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The Complete Google Analytics 4 Training for Beginners 2026
Rating: 4.4 out of 5(3,914 ratings)
18,135 students

The Complete Google Analytics 4 Training for Beginners 2026

Google Analytics 4: Increase Website Traffic, 100+ AI Prompts, Optimize Your Website, Preparation for GA Certification.
Last updated 2/2026
English

What you'll learn

  • Use Demo Data.
  • Increase Website Traffic.
  • Improve User Experience.
  • Understand Traffic Sources.
  • Improve Website Navigation.
  • Share Custom Reports.
  • Optimize Website Content.
  • Track Campaigns.

Course content

1 section20 lectures2h 6m total length
  • Google Analytics Explained2:25

    In this lecture you'll learn what Google Analytics 4 is, how it works and how we'll be using it to continuously improve your marketing and business.

  • Install GA412:31

    In this lecture you'll learn how to install Google Analytics 4 on your website to get important data on your marketing and business performance.

  • Install Tracking Code on Other Platforms0:01

    Alternative platform tutorials.

  • Connect WooCommerce4:21

    In this lecture you'll learn how to connect WooCommerce to your website to start getting important e-commerce data like orders, revenue, purchase conversions etc.

  • Connect Search Console4:33

    In this lecture you'll learn how to get data on all search queries people use to find your website, using Google's Search Console. We'll first connect it to your website, and then to your Google Analytics account and add it in as a data template in the interface.

  • Internal Traffic Filter5:53

    In this lecture you'll learn how to avoid inflating your data by filtering your own, and your company member's ip addresses so it won't show up in the Google Analytics reports. This allows you to work on your site and browse it freely without altering the data.

  • Track Leads8:20

    In this lecture you'll learn how to track your leads. That is, tracking how many that subscribes to your email list on your website.

  • Alerts3:46

    In this lecture you'll learn how to set alerts and have them triggered when there's a big spike or drop in traffic.

  • Access Demo Account2:06

    In this lecture you'll learn how to access the demo account of Google's Merchandise Store to get real data for real practice.

  • Dashboard Navigation10:04

    In this lecture you'll learn how to navigate the dashboard of Google Analytics.

  • Traffic4:15

    In this lecture you'll learn how to deeper understand your traffic.

  • Locations8:55

    In this lecture you'll learn about where your traffic is coming from, and understanding high quality vs low quality traffic locations.

  • Demographics11:30

    In this lecture you'll learn about the demographics of your audience, including high vs low quality traffic.

  • Pages19:15

    In this lecture you'll learn to find the most popular and least popular pages, and how to use that information.

  • Sources, Mediums & Channels8:33

    In this lecture you'll learn what sources, mediums and channels are, how to find them and how to use that info to improve your marketing strategy.

  • Compare Data5:41

    In this lecture you'll learn how to compare current to previous data. This is the only way to understand if you're progressing or not, both long and short term.

  • Add Users3:47

    In this lecture you'll learn how to add multiple users to your Google Analytics account, with different roles. You'll learn the steps, and when you should assign a person a certain role.

  • Link Google Ads4:23

    In this lecture you'll learn how to link Google Analytics with Google Ads in order to get complete advertising data.

  • Track Campaigns5:29

    In this lecture you'll learn how to track specific campaigns to get specific data. That could be an email, a certain post etc.

  • Bonus Lecture0:46

Requirements

  • A Computer

Description

From Beginner to Advanced with Google Analytics

Learn to Measure & Analyze Data to Optimize Your Website

Get the skills you need to get a Google Analytics Certification!

Take A Look at These Top Rated Reviews

"OMG, take this course! It was the best money I've spent. Every minute, I learned something new. I don't like analytics, but this was fascinating. A big THANK YOU to the guys who created this course!" - Judy A Konopka

"Exactly what I have been trying to find, not knowing where to look, for years! I knew I had to understand and use Google Analytics to move forward. The money I have wasted hiring people to manage this for me! If nothing else, now I know how to talk with them and hold them accountable! Thank you for teaching a true beginner!" - Todd Suttles

"Helped me achieve the Basic Google Analytics certificate, on with the Advanced!" - Federico Luchessa

"I've been using Google Analytics at work for more than a year. Still found this session useful. I'm more confident in finding insights from GA." - Ravindra Bhadauria

You'll Learn to:

  • Create a Google Analytics 4 Account

  • Install Tracking Code

  • Access Demo Data

  • Add Filters

  • Analyze Real-Time Reports

  • Analyze Audience Reports

  • Analyze Acquisition Reports

  • Analyze Behavior Reports

  • Interpret Data with Dimensions & Segments

  • Track Marketing Campaigns with Campaign Tagging

  • Add Colleagues & Freelancers to Google Analytics

  • Set Custom Alerts

  • Master Analytics Intelligence

Includes:

  • Lifetime Access to Future Updates

  • Exclusive Marketing Strategy Guidebook (142 pages)

  • Tools, Articles & Templates

  • Quick & Helpful Support in the Q&A section

  • Downloadable Certificate of Completion

  • 30-Day Money-Back Guarantee (No Questions Asked)

Love,

Robin & Jesper

Who this course is for:

  • Entrepreneurs.
  • Business Owners.
  • Marketers
  • Bloggers.
  • Freelancers.
  • Certification Trainees.