GoHighLevel 30 Day Bootcamp: Zero to GHL Certified Expertise

Day #1 offers a detailed introduction and first day session of a 30-day HighLevel Bootcamp designed to help participants understand how to effectively use and sell the HighLevel CRM platform.

The session covers the importance of agency setup, unique selling propositions, overcoming objections, and leveraging automation and AI to scale a business.

It also highlights the benefits of the HighLevel platform, affiliate opportunities, and practical strategies for client acquisition and business growth.

Action items

• Understand and set up your agency account correctly to maximize benefits and manage sub-accounts.

• Develop a unique selling proposition to differentiate yourself in the competitive HighLevel market.

• Utilize HighLevel's automation and prospecting tools to efficiently acquire and nurture clients.

• Write down what do you want to achieve in the next 30 days from this bootcamp and for your business

Day#2 gives a detailed tutorial on building a coaching-based business brand from scratch within 30 days.

It covers brainstorming business names using AI, purchasing domains, creating logos, setting up branded email domains, and configuring sub accounts and SaaS accounts in HighLevel.

The session also explains domain management, email sending domains, and branding essentials to establish a professional and scalable online business presence.

Action items

• Brainstorm and select a unique business name using AI tools like ChatGPT.

• Purchase and connect your domain using Cloudflare for easy DNS management.

• Set up branded email domains and sub accounts in HighLevel to establish a professional business presence.

JB talks about using High Level to help businesses capture leads, nurture prospects, close sales, and generate reviews. He emphasizes the importance of understanding customer journeys, leveraging AI tools like voice and chat agents, and continuously evolving marketing strategies to stay competitive. Practical advice is given on implementing pipelines, automations, and workflows to streamline business operations and improve customer engagement.

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Action items

• Implement a lead capture system using High Level's CRM and automation features.

• Develop nurture campaigns to maintain consistent communication with prospects.

• Leverage AI tools like voice and chat agents to enhance customer service and increase efficiency.

This session is a comprehensive workshop focused on building and scaling a business using HighLevel CRM and AI tools.

It covers mindset shifts necessary for successful selling, market validation techniques, the importance of collaboration over competition, and practical strategies like selling before creating products and leveraging one-to-many sales models.

The session also addresses common mistakes such as lack of delegation, the need for demos, avoiding comparison with others, and embracing AI to gain a competitive edge.

Action items

• Validate your market by selling before creating your product to ensure demand.

• Focus on collaboration over competition and leverage one-to-many sales models like workshops and webinars.

• Delegate tasks to experts and build demos to showcase your product effectively to clients.

This session covers setting up payment integrations like Stripe, creating calendars for paid appointments, designing onboarding forms, creating products for sale, and connecting social media accounts to capture leads.

The session also addresses common questions about payment gateways, form customization, and marketing strategies like coupon codes and countdown timers.

Action items

• Set up Stripe or preferred payment gateway to accept payments.

• Create and configure calendars for paid appointments with onboarding forms.

• Connect social media accounts to capture leads directly into the CRM

This video is a comprehensive tutorial on building websites and landing pages using the Go High Level platform.

Pritam explains the differences between funnels and websites, demonstrates how to use templates, customize elements, and optimize images, and covers essential features like SEO metadata, typography, and responsive design for desktop and mobile views.

The session also includes practical tips on managing branding, adding tracking codes, and using AI tools for copywriting to efficiently create professional websites.

Action items

• Understand the difference and similarities between funnels and websites in Go High Level.

• Learn to use templates and customize website elements including sections, rows, columns, and typography.

• Implement SEO best practices and optimize websites for both desktop and mobile views.

This session is focused on building and optimizing websites using HighLevel software. The session covers SEO optimization with practical demonstrations on creating blog posts, setting up metadata, and submitting sitemaps to Google Search Console. The presenters emphasize on-play SEO basics, keyword usage, and the importance of structured content for better search engine ranking.

Action items

• Create and optimize blog posts using HighLevel's blogging tools and SEO best practices.

• Use Google Search Console and sitemaps to ensure your website is indexed and ranks well on search engines

This session is on Voice AI technology within the High Level platform, presented by Fer Patel. It covers the practical applications, pricing strategies, client success stories, and maintenance tips for implementing Voice AI in various industries such as salons, roofing, restaurants, and e-commerce. The session also includes discussions on prompt engineering, the importance of making bold decisions, and upcoming AI bootcamp events for hands-on learning.

Action items

• Start experimenting with Voice AI technology to enhance client communication and lead qualification.

• Develop clear pricing strategies for Voice AI services based on client needs and usage.

