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Learn AdWords in 60 Minutes
Rating: 4.1 out of 5(418 ratings)
11,569 students

Learn AdWords in 60 Minutes

A comprehensive introduction to Google Adwords, for business owners who want to promote their businesses on Google.
Created byDavid Black
Last updated 3/2015
English

What you'll learn

  • Improve your marketing on Google by implementing powerful tips and tricks that help you save money while driving more leads.
  • Develop AdWords campaigns that are structured properly, have high quality scores and ultimately give your business a competitive advantage over other advertisers.
  • Use the lecture as a "handbook for AdWords" within your business, able to refer back to it, whenever you need it.

Course content

1 section • 7 lectures • 57m total length

  • Generating New Clients and Leads With Google AdWords7:14
  • Navigating The Adwords Dashboard12:55
  • Choosing The Right Network4:22
  • Targeting With Keyword Match Types7:40
  • Researching The Most Profitable Keywords5:55
  • Structuring Your Google AdWords Campaign6:07
  • How To Optimise Your Google AdWords Campaigns12:49

Requirements

  • No experienced required. The course starts with the basics and moves on to more advanced topics towards the end.

Description

An essential introduction to Google Adwords from a world class PPC consultant.


This AdWords course is the introduction to David Black's popular course Google AdWords Business Training also available on Udemy.

It has been specifically designed for business owners who want to:

  • Learn more about how your business can use simple techniques to significantly improve the performance of their campaigns
  • Understand how to research, develop & manage profitable AdWords campaigns
  • Know how to effectively monitor and optimise your campaigns


ABOUT THE AUTHOR

David Black is one of the UK's most experienced Certified Google AdWords trainer & consultant, with over 6 years of experience helping hundreds of businesses to build and manage more profitable PPC campaigns.

If you have any questions, or would like some AdWords advice, please feel free to get in touch.


Who this course is for:

  • Business owners who want to use AdWords to grow their businesses.
  • Business owners who want to have more understanding and control over their spending on Google AdWords.
  • Business owners who want more knowledge and insight into Google AdWords when dealing with their PPC marketing agency

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