Get Started in Social Entrepreneurship : A Practical Guide
4.2 (51 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
246 students enrolled

Get Started in Social Entrepreneurship : A Practical Guide

Learn How to Start a Business that Makes a Difference using this Practical Guide to Social Entrepreneurship
4.2 (51 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
246 students enrolled
Last updated 9/2014
English
English [Auto]
Current price: $69.99 Original price: $99.99 Discount: 30% off
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This course includes
  • 2 hours on-demand video
  • 19 mins on-demand audio
  • 22 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • If you take ONE course before starting your social venture, make this it!
  • By the end of this course, you'll walk away with a solid understanding of what social entrepreneurship is about and exactly how to get started in building a world changing business.
Requirements
  • Open mindedness and a willingness to learn how to move your mission forward
Description

Heard about social entrepreneurship and ready to start a business that's new, exciting and makes a real difference in the world?

Begin here with our practical guide to building a world changing business. You’ll gain access to leading tools, resources and business models for starting your own social enterprise.

Social Entrepreneurship is the fastest growing social sector movement. This course will help you discover how YOU can create social change starting today.

Get Started in Social Entrepreneurship is a MUST for anyone interested in starting their own impact-driven, social enterprise.

We provide you with a solid understanding of social entrepreneurship, and the fundamentals for creating your own purpose driven business.

This course provides an excellent introduction to Social Entrepreneurship to getting started and how individuals have a role in creating social change.

In this course, you'll learn...

  • What Social Entrepreneurship is about (Trends & Opportunities)
  • How to Uncover your PASSION and choose your CAUSE
  • How to Build your Dream Social Enterprise from Scratch

You'll also learn...

  • The different types of Social Enterprise Business Models
  • Key Steps in Getting Started: from Business Planning to Websites and Marketing your Movement
  • Keys to Momentum: How to Build a Strong Network of Followers, Finance your Business and Measure your Impact
Who this course is for:
  • Anyone interested in learning more about Social Entrepreneurship and how to start a business that makes a difference
  • Entrepreneurs who want to make a difference and grow a socially conscious business
Course content
Expand all 22 lectures 02:29:50
+ The Rise of Social Entrepreneurship
3 lectures 20:20
Welcome Note from Authors
02:45

In this first section you’ll understand how Social Entrepreneurship influences businesses and the global economy.

The Rise of Social Entrepreneurship - Introduction
01:06
+ Find Your Passion / Choose Your Cause
2 lectures 12:13

In this second section you will learn the importance of Passion as the key ingredient to being successful in your Social Venture.

Find Your Passion / Choose Your Cause - Introduction
01:30
Find Your Passion / Choosing Your Cause
10:43
+ Business Models: Build a purposeful platform
2 lectures 08:57

In this section we’ll show you a brief overview of the different types of Business Models for a Purpose Driven Business.

Business Models : Build a Purposeful Platform - Introduction
01:14
Business Models: Build a purposeful platform
07:43
+ Social Business Entities
2 lectures 11:23

You’ll learn about the different business entity types and we’ll provide you with advices and further consideration on Social Business Entities.

Social Business Entities - Introduction
01:20
Social Business Entities
10:03
+ Getting Started: Put Your Ambition in Drive - How to Build Your Dream Company
2 lectures 10:00

You’ll learn the two approaches to building a Business Plan and strategies for starting your dream social enterprise.

Getting Started - Introduction
01:05
Getting Started: Put Your Ambition in Drive - How to Build your Dream Company
08:55
+ Marketing Your Movement
2 lectures 16:57

You’ll learn about Movement Marketing and how to start a movement through Branding and Storytelling.

Marketing Your Movement - Introduction
01:18
Marketing Your Movement
15:39
+ Creating an Impactful Online Presence
2 lectures 29:41

You will learn our 6 Steps to Online Marketing to build an effective online presence.

BONUS: Several Bonus Sheet on Creating a Winning Website, Content Marketing, Email Marketing, Mobile Marketing and SEO.

Creating an Impactful Online Presence - Introduction
01:09
Creating an Impactful Online Presence
28:32
+ Building a Movement through Social Media
2 lectures 13:31

We’ll provide you with an overview of the “Big 6” Social Media Channels and tips for getting started with Social Media.

BONUS: 5 Key Mindset Principles to Succeed with Social Media

Building a Movement through Social Media - Introduction
01:23
Building a Movement through Social Media
12:08
+ Financing Your Launch
2 lectures 13:16

In this section we’ll explore myriad ways for social entrepreneurs to find and capture revenue. We’ll also provide additional information on revenue generation and procedure for each financing option.

Financing Your Launch - Introduction
01:12
Financing Your Launch
12:04
+ Knowing Your Numbers - Accounting
2 lectures 10:19

You’ll learn how to track you Financial Perfomance and how Profitability, Cash Flow, Net Wroth and Impact mean for your business.

BONUS: Useful links and tools for measuring your numbers.

Knowing Your Numbers - Introduction
01:18
Knowing Your Numbers - Accounting
09:01