Google Ads(AdWords)/PPC Advertising Course - Google Ads 2021

Google Ads(AdWords)/PPC Advertising - Get Sales 24 hours/7 days by Google Ads SEM Search Promotion & get Google Ads Cert
New
Rating: 4.3 out of 5 (11 ratings)
589 students
English
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24 hours/7 days grow the business without extra effort by using Google Ads (Adwords) search engine marketing (SEM)
Setup Google Tag Manager, Google Analytics, conversion tracking and re-marketing to assist the promotion
How to design, develop and optimize your Google Ads (Adwords) campaign
Have enough knowledge and get Google Ads Search Certification
Boost accurate and valuable search traffic to your website and get sales
Understand the concept of PPC Advertising/ Search Engine Marketing (SEM)

Requirements

  • Basic computer knowledge
  • Basic Microsoft Excel knowledge
  • Own a website, landing page or Facebook page for promotion
  • No digital marketing/ Google Ads (Adwords) experience required

Description

@If you like my course, please help to give me a review for support.
Thank you so much! Wish that this course can provide useful information to you^^


2 hours Google Ads(AdWords)/PPC Advertising Course - Get Sales 24 hours/7 days by Google Ads SEM Search Promotion & get Google Ads Certification

1. Learn how to use Google search engine marketing to reach your target audience, promote your website/ business and get sales

2. How to design an effective SEM campaign from scratch by using the professional agency approach

3. Get the Google Ads Search Certification to become one of the digital marketing professionals


Google Ads search promotion (Search Engine Marketing, SEM) is a pay-per-click digital marketing promotion method that displays advertisements on search results pages through keyword ranking. It can help you to reach potential customers accurately and effectively.

Since netizens search in search engines is a proactive behaviour for need fulfilment, if advertisers can provide corresponding products or services to fulfil their needs, transactions maybe happened.

In addition, through Google Ads search promotion (Search Engine Marketing), advertisers can promote their websites automatically 24 hours/7 days in Google through Google Ads SEM. They can save time on promotion and focus on other important areas.


What you can learn from this course:

- How to design an effective Google Ads campaign and set up the account from scratch by using a professional agency approach

- Download the SEM workbook and start to construct the account step by step

- How to use Google Editor to upload a tone of materials in a minute

- How to conduct keyword research, environmental analysis, and competitor analysis through Google Keyword Planner

- Download the keyword proposal template to consolidate a huge of materials

- How to use Google Tag Manager (GTM), Google Analytics (GA4), conversion setting and remarketing to assist the promotion

- How the search engines work

- Basic knowledge about PPC/SEM strategy, such as F-pattern, bid strategies, ad extensions formats, ad rank, etc.

- How to generate reports for evaluating performance

…and much more!


Some of the students’ reviews:

“This course is valuable for anyone wanting to understand google Ads. I highly recommend the course”

- Esther Njagi

“Outstanding presentation and clear as well as concise explanations on each topic.”

- Dan Daly

"Very professional and the information is very useful."

- Alfred Wong


Enrol the course now! Lifetime access and 100% risk-free.
See you in the course.

Who this course is for:

  • Business owners/ Entrepreneurs
  • Marketing Professionals
  • Website/ E-shop owners
  • Account Manager/ Sales in advertising industry
  • Students
  • Anybody who are interested in digital marketing/ PPC Advertising/ Search Engine Marekting (SEM)

Course content

3 sections37 lectures1h 53m total length
  • What Is Search Engine Marketing (SEM)
    03:00
  • The Difference Between PPC/ SEM & SEO
    02:42
  • SEM Searching Process
    03:46
  • Glossaries
    03:33

Instructor

Digital Marketing Specialist Who Managed Over 1000 Clients
Kim Wong
  • 4.4 Instructor Rating
  • 17 Reviews
  • 671 Students
  • 2 Courses

Hi all. I am Kim. Nice to meet you all.

I have been worked in the digital marketing industry for over 8 years, managed over 1000 clients with over a hundred million ad spending. As I worked in several platforms (Baidu, 360 CN) and some digital marketing agencies, I am experienced in both local, mainland CN and global digital marketing promotion.

Because digital marketing is increasingly important and actual affect your daily life, hope that my courses can help you to know more about digital marketing and enjoy them.