Google My Business: Set Up, Optimize & Master Google Maps

This will look in to two main strategies to find out if you already have a Google My Business account. As Google can sometimes automatically generate listings, you don't want to duplicate them and have issues in the future. We will look into preventing this issue before it happens.

I will walk you through the steps you need to take in order to set up your new Google My Business listing properly. In this video I create a new profile along side you so that you can view the process in real time.

In this short video, I will give you a quick overview of how to access the Google My Business dashboard and what it looks like, it may look daunting at first as there are so many elements, but this is normal for the first couple of times, everything is broken down for you into bitesize lectures to enable you to take in the information efficiently.

In this lecture I will be showing you how to set up custom posts on your dashboard, allowing you to stand out from the competition and give profile viewers valuable buying information to help them with their purchase. With this feature you can also add Covid-19 updates, new product updates, announcements and much more. It will all be covered in this video.

Your business information is arguably the most important aspect of Google My Business. It's how people view your website, contact you and visit your store. For that reason, it is important that all of your info is correct and up-to-date. This lecture will take you through the process of optimizing your info section while breaking down and explaining what everything means

Visual elements are always important for customer facing platforms. People will view your photos to see what you offer and sell, what your premises looks like and if they are driving or travelling, they may also look to see what your shopfront looks like so that they can find the building easily. This makes your photos an integral part of your strategy and not something to be overlooked.

Products are another important aspect, this feature allows customers to see what you sell as soon as they land on your business profile, including pricing and a description. It is important to get this right. In this video I will show you exactly how to use the products feature.

Services are an important part of Google My Business to show what you provide and also help include keywords into your profile. In this video we will go in depth into the service option and how to use it

It is important when setting up new users on your profile that you give them the correct permissions, otherwise you may find yourself unable to access your account. We will talk about the correct way to set up users and permissions.

Competitor analysis is a vital part of your strategy, you need to know what the competitors are doing to create a benchmark to understand how much effort will be needed to rank in the top 3 on the map pack.

In this section we will discuss google reviews and the importance to ranking and your profile

In this video I will show you some techniques to get more reviews to your profile and help your rankings

Responding to reviews can be a delicate situation when your brand and reputation are out there for everybody to see. I will show you how to effectively reply to reviews

Citations are an important and under used way to rank on google my business. If you want to compete with your competitors and get to the top 3 in the map pack, these are essential and not something to be overlooked

In this section I will walk you through the insights feature so that you can track your progress