• Continuously review and optimize AI prompts and transcripts to improve performance and client satisfaction.

Here’s what came out of today’s live case study discussion ?

1️⃣ The Myth: “I don’t need more leads”

When I pitched GHL to trades businesses, the objection I heard over and over was:

“We’re never short of leads. The phone rings all the time.”

And they’re right, the problem isn’t lead flow.
The real problem? Lead leakage.

Missed calls. Forgotten follow-ups. Spouses and staff doing their best, but still letting opportunities slip.

That’s when I reframed GHL as Lead Capture Insurance.
Just like you wouldn’t drive your ute without insurance, why run your business without protecting every single enquiry you’ve already paid to generate?

This shifted the conversation completely.

2️⃣ Don’t Replace, Add Value

Another objection: “We already use ServiceM8.”
Instead of trying to replace it, we showed how GHL becomes the front of house system - capturing, nurturing, and following up leads—while ServiceM8 continues handling job allocation and staff tracking.

That’s when resistance melts away.
GHL isn’t the enemy of their current system, it’s the missing piece that pays for itself.

3️⃣ Sell the Solution, Not the Software

One of my favorite lines today:

“People don’t buy features. They buy clarity.”

Instead of telling them what GHL can do, we demo’d what it does.

• A missed call triggering an SMS in real time

• A pipeline moving opportunities stage by stage

• A dashboard that shows where money is slipping

When clients see it, they get it.

4️⃣ Sales is Service

I always say: if you can’t sell, you don’t have a business, you just have an expensive hobby.

But selling doesn’t mean being pushy. It means solving the one problem your client is desperate to fix.
Close that gap, and the upsells naturally follow.

And of course, we couldn’t ignore the buzz from Alex Hormozi’s 8-hour $100M launch.

The big takeaway?

1. Consistency beats talent. Hormozi didn’t sell $2.76M of books because he’s the only smart guy out there. He showed up relentlessly.

Irresistible offers win. If your offer doesn’t feel like a no-brainer, your prospects will stall, hesitate, or ghost you.

This video is a detailed workshop session on building and understanding sales funnels using GoHighLevel. Pritam explains the concept of funnels, their importance over traditional websites for conversions, different types of funnels, and demonstrates real-life examples and designs. The session also covers automation, marketing strategies, and answers participant questions about funnel building and optimization.

Action items

• Understand the customer journey and funnel stages to effectively guide leads to sales.

• Use funnels instead of traditional websites to increase conversion rates and reduce distractions.

• Leverage automation and strategic marketing within funnels to nurture leads and optimize sales processes

This session is on creating and managing online courses using the High Level platform. It covers course content creation, structuring courses with categories and lessons, adding assessments and certificates, setting up course offers with pricing and drip content, and customizing the course appearance. The session also explains how to automate email workflows based on course progress and provides insights on selling courses effectively.

Action items

• Create structured courses using categories, subcategories, and lessons.

• Utilize locking and drip features to control course content access.

• Set up automated workflows and email sequences based on course progress.

This session is on creating an appointment booking funnel using a coaching template. It covers building the funnel, setting up a calendar with availability and scheduling rules, creating email automation workflows for confirmations and reminders, and customizing email templates for professional communication. The session concludes with a Q&A segment and emphasizes the importance of automation and customization for efficient client management.

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Action items

• Create a coaching funnel using a suitable template to streamline client bookings.

• Set up a calendar with specific availability, meeting locations, and scheduling rules.

• Develop automated email workflows including confirmation and reminder emails to enhance client communication.

This session is on building and managing a community using High Level's platform. It covers the creation of communities and channels, setting up private and public groups, branding, membership management, gamification, rewards, events, and automation workflows to enhance engagement and monetize the community effectively.

Action items

• Create and customize your own community with public and private channels to engage members effectively.

• Utilize membership questions and gamification features to qualify members and increase community interaction.

• Implement automation workflows to manage access, rewards, and subscriptions seamlessly.

This session is on building, scaling, and exiting businesses through joint ventures, led by Johann Nogueira, an experienced entrepreneur sharing his 21-year journey. It covers the principles and strategies of joint ventures, including real-life examples, benefits, and practical applications, alongside a demo of AI-powered software for finding and engaging potential business partners. The session also includes a Q&A segment addressing how beginners can start leveraging assets and tools like Go High Level for business growth.

Action items

• Leverage joint ventures to quickly scale business with minimal risk and cost.

• Utilize AI-powered software to identify and engage potential business partners efficiently.

