
Explore Google Ads bidding types, including target CPA, target ROAS, maximize clicks, maximize conversions, and maximize conversion value, plus manual CPC, to optimize traffic, sales, and conversions.
Learn how to create callout extensions and structured snippet extensions in Google Ads, customize headers and descriptions, and preview their appearance on mobile and desktop.
Learn to create message extensions and call extensions in Google Ads, configure UK numbers, set text and auto reply options, and ensure availability to answer calls for higher conversions.
Learn how to create Google ads extensions, including sitelink and callout extensions, link them to landing pages, and optimize ad copy for better user engagement.
I don’t like to limit anyone’s access to our Google Ads course. Everybody can just sign up and learn the skills. You can be a fresher, a student, employee working in a completely different field, or somebody looking to change careers. You’re free to spend as much time as you can daily or weekly on learning digital marketing skills. Once you have gained the skills, you can put it to the test by creating Google Ads for fun, for your own business or for a client. You will see in this course how easy it is to manage and track your ads and learning by doing is the best way to ascertain your knowledge and develop your own strategies.
In this Course, I have shown everything in live and below things are covered in detail,
1. What is Search & Display Ads?
2. About Bidding Types
3. About Extensions in Google Ads
3.1 Creating Sitelink Extensions
3.2 Creating Call Out Extensions & Structured Snipped Extensions
3.3 Creating Call Extensions & Message Extensions
3.4 Creating Price Extensions
4. About Keyword Match Types
4.1 Common Mistakes To Avoid While Choosing the Keyword Match Type
4.2 How to choose the best Keyword Match Type for your Campaign
5. Location Target & Ad Scheduling
6. Creating Ads
6.1 Creating Ads – How to Create a Search Ad (Step 1)
6.2 Creating Ads – Creating Extensions (Step 2)
6.3 Creating Ads – Choosing the Keywords (Step 3)
6.4 Creating Ads – Making Ads Live (Step 4)
7. Live Results