
Learn a proven five-step framework for cold outreach to generate high-quality B2B leads, including research, setup, warm-up, launch, and optimization to sustain a steady lead flow.
Explore a five-step framework for cold outreach, including research, setup, warm up, launch, and optimize, covering audience, offer, domain setup, warm ups, lead scraping, and ongoing testing.
Master a practical 5-step framework for cold outreach, including groundwork research, a godfather offer, personalized messages, and a system to land emails in prospects' inboxes.
Develop an irresistible offer by outlining a Jet.com style unlimited design subscription, identify the target audience (marketing managers, CMOs in US, the UK, Australia, Canada), and map the sales cycle.
Formulate a godfather offer by detailing features and benefits, pricing, power guarantee, overcoming objections, and social proof to boost your cold outreach.
Learn how to purchase burner domains with extensions like .co, .io, .net, .org, or .info, manage DNS via registrars like GoDaddy, and set automatic forwarders to boost trust and traffic.
Set up SPF, DKIM, and DMARC to ensure emails reach the inbox and verify domain ownership, using DNS TXT records and GlockApps diagnostics.
Verify your domain and activate Gmail to set up your inbox. Configure MX records in DNS to enable sending and receiving emails through Google workspace.
Create and manage outreach email addresses by verifying your domain, then adding new users with primary emails, domain selection, and profile photos for believable fictive personas.
Learn to add an email account and enable IMAP in Gmail, then use app passwords or OAuth to log in and prepare your outreach emails.
Set up a custom tracking subdomain, add a key name and value to your DNS records, verify the name, and enable SSL to warm up your email for cold outreach.
Warm up emails for at least two weeks to emulate human behavior and maintain a daily warm-up limit of 20; verify addresses and monitor health scores above 90%.
Subscribe to newsletters to warm up accounts and make them look more human; use five easy, common subscriptions, copy your email, subscribe, verify, and wait two weeks to improve outreach.
Use GetProspect to scrape LinkedIn emails, validate deliverability to avoid spam, and export a high-quality leads list from Sales Navigator with country, first name, job title, and company.
Learn to use Apollo to scrape and export leads, applying filters such as persona, location, revenue, and buying intent, then export 100 leads per page into a list or sequence.
Clean the email list to improve deliverability by fixing names and removing invalid entries, while standardizing company and job titles. Outsource this to virtual assistants; use filters and location-based batches.
use affordable validation tools such as zero bounce, never bounce, or AppSumo deals to import and validate your list, aiming for at least 60% valid emails to protect sender reputation.
Master cold outreach copy by crafting effective emails with a proven anatomy, from compelling subject lines and personalization to credibility, social proof, cliffhanger, and clear calls to action.
Master cold outreach by crafting value-driven follow-up emails that summarize prior messages, personalize content, and space 2–3 day intervals while limiting to three follow-ups.
Create and publish campaigns by uploading leads, building sequences, and testing subject lines with A/B variants; schedule by country and time zone to optimize delivery.
analyze campaign data to optimize and scale outreach by comparing open rates, replies, and opportunities, run A/B tests, and tweak copies and audiences to boost results.
Set up SPF, DKIM, and DMARC to improve inbox delivery. Warm up burner domains, maintain high-quality leads, and follow best sending practices to avoid spam and ensure deliverability.
Learn to navigate GDPR and privacy laws for cold outreach with valid consent, transparent communication, unsubscribe options, record-keeping, and responses to data subject requests.
Do you want to learn how to effectively reach out to potential clients and generate leads for your business? Cold outreach can be a powerful tool in your marketing strategy, but it can be challenging to get started if you don't have the proper framework or prior knowledge.
In this practical course, you will learn a 5-step framework that will help you get started with cold outreach. You will gain the knowledge and skills needed to create effective outreach campaigns, including identifying your target audience, crafting compelling messages, doing the technical set-up, and using automation tools to streamline your outreach process.
The course will provide you with practical tips, tools, and templates that you can use to start your cold outreach campaigns right away. You will learn from real-world examples and have the opportunity to be guided with your outreach copywriting skills.
By the end of this course, you will have a solid understanding of the key components of successful cold outreach, and you will be equipped with the tools and confidence to start generating leads and growing your business through outreach. You even have the whole cold outreach system created for yourself that is ready to scale into large numbers.
This course includes:
Doing research about your product/service, target audience, and unique selling propositions
Formulating godfather offer
Purchasing Domains, Setting-up Forwarder, Google Workspace, Domains, SPF, DKIM, and DMARC
Warming-up email addresses
Getting familiar with LinkedIn Sales Navigator, GetProspect, and Apollo
Lead cleaning, verifying, and validating
Mastering the art of copywriting for subject lines, body copies, and follow-ups
Tips and tricks on how to optimize your campaigns and scale them out
Prevent your emails from landing in the spam inbox
Information about GDPR & privacy laws
And lots lots more!
Sign up now and start your journey toward cold outreach mastery!
--About the teacher--
People call me a growth-hacker & marketing expert with around 10+ years of experience in digital marketing, I have worked for several large corporations such as; Vistaprint and Malaysia Airlines. I spent more than $3.5+ MIL on advertisement campaigns and send millions of cold emails.
I have worked with many international enterprise clients and hundreds of small/medium companies, helping them create strong brands with effective advertisement campaigns that skyrocketed their results. Some of the companies I helped were: TikTok, WeTV Tencent, UnionBank, JinkoSolar, Systemiq, Wonderlic, KakoaTalk, and many other prestigious companies.
I founded EOI Digital, a result-driven 360 degrees digital agency with 25+ employees, and bootstrapped this from 0 to 100+ clients in less than 1.5 years. Recently I also started DotYeti an unlimited creative design service and managed to grow this concept on the way to $1 MIL ARR.
In the past, I studied quite a lot and have completed several university degrees around the world. I have a Master of Science in Strategic Communication from the University of Antwerp, a Master of Chinese Business & Languages from the Beijing Technology & Business University, and a Bachelor of Communication & Multimedia from the University of Antwerp.