What you'll learn
- Learn to set up and manage different types of Google Ads campaigns, including Search, Display, Video, & Performance Max
- Creating audiences in Google Ads to target ads more effectively and reach the right people at the right time
- How to set up & run AI driven Google Ads campaigns
- Understanding different Ad Assets available and implementing them in your campaigns
- Conduct effective keyword research, create compelling ad copy, and utilize ad extensions to optimize performance
- Advanced tips & tricks on how to run Google Ads campaigns using a very low budget
Requirements
- You will need a Google Ad account to access Google Ads and other related tools.
- While not mandatory, having a basic knowledge of digital marketing concepts can be beneficial
- Having a website to practice and implement your learning is highly recommended
Description
Unlock the full potential of Google Ads with this comprehensive course.
This course is designed for Digital Marketers, Marketing professionals, Entrepreneurs, Business Owners & students covering everything from foundational concepts to advanced ads strategies.
You will begin this course with a basic understanding of what Google Ads is, how to set up a new Google Ads Account and which metrics to pay attention to.
We will then discuss the different types of campaigns, including Search, Smart, video, Google Display Network, Performance Max & more.
Explore key topics like Audience Creation, Google Ad Assets, Bidding Strategies, Performance Analysis & more.
I've also created a separate section with "Tips & Tricks" and my secret "$1 Youtube Campaigns" to help drive more traffic to your website or landing pages.
By the end of the course, you'll have the necessary skills to craft effective Google Ads campaigns and drive measurable results for your business.
This course has been carefully prepared to accommodate those of you who've never run any Google Ads campaigns so that you learn it from scratch easily.
Whether you're looking to enhance your current skills or start from scratch, this course will equip you with the knowledge and tools needed to excel in digital advertising.
Who this course is for:
- Google Ads Specialists
- PPC Specialists
- Digital Marketing Professionals
- Freelancers & Consultants
- Business Owners and Entrepreneurs
- Students & anyone interested in learning about PPC Ad campaigns
Instructor
Hi there,
My name is Abdul Sameer and I am a Digital Marketing professional with more than a decade of experience.
Over the years I've managed the Digital Marketing & Inbound strategy of different brands in the Retail, Hospitality, Entertainment & Real Estate industries. i have a deep understanding of different Digital Marketing channels/platforms like PPC, Social Media Marketing, Email Marketing, Inbound Marketing, Content Marketing & more and have helped businesses achieve a significant increase in leads & sales.
In my free time, I love writing blogs on Digital Marketing & and enjoy keeping up with the latest trends and developments in digital marketing and technology.