, Link clicks, Button Clicks etc.
  • Deploying Facebook and Google Ads Remarketing Pixel in your Website
  • Conversion Tracking with GTM
Requirements
  • Basic Knowledge in Digital Marketing
  • A Desktop PC or Laptop with good internet connection
  • Patience and Interest while learning the lectures
Description

Google Tag Manager is a tag management system that allows you to quickly and easily update tags  and code snippets on your website or mobile app. Once the Tag Manager  snippet has been added to your website or mobile app, you can configure  tags via a web-based user interface without having to alter and deploy  additional code. This reduces errors and frees you from having to  involve a developer whenever you need to make changes.

In this course you will be learning  to deploy the following tags on your website,

  • Google Analytics Tracking Code

  • Facebook Remarketing Pixel

  • Google Ads Conversion Pixel

And can track ,

  • File Downloads

  • Outbound Link Clicks

  • Form Submissions

  • Button Clicks

  • Conversions ( Purchase or Sale etc.)

  • E-commerce Tracking

Who this course is for:
  • Digital Marketers
  • Facebook Marketing Professionals
  • Search Engine Marketing Experts
  • Google Analytics Experts
  • Web Analytics Professionals
  • Google Ads Professionals
  • College Students
  • Webmasters
  • Udemy Instructors
  • Bloggers
  • Online Business Owners
Course content
Expand all 19 lectures 01:46:59
+ Google Analytics with GTM
7 lectures 48:35
Deploying Google Analytics Tracking Code
07:24
Tracking Outbound Link Clicks in your Website
11:35
Form Submission Tracking
09:44
Tracking Button Clicks in your Website
04:23
File Downloads Tracking
07:58
Publishing the GTM Container
04:32
Sharing Google Analytics User Access
02:59
+ Facebook with Google Tag Manager
3 lectures 16:41
Deploying Facebook Remarketing Pixel
04:17
Facebook Event Tracking with GTM
04:22
Conversion Tracking with GTM
08:02
+ Google Ads and GTM
2 lectures 10:12
Deploying Google Ads Remarketing Tag
04:19
Conversions Tracking in Google Ads
05:53