Getting new Customers with Google Adwords
3.8 (44 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
14,353 students enrolled

Getting new Customers with Google Adwords

Learn to use the most efficient online marketing tool - Google Adwords
3.8 (44 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
14,353 students enrolled
Last updated 6/2017
English
English [Auto]
Current price: $139.99 Original price: $199.99 Discount: 30% off
23 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Ability of getting new clients online
  • Set up new Campaigns in Google Adwords
  • Optimizing campaigns to get more out of it
Requirements
  • Need your own Website or Landing Page
  • An Internet connected computer
  • Low traffic budget about $10/day
Description

Google gets millions of searches every day. People are searching for products, services and solutions for their problem. That means people are searching for YOUR products and services!

There are lots of marketers who have heard about Google Adwords but aren’t sure if and how it will work for them. Being an enermously successful pay-per-click (PPC) advertising system, this works for almost any type of business.

If you are looking forward to learn from an expert about a platform that is scalable, measurable, flexible while being faster an easier than SEO – you are at the right place.

In the first two sections of the course, I am going to give you a warm welcome, explain the basic but key elements of Google Adwords that you must know before starting your journey on this platform.

In the third section, we are going to talk about the first steps you need to take – and of course we will take action! We will set up your account, you will learn about several important terms, keyword types and my special keyword research tactics.

In the fourth section, we will create your first Google Adwords campaign like a professional marketer while you will learn about several important tricks where most newbies and your competitors usually fail.

In the other sections, we are going to talk about how you can get a perfect landing page, write killer Adwords ads that sell, setting up your payment and optimizing your account.

At the end of the course, you will have access to two secret adwords hacks as a bonus.

By completing this course, you will learn step-by-step how to create your first successful campaign and optimize it afterwards – to get new customers and the most out of your marketing dollars! :)

P.S.: The course is going to be updated regularly to make sure it's always up-to-date!

Who this course is for:
  • Anyone who wants to easily get new clients
  • Small & Medium Business owners
  • Affiliate marketers
  • Marketing Manager
Course content
Expand all 26 lectures 01:59:23
+ Start here!
2 lectures 05:33

Welcome to this course! In this lesson, I am going to introduce myself and talk about the benefits of taking this class and what you can expect if you enroll!

Preview 02:42

In this lesson, I am going to explain the key differences between Search Engine Advertising (SEA) and Search Engine Optimisation (SEO).

The Basics: What is the difference between SEA and SEO?
02:51
+ Learn to understand Google Adwords
4 lectures 14:22

In this lesson, we will go over other Google Adwords promotional types and you will learn which one is the best and most efficient way to get new customers.

Preview 02:28

This lesson will clarify what you can expect if you do Google Adwords advertising.

What can you expect using Google Adwords?
05:22

This lesson will show you what you have to pay for when you are advertising and details about the Ad Auction.

Google Adwords Auction System
05:11

To make this course better and to be able to give you frequent updates, please leave your honest feedback on this course – even if you didn’t like something! :)

Is this a 5 Star course?
01:21
+ Your first steps with Google Adwords
6 lectures 18:33

This lesson will show you the 4 things that you need for an Adwords campaign.

Preview 01:34

In this lesson, we will get started by creating your own Google Adwords account.

Create a Google Adwords account
00:44

This lesson will show you what keywords and search terms are, and what are the differences between them.

Keywords vs. Search terms
03:00

In this lesson, I am going to show you one of my very simple but super effective way to find good keywords ideas for your Google Adwords campaigns. Follow these easy steps, take action!

KW-Research Tactic #1
02:38

In this lesson, you will learn about the second way to find good keywords for your Google Adwords campaigns. Don’t forget to take action!

KW-Research Tactic #2
03:52

In this lesson, we are going to talk about the keyword types. These are one the most important things in Google Adwords and this is the thing where most beginners make really expensive failures.

Keyword Types
06:45
+ Getting Started: Create your first campaign!
6 lectures 40:51

In this lesson, we are going to talk about the structure of your Google Adwords account and how to structure your campaigns like a professional marketer.

Preview 04:54

In this lesson, I am going to show you some practical examples of what we have learned in the previous lecture.

Structure your account like a PRO – Part II
05:26

We are going to take a huge step, because we will create your first Google Adwords campaign. I think it’s a very cool step and hope you are as excited as I am! :)

Your first Ad!
13:41

In this lesson, we are going to add more keywords to your campaign.

More Keywords, More Power?
02:41

In this lesson, I am going to show you how to make your ads more effective by adding simple extensions to your campaigns. An important trick where most newbies and your competitors fail!

Make your Ad highly effective! – With Ad Extensions
07:52

In this lesson, I will show you an excellent feature that will help you getting customers even if you don’t have a good landing page or website yet – but you want to get started today!

More callers? – No problem!
06:17
+ The Perfect Landing Page
1 lecture 07:40

Landing pages are important for your online business, so you can get the most out of your marketing budget and at the end of the day – more new customers and profit will flow to your business! I am going to talk about the few things you need to know if you are making a landing page for Google Adwords.

Get your perfect landing page!
07:40
+ Write Ads That SELLS!
1 lecture 03:44

In this lesson, we are going to talk about writing high converting and efficient ads, which means you get the most out of your campaigns and get the best Click-through rates (CTR), more traffic and more sales.

Writing Killer Adwords Ads
03:44
+ Set Up Your Payment
2 lectures 02:46

In this lesson, I am going to show you how to set up your payments in Google Adwords.

Configure your payment settings
01:44

Before you start your first campaign, you should definitely take a quick look at this!

Quick Tip!
01:02
+ Optimize Your Account
2 lectures 16:35

In this lesson, we are going to talk about conversion tracking. You will see why is it so important and how you can set it up for your campaigns.

Conversion Tracking
10:45

In this lesson, you will see different types of optimization features in Google Adwords and why they are so important to use. With examples!

Edit, Pause, Enable
05:50
+ Bonus Section – Secret Adwords Hacks
2 lectures 09:19
Competitor Strategy – Adwords Hack #1
04:00
Conversion Master – Adwords Hack #2
05:19