Google Analytics Mastery with Remarketing on Google Adwords
3,8 (366 valoraciones)
Las valoraciones de los cursos se calculan a partir de las valoraciones individuales de los estudiantes y de muchos otros factores, como la antigüedad de la valoración y la fiabilidad, para asegurar que reflejen la calidad del curso de manera justa y precisa.
2.033 estudiantes inscritos

Google Analytics Mastery with Remarketing on Google Adwords

Explore the features of Google Analytics to track your Web & Marketing Data with latest Google Analytics User Interface
3,8 (366 valoraciones)
Las valoraciones de los cursos se calculan a partir de las valoraciones individuales de los estudiantes y de muchos otros factores, como la antigüedad de la valoración y la fiabilidad, para asegurar que reflejen la calidad del curso de manera justa y precisa.
2.033 estudiantes inscritos
Creado por Heknath B Vicky
Fecha de la última actualización: 11/2019
Inglés
Precio actual: 139,99 € Precio original: 199,99 € Descuento: 30 % de descuento
¡Esta oferta termina en 5 horas!
Garantía de reembolso de 30 días
Este curso incluye
  • 1,5 horas de vídeo bajo demanda
  • Acceso de por vida completo
  • Acceso en dispositivos móviles y TV
  • Certificado de finalización
Training 5 or more people?

Dale a tu equipo acceso a más de 4.000 de los mejores cursos de Udemy en cualquier momento y lugar.

Prueba Udemy for Business
Lo que aprenderás
  • Installing Google Analytics Tracking Code on your Website
  • Setting up Goals and Conversions for Marketing Campaigns
  • Ecommerce Transaction Tracking
  • UTM Parameters
  • Linking Google Analytics with Search Console and Adwords
  • Customizing Google Analytics Dashboard
  • Remarketing on Google Adwords
  • Filtering Internal Traffic inside Analytics Data
  • Analysing Different Types of Reports in Google Analytics
  • And Much More..
Requisitos
  • Basic skills on how to work with a Computer
  • A Desktop PC or Laptop with good internet connection
  • Patience and Interest while learning the lectures
Descripción

" If you can't measure it, you can't improve it " - Peter Drucker, one of the great Management consultants of all time. So, it's obvious that if you don't analyze your website or marketing campaign data you can't know what your customers like or don't like in your website. Without this knowledge, you cannot run a successful digital marketing campaign and get good Return on Investment ( ROI ). And, Google Analytics is an excellent cum free tool to analyze all your website data. This course will teach Google Analytics from scratch. Here is the overview of what you are going to learn,

  • Setup Google Analytics Account   

  • Installing Tracking Code on your website

  • Configure Marketing Goals

  • E commerce Tracking

  • Setup Filters

  • UTM Parameters

  • Generating Reports ( Audience, Real time, Acquisition etc. )

  • Linking Analytics with other Google Products

¿Para quién es este curso?
  • College Students
  • Intermediate level Digital Marketers
  • Bloggers
  • Webmasters
  • Online Business Owners
  • Marketing Professionals
  • Udemy Instructors
  • Beginners in Web Analytics
Contenido del curso
Ampliar todo 21 clases 01:39:09
+ Installing the Google Analytics Tracking Code on Your Website
3 clases 15:28
Installing the Tracking Code on a Wordpress Website
05:40
Installing the Tracking Code on a PHP / HTML Website
03:10
+ Diving Deep in to Analytics
5 clases 28:21
Setting up Filters
08:52
What are Goal Conversions and how to set up ?
07:23
UTM Parameters
04:43
Dashbaoard Customization
03:27
Ecommerce Transactions and Tracking
03:56
+ Linking Google Analytics with other Google Products
3 clases 08:53
Linking Analytics with Search Console
04:02
Linking Analytics with Adwords
01:52
Sharing Google Analytics Data with your Friends / Collegues
02:59
+ Different Types of Reports in Google Analytics
5 clases 22:02
Realtime Report
02:55
Audience Reports
07:50
Acquistion Reports
03:47
Conversion and Behavior Reports
05:00
Comparing Custom Date Ranges
02:30
+ [ Bonus Module ] Remarketing on Adwords
2 clases 15:46
How to build audience list for Adwords Remarketing in Google Analytics
07:21
Creating a Remarketing Campaign on Adwords
08:25