Google Tag Manager (GTM) Training Course - Basic to Advance

Explore the Google Tag Manager interface, including workspace, versions, and admin tabs, and learn how tags trigger events with triggers and variables like page url and hostname.

Master the Google Tag Manager admin view to manage users, roles, and permissions, view account settings, and handle container import/export, with practical guidance for GA4 integration.

Learn to connect Google Analytics GA4 with Google Tag Manager by creating a GA4 account, configuring admin settings, selecting tracking options, and linking measurement IDs for website analytics.

Learn to link your GA4 measurement ID with Google Tag Manager, create and test GA4 tags, configure triggers, and verify data with tag assistant for accurate analytics.

Review GA4 reports to track user behavior, sales and revenue, and marketing performance using real-time, traffic, and audience data, and learn how to create events for conversion tracking.

Learn to configure Google Tag Manager container without a live website by building a local landing page, deploying with VS Code and live server, and linking Tag Manager for testing.

Track button click text in GA4 with Google Tag Manager by configuring a buy now trigger, capturing click text, and validating events across landing pages.

Learn to track a specific URL with Google Tag Manager by creating a GA4 event for a page and configuring a page view trigger for the services page.

Learn how to create user defined and constant variables in Google Tag Manager, configure built-in variables, and use them to fetch GA4 measurement IDs for efficient event tracking.

Learn to track website user clicks with Google Tag Manager by creating an all elements clicks trigger, configuring a GA4 tag, and validating data in GA4 real-time reports.

Learn to track button clicks, texts, and URLs with Google Tag Manager and GA4 by configuring variables, triggers, and tags, and verify events with preview and analytics.

Learn to track outbound links and buttons with Google Tag Manager by creating auto event variables, GA4 events, and triggers to capture click URL and click text for outbound navigation.

Enable scroll tracking with Google Tag Manager and send data to GA4, capturing vertical scroll depth at 25, 50, and 75 percent alongside GA4's automatic 90 percent measurement.

Capture uncaught JavaScript errors with Google Tag Manager and send them as GA4 events. Configure built-in variables (error message, error line, error URL), set a JavaScript error trigger, and publish.

Learn to use preview and debug modes in Google Tag Manager to observe tag firing and track page interactions, while troubleshooting with Tag Assistant and the Chrome extension.

Learn how to track Google Ads conversions with Google Tag Manager, configuring conversion events such as Get quote, view all courses, and enroll now.

Learn to set up and track Google ads conversions using Google Tag Manager, including lead form submissions, phone calls, and page views, with step-by-step GTM integration and tag debugging.

Learn to set up Google Ads conversion tracking with Google Tag Manager, configure triggers for button labels, copy conversion IDs and labels, test with preview, and publish for campaign tracking.

Learn to track lead form conversions from website submissions with google ads and google tag manager, covering conversion actions, events, and using tag assistant.

Export and import GTM containers as JSON files, manage versions in a central location, and share tag manager recipes by importing into new or existing workspaces.

Compare Google Tag Manager and Google Analytics 4, learn when to use each tool, and see how tags, triggers, and variables power real-time analytics and reports.