• Implement proven joint venture strategies such as small services broker, profit cloning, and syndicate joint ventures to create new profit centers

This session is a detailed training session from a 30-day High Level bootcamp focused on onboarding and using the High Level CRM platform effectively. The session covers structured onboarding processes for agency owners and VAs, including setting up business profiles, domain settings, access controls, social media integrations, email marketing, calendar setups, workflows, and snapshot creation for scaling agencies. The training emphasizes the importance of communication, privacy, and proactive customer service in managing client accounts and scaling agency operations.

Action items

• Implement a structured onboarding process for new team members using task trackers and recorded training sessions.

• Set up branded domains, email configurations, and access controls properly to ensure client privacy and professional branding.

• Leverage High Level's snapshot feature to efficiently replicate and update agency setups across multiple client accounts.

This session is on setting up and automating sales pipelines using a CRM system. It covers the creation of pipeline stages, managing opportunities, and automating workflows to move leads through different sales stages efficiently. The session also discusses handling stale opportunities, customizing opportunity fields, and integrating automation triggers to streamline client management and sales processes.

Action items

• Create and customize sales pipelines to visually track client progress through stages.

• Set up automated workflows to move opportunities through pipeline stages based on triggers.

• Utilize stale opportunity triggers and visual indicators to manage and prioritize leads effectively.

This session is a discussion on using Google Business Profile and reputation management tools within the High Level platform to grow a business and generate leads. It covers setting up Google My Business, integrating it with High Level, automating review requests, using AI to respond to reviews, and strategies to upsell clients with social media management and lead generation funnels. The session also includes practical demonstrations, Q&A, and tips on targeting niche markets and compliance considerations.

Action items

• Set up and integrate Google My Business profile with High Level for reputation management.

• Automate review requests and responses using workflows and AI to enhance client engagement.

• Develop upsell strategies including social media management and lead generation funnels to maximize client value.

This session is on setting up an online store using HighLevel (GHL) platform as part of a 30-day bootcamp. The presenters cover creating the store, adding products including digital and physical items, managing inventory, setting up taxes, shipping, coupons, and automations such as abandoned cart emails. They also discuss integrating with accounting software like QuickBooks and Xero, customizing the store's design with templates, and strategies for selling and upselling products effectively.

Action items

• Set up your online store using HighLevel's store module and customize it with templates and branding.

• Add and manage products effectively, including setting up variants, pricing, inventory, and digital delivery options.

• Configure essential settings such as taxes, shipping zones, coupons, and abandoned cart email notifications to optimize sales and customer experience.

In this session Jithin explains how you can set up your first Conversation Ai Chatbot and set the right channels for it to respond on autopilot. He also explains how to create your brand voice and knowledgebase to help AI agent to learn more about your business

Action Steps

• Create your brand voice and knowledgebase

• Create your first Conversation Ai agent

• Create a live chat widget and add that your site

Note: Resources for knowledgebase is added under Day#20 Bonus

This session is a virtual fireside chat featuring Robin Alex, co-founder of High Level, discussing the company's journey, product development, and strategies for growth. The conversation covers topics such as the challenges of running a remote-first company, the importance of customer feedback, the role of AI in scaling, and upcoming events like the High Level summit. The session also includes introductions of the hosts, audience interactions, and promotional information about training boot camps and virtual summits.

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Action items

• Leverage customer feedback continuously to improve product offerings and stay ahead in the market.

• Focus on building strong community connections and personalized customer experiences to drive growth.

• Utilize AI and technology to streamline operations and provide scalable solutions for businesses.

This session provides a comprehensive tutorial on setting up and managing an affiliate marketing program using a software platform. It covers the importance of affiliate marketing, how to create campaigns, add affiliates, set commission structures, and track performance. Additionally, it explains how to use affiliate programs for lead generation, multi-tier commissions, and automating affiliate recruitment through forms and workflows.

Action items

• Set up an affiliate program by creating campaigns, adding affiliates, and defining commission structures.

• Utilize multi-tier affiliate programs and automate affiliate recruitment using forms and workflows.

• Track affiliate performance and manage payouts effectively through the affiliate manager dashboard.

This session is a detailed tutorial session on using APIs, specifically focusing on HighLevel API and private integration keys. The presenter explains the basic API commands (GET, POST, PUT, DELETE), how to find and use endpoints, and how to authenticate requests using private integration keys with appropriate scopes. The session also covers practical demonstrations on creating, updating, and retrieving contacts via API calls, as well as integrating with other systems using webhooks and workflows.

Action items

• Understand and utilize the four main API request types: GET, POST, PUT, DELETE.

• Create and manage private integration keys with appropriate scopes for secure API access.

• Implement webhooks and automation workflows to integrate HighLevel with other systems effectively.

This session is a detailed tutorial on setting up and managing AI voice agents for customer interactions, including capturing customer information, transferring calls, triggering workflows, sending SMS, booking appointments, and creating custom actions using APIs. The presenter explains how to configure prompts, actions, and integrations to automate and streamline customer service processes effectively. The session also covers troubleshooting tips and pricing considerations for building and selling AI voice agents.

Action items

• Configure detailed agent prompts to capture essential customer information during calls.

• Set up various actions including call transfers, workflow triggers, SMS sending, and appointment bookings to automate customer interactions.

• Utilize custom actions and API integrations for advanced functionality and data synchronization across systems.

Additional Resources:

Prompt Engineering 101 : Check out the resource here

Session

To demonstrate advanced techniques for creating a voice AI agent capable of booking appointments across multiple calendars using custom actions and API integrations.

Key Takeaways

- A custom action using webhooks and API calls enables booking on multiple calendars

- Retrieving real-time calendar availability requires additional workflow steps

- Proper formatting and handling of date/time data is critical for API integrations

- Testing and troubleshooting custom actions requires careful attention to detail

Topics

Custom Action for Multi-Calendar Booking

- Created a custom action named "book user specific appointments"

- Action triggered after getting sales executive name and desired appointment time

- Endpoint sends data to Pabbly Connect (or similar automation tool)

- Key parameters: calendar ID, location ID, start time, user phone

- API documentation used to determine required fields for appointment creation

Retrieving Real-Time Calendar Availability

- Workflow created to fetch free slots for each calendar

- Uses GET request to API endpoint with start/end dates in Unix timestamp format

- Custom code block converts dates and makes API call

- Availability stored in custom values accessible to AI agent

Voice AI Agent Configuration

- Prompt includes rules for handling multiple executives and calendars

- Agent aware of current availability for each calendar

- Can suggest available slots and book on the appropriate calendar

Notification Setup

- Calendar settings allow for automatic email notifications

- Custom workflows can be created for SMS or additional notifications

- Careful timing setup required to avoid notification errors

This session is a detailed training session on setting up QR code automation for promotional campaigns using a marketing platform. It covers creating QR codes linked to SMS keywords, building workflows to handle customer responses, tracking link clicks, and automating follow-ups and purchase tracking. The session also includes an overview of the 30-day boot camp journey, upcoming events, and a preview of the graduation assessment.

Action items

• Create QR codes linked to SMS keywords for promotional campaigns.

• Build and test automation workflows to handle customer responses and track engagement.

• Set up follow-up workflows to send reminders and manage purchase tracking efficiently.

Welcome to the "behind the scenes workflow" setup.

This session walks you through how we set up the Assessment workflow for the 30 day bootcamp. It covers setting up form submissions, scoring mechanisms, feedback explanations for quiz answers, and options for restricting quiz retakes. The presenter also discusses the pros and cons of different quiz setups and offers additional training opportunities for viewers interested in public speaking.

Action items

• Set up multi-step form submissions to capture and calculate quiz scores effectively.

• Implement passing grade logic and restrict quiz retakes to ensure assessment integrity.

• Provide detailed explanations for incorrect answers to enhance learner understanding

This session is a detailed tutorial on using the MCP (Model Context Protocol) server with the N8N automation platform, focusing on integrating AI agents with Go High Level CRM. It covers setting up MCP server, creating private integration tokens, configuring AI agents in N8N, and demonstrates practical use cases like managing contacts, tags, and creating custom tools such as blog post creation. The session also discusses security considerations and how to share AI-powered chat widgets with clients for CRM interactions.

Action items

• Set up MCP server with appropriate private integration tokens and scopes for secure access.

• Configure AI agents in N8N with chat models and memory to enable conversational CRM operations.

• Create and integrate custom MCP tools for extended functionality beyond default endpoints.

This session is from our AMA/Build with us day and is a detailed tutorial on building and managing business and financial self-assessment surveys using a CRM system. It covers creating custom fields, setting up surveys, automating workflows for scoring and follow-ups, integrating with Google Sheets for data export, and managing sub-accounts and snapshots. Additionally, it explains how to handle business card scanning workflows, email domain issues, and setting up webinar automations with reminders and follow-ups

This session is the final day of a 30-day High Level Boot Camp, where facilitators and guest speakers review the journey, discuss key features of the High Level platform, and answer participant questions. Topics include automation workflows, voice AI applications, funnel building, and strategies for selling AI services. The session also covers access to training resources, community support, and future opportunities for participants to become summit speakers.