Your Guide to the Pharmaceutical (Pharma) Industry
What you'll learn
- Learn essential facts about medicines and the structure of the pharmaceutical industry around the world
- Answer questions about the industry today and the major developments
- Explain where are the major markets and who are the major players
- Explain which drugs are the most successful
- Explain which disease areas are of greatest interest
- Discover how the industry has evolved and how the industry is adapting
Requirements
- An interest and a willingness to start building your knowledge of the pharmaceutical industry
- No prior pharmaceutical knowledge is required
Description
Are you interested in the pharma industry? Do you work within or with pharma, perhaps for a pharma company or healthcare agency? Would you like to know more about medicines and developments in healthcare.
In this first course, you learn about the origin, and the development of medicines, the current pharma landscape, dynamics and trends within the industry and the key pharma companies and most successful medicines. I’ll talk about some disease areas of particular interest right now, and review the major issues facing the industry, broadly classified under the headings of technology, globalisation, risk and cost-containment. After completing this course, you will appreciate the structure, function and dynamics of the pharma industry, and know a lot more about how medicines protect and enrich our lives. Further courses within this programme look at drug development, licensing, manufacturing, marketing and digitalisation, as well as reviewing the many commercial opportunities and threats within the pharmaceutical industry. By the end of this course, you will be able to talk confidently about the pharmaceutical industry during a presentation, in an interview, with co-workers, with customers or in general conversation with friends.
Phil Yates has been working with the global pharmaceutical industry for over 40 years. An ex-teacher he has worked for Bayer, Glaxo, Sanofi & Astra. He has diplomas in marketing and coaching and is a CPD-accredited Coach of Excellence.
This concise, comprehensive and enjoyable course helps you learn quickly and easily whether for your professional or personal interest.
After taking this course you will:
Be able to explain the structure and function of the global pharmaceutical industry
Know the key pharma markets, companies and medicines
Understand the difference between chemical and biologic medicines, generics and biosimilars
Know which disease areas are of significant interest including oncology (cancer), diabetes, rare diseases and obesity
Understand the value of medicines
The course includes reviews and quizzes to consolidate, accelerate and reinforce your learning.
Build your understanding of how the pharmaceutical industry works with this easy-to-follow course explaining the facts you need to know.
Let’s get started!
Who this course is for:
- An ideal course for newcomers or anyone interested in the industry looking to enhance their pharma knowledge
- Those looking to talk confidently and become better prepared for working with the pharmaceutical industry
- Students, Professionals, Businesses, Patients, Carers and anyone looking to build their expertise in the pharma industry
Instructor
- 4.4 Instructor Rating
- 6,672 Reviews
- 13,826 Students
- 1 Course
Phil Yates is a professional trainer, coach and facilitator with a successful background in Education and within the Pharmaceutical and Healthcare Industries. Phil’s particular areas of interest include:
Influencing & Communication Skills
Team-working
Leadership & personal power
Presentation skills
Negotiation skills
Coaching Skills
Selling skills
Facilitation skills
Project leadership
Balancing performance & pressure at work (stress management)
Phil significantly influences performance and productivity by working with and coaching individuals and teams. Phil provides mentoring and coaching support to first- and second-line managers within all corporate functions and executive coaching to Board members. Phil designs and delivers excellently evaluated skills & knowledge development workshops and experiences for clients throughout Europe, the Middle East and Asia, mainly working with the pharmaceutical, healthcare, communications and petrochemical industries.
Phil also offers skills development support to clients’ customers, enhancing brand value propositions. His training support is accredited for continuing professional development (CPD).
Phil has the following qualifications.
BSc (Hons) in Biological Sciences - University of London, UK
Postgraduate Certificate in Education (PGCE) – University of Birmingham, UK
Master Practitioner of Neuro-Linguistic Programming (NLP)
Myers Briggs Personality Type Indicator (MBTI®) coach accreditation
Diploma in Marketing - Chartered Institute of Marketing, UK
Diploma in Life Coaching - University of Newcastle, UK
Registered Hypnotherapist and Trainer of Hypnosis - American Board of Hypnotherapy
Coach of Excellence – CPD Standards Office
Phil is a faculty member of the Chartered Institute of Marketing (UK) and Management Centre Europe (Brussels). He is also an Associate Member of the Healthcare Communications Association and a Member of the UK Institute of Directors. Phil annually judges the UK's learning and development category of the Pharmaceutical Field Sales Awards and writes on learning and development matters for pharmaceutical and healthcare journals.
An accomplished presenter, trainer, facilitator, and coach, Phil has acquired an enviable reputation for delivering high-quality, commercially focused skills and knowledge development solutions.