Google Data Studio Reports - GA, AdWords and Search Console
What you'll learn
- How to create Digital Marketing reports in Google Data Studio
- Use data from Google Analytics, Google Ads and Search Console
- Multi Chanel Data Import Workarounds
- Build A Real Report for your or client's website
- Brand Vs Non-Brand Search Queries
Requirements
- Digital Marketing Basic Knowledge Required
Description
This course will cover how to build an actual report that is used in a digital agency to highlight website's performance data to it's clients. It will show you how to connect your data sources from Google Analytics, Google Ads and Search Console as well as the Supermetrics data plugin. Creation of the following reports will be covered within this course:
Traffic By Default Channel Group
Traffic Trends
Landing Page Performance
Device Category Performance
Browser Performance
Referral Traffic Information
Revenue By Location
Brand vs Non-Brand Search Queries
Top Organic Search Landing Pages
Google Ads Overview
Conversions By Type
Assisted Conversions
Furthermore, the course will go into depth about what insights you should be looking for in order to uncover the story behind the data and how to present this information to the client.
Who this course is for:
- Digital Marketers who want to present data in a clear way
Course content
Introduction1 lecture • 2min
- IntroPreview01:55
Google Analytics7 lectures • 47min
Search Console2 lectures • 12min
Google Ads3 lectures • 16min
Instructor
![Edgars Boitmanis](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.0 Instructor Rating
- 64 Reviews
- 2,430 Students
- 2 Courses
I am a director of Boost Leads Marketing digital agency in Manchester, UK. I analyse Google Analytics data to show valuable insights for our clients. I also manage Google Ads accounts to get best possible ROI. Furthermore, I conduct live training sessions on how to set up Google Ads Accounts to get reporting right within the companies.