Get Free Media Coverage by Collaborating with Journalists

Name: Get Free Media Coverage by Collaborating with Journalists
Rating: 4.2 (11 reviews)

Be Visible, Get More Sales an Grow Your Brand

Created byCaroline Brealey

Last updated 7/2022

English

What you'll learn

Identify the best media and journalists to approach for their brand
Create a media list from scratch
Approach journalists confidently to pitch their idea
Write and issue an engaging press release

Course content

1 section • 8 lectures • 29m total length

Introduction0:45
By the end of this introduction video you will be excited to get started and understand that getting media coverage every with no budget is absolutely possible.
Journalists2:31
In this video you will learn why journalists are the key to getting free media coverage.
Become an Expert3:04
By the end of this video you will understand why you need to be pitching yourself as an expert and industry leader.
Your Story4:09
In this video we focus on finding a great angle or story to pitch to journalists. By the end of this training you will have brainstormed ideas of great stories to showcase your brand.
Press Release6:56
By the end of this video you will understand why you need a press release and how to write an engaging one.
Media List & Connect7:34
By the end of this video you will understand what a media list is and how to create one. You will understand how to reach out to journalists in a way that engages them.
Social Media Hacks & Tips4:01
By the end of this training you will know how to use social media and hashtags to find PR opportunities.
Bonus Lecture0:22

Requirements

Perfect for beginners or those needing a refresher.

Description

Media coverage can catapult your business.

It boosts your brands credibility, exposure and helps position you as an authority in your industry leading to more sales.

This course will teach you how to get free PR and media coverage for your business, brand, product or service including in magazines, blogs, newspapers, tv, popular websites and radio.

This training is a step by step guide to collaborating with journalists to get in the media without using a PR company or expensive firms. This course is perfect for beginners or those looking for some insider tips and tricks to boost their chances of getting published. You don’t need a big budget, in fact you don’t need any budget! Concise and actionable, in just 30 minutes you will learn:

How to target the best media for your brand to boost sales.
How to find the right journalists and their contact details.
How to come up with an interesting story and put it into a well written press release.
How to connect with journalists so they are responsive and want to work with you.
How to build solid relationships with journalists so they will come back to you again and again.
How to find opportunities to appear in the media.

Join me on this training and let’s get your business noticed.

Who this course is for:

Business owners looking to get media coverage and PR for their brand.