LinkedIn Live Mastery: Boost Engagement & Brand Authority
What you'll learn
- Learn why LinkedIn are now all in on video in 2025 & why this is the most popular medium, with by far the most engagement, on the platform.
- We will take you through all of the technical requirements, buttons to press and tools you need to go live and how to plan for success.
- Find out how to look amazing on camera & sound great, on a budget, with a step by step guide & full up to date kit list.
- Look at further learning opportunities, see what the next level looks like with awesome live streaming, audience engagement & AI workflow enhancement tools.
Requirements
- If you've been on a MS Teams meeting, Zoom call or even Skype you have already been "live" so no specific skills required
Description
How to Go Live on LinkedIn: Master LinkedIn Live Streaming for Professional Growth
In today's competitive professional landscape, LinkedIn static posts no longer drive enough engagement. Video content dominates—and LinkedIn Live streaming has become essential for standout visibility. With LinkedIn's algorithm favoring live video content and LinkedIn Live streams generating 7x more reactions and 24x more comments than standard video posts, mastering how to go live on LinkedIn has never been more valuable for your professional growth.
The Complete LinkedIn Live Streaming Course for Professionals
This comprehensive LinkedIn Live tutorial is specifically designed for business professionals, sales experts, entrepreneurs, thought leaders, LinkedIn content creators, marketers, and educators who want to leverage LinkedIn Live broadcasts to establish authority, deepen audience connections, and significantly expand their personal or company brand presence on LinkedIn.
What This LinkedIn Live Masterclass Covers
In this LinkedIn Live Streaming Mastery course, you'll receive a detailed step-by-step LinkedIn Live setup guide covering everything needed to confidently launch your first LinkedIn Live broadcast—while looking and sounding like a seasoned professional. We've eliminated outdated LinkedIn streaming advice to deliver the most current LinkedIn Live technical requirements as of April 2025. No unnecessary information. No time wasted. Just practical, actionable LinkedIn Live streaming techniques that deliver measurable results.
Your LinkedIn Live Success Roadmap:
Complete LinkedIn Live Setup Process – Master the exact LinkedIn Live application requirements, technical specifications to get approved, and the full process for how to go live on LinkedIn, including platform permissions, third-party software integrations, and optimal hardware configuration.
Professional On-Camera Presence for LinkedIn – First impressions determine engagement rates. Learn professional LinkedIn video presentation techniques—from optimal framing and lighting setups to confident body language and authentic camera presence that resonates with LinkedIn's professional audience.
LinkedIn Live Audio Excellence – Discover how to create studio-quality audio for your LinkedIn Live broadcasts by avoiding common audio mistakes and ensuring crystal-clear sound that keeps your LinkedIn connections engaged throughout your stream.
Essential LinkedIn Live Equipment Guide – Access our carefully selected entry-level professional equipment recommendations, including camera options, microphone selections, lighting kits, and accessories—everything required for LinkedIn Live streaming without excessive spending.
LinkedIn Live Streaming Software Mastery – Explore the best free LinkedIn Live streaming platforms and configuration techniques, plus an analysis of premium LinkedIn Live tools with advanced capabilities for when you're ready to elevate your professional broadcasts.
Advanced LinkedIn Live Broadcast Strategies – As an exclusive bonus, learn cutting-edge methods to enhance your LinkedIn Live sessions with AI-powered content generation, professional visual elements, proven promotion strategies, and live audience engagement techniques that maximize LinkedIn algorithm performance.
Whether you're building personal brand influence, demonstrating industry expertise, or strengthening your organization's LinkedIn presence, this LinkedIn Live masterclass provides the complete blueprint for confident, high-impact professional streaming.
LinkedIn Live broadcasting offers one opportunity to capture audience attention—our course ensures you make a memorable professional impression every time.
Who Will Benefit From This LinkedIn Live Course:
Business professionals seeking to dramatically increase their LinkedIn visibility and engagement
Entrepreneurs, coaches, and consultants wanting deeper connections with their LinkedIn network
Marketing directors, sales leaders, and communications professionals aiming to boost company engagement metrics and visibility on LinkedIn
Any professional looking to establish credibility and communicate directly with their target audience through LinkedIn Live streaming
Who this course is for:
- Are you a Sales Person, in Recruitment, Trainer or a Business Professional who wants to stand out on LinkedIn with Live Video but just needs to know how to get there?
- Executives & Thought Leaders, Marketing & Sales Professionals, Corporate Trainers & Workshop Facilitators, Content Creators & Educators, Human Resources & Recruiters.
Instructors
My background is in IT and I've been a Trainer, Consultant, Project Manager and Award Winning Sales Professional. I also had an in person events company built from scratch using only LinkedIn as a Marketing tool. Unfortunately when Covid stuck this vanished over night. I then pivoted to creating on-line presentation material and assets for live streaming (I have my own store). As soon as LinkedIn Live appeared it seemed like an obvious avenue to explore. I can now be found live on LinkedIn (and YouTube) every week, with co-hosted shows, live guests, audience interaction/engagement and even pioneering live vertical video. I am now taking this skills and helping others go live and look great on camera.
After more than 30 years in network and application professional services, I followed my passion and transitioned into the world of video creation, editing, and audio production. Today, I help entrepreneurs, professionals, and creators like you elevate your brand through high-quality video content—without the stress or tech overwhelm.
I specialize in helping you show up confidently on LinkedIn, where video content isn’t just a nice-to-have—it’s essential. Video builds trust faster than text, showcases your personality, and helps you stand out in a sea of static posts. Whether you’re sharing thought leadership, client success stories, or behind-the-scenes moments, video on LinkedIn can position you as a go-to expert in your field.
Whether you’re launching live streams, creating polished videos, or building confidence in front of the camera, I make the process simple and approachable. My goal is to take the technical weight off your shoulders so you can focus on what truly matters: showing up with clarity, connecting authentically, and growing your impact.
Let’s make video creation not only easier, but something you actually look forward to—especially where it matters most.