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Complete Google Ads Course: Start Your Career in PPC
Rating: 5.0 out of 5(3 ratings)
11 students

Complete Google Ads Course: Start Your Career in PPC

Everything you need to know about Google Ads: 8 Modules, 50 Lessons, Videos & Quizzes – Ideal Career Start for Beginners
Created byDiana Golyash
Last updated 8/2025
English

What you'll learn

  • Understand the fundamentals of Google Ads and its advertising ecosystem
  • Create and optimize effective Search Ads campaigns
  • Build and manage Performance Max campaigns
  • Develop engaging Display Ads campaigns
  • Create and run YouTube Video Ads campaigns
  • Perform hands-on setup and navigation of a Google Ads account
  • Implement conversion tracking within Google Ads
  • Gain a foundational understanding of Google Analytics 4 (GA4) for ad measurement
  • Use Google Tag Manager to manage tags and tracking events

Course content

8 sections • 50 lectures • 2h 46m total length

  • Introduction to Digital Advertising1:30
  • Types of Digital Advertising2:26
  • Restrictions in Google Advertising1:38
  • Creating a Google Ads Account3:18
  • Structure of Google Ads Account1:13
  • Key Performance Metrics in Advertising3:38
  • Stages of the Advertising Process1:16
  • Quiz: Digital Advertising

Requirements

  • Only your desire to learn is needed. No prior experience with Google Ads, GA4, or Google Tag Manager is required.

Description

This is the most complete, beginner-friendly Google Ads course, designed to take you from absolute beginner to confident PPC specialist. With 50 structured lessons, hands-on video tutorials, and engaging quizzes, you’ll learn by doing — gaining the skills and confidence to create and manage real campaigns.

Perfect for beginners looking to start a career in PPC, this course equips you with practical, real-world Google Ads skills. You’ll learn to run campaigns across Search, Performance Max, Display, Demand Gen, and YouTube Ads, while mastering conversion tracking with Google Tag Manager (GTM) and Google Analytics 4 (GA4). By the end of the course, you’ll be able to confidently launch, manage, and optimize campaigns just like a professional.

What You Will Learn:

  • Launch and manage Search Ads to attract high-intent traffic

  • Build full-funnel Performance Max campaigns

  • Create Display and YouTube Video Ads to reach the right audience

  • Set up conversion tracking using GTM and GA4

  • Analyze campaign performance and optimize for results

Who This Course Is For:

  • Beginners with no prior experience in Google Ads or PPC

  • Aspiring digital marketers or freelancers building a professional skillset

  • Business owners who want to manage their own campaigns

  • Anyone looking to break into digital advertising with practical, job-ready knowledge

All you need is your desire to learn — we’ll guide you through everything else.

Who this course is for:

  • This course is for anyone who wants to learn how to effectively run and manage Google Ads campaigns — including beginners, marketers, small business owners, freelancers, and aspiring digital advertisers.

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