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Generative AI for Sales Execution and Engagement
Highest Rated
Hot & New
Rating: 5.0 out of 5(29 ratings)
121 students

Generative AI for Sales Execution and Engagement

Leverage AI to automate CRM updates, surface hidden deal insights, deflect objections, and scale personalized outreach.
Created bySilviu Marisca
Last updated 10/2026
English

What you'll learn

  • Automate sales call summaries using MEDDIC/BANT frameworks.
  • Format AI outputs for instant CRM field updates.
  • Generate 60-second sales pre-call briefings from 10-K data.
  • Draft hyper-personalized sales cold outreach emails instantly.
  • Spot hidden churn risks within sales call transcripts.
  • Identify unstated buying signals from prospect language.
  • Build dynamic AI battlecards for competitor defense.
  • Deflect real-time pricing and timing objections effectively.
  • Construct multi-touch outreach sequences using context-first frameworks.
  • Execute psychological triggers to revive stalled sales deals.
  • Map complex enterprise account hierarchies to find decision-makers.
  • Simulate aggressive C-Suite buyers for pitch practice roleplays.

Course content

7 sections • 22 lectures • 1h 26m total length

  • Welcome to the AI-Empowered Seller3:21
  • Course Roadmap & How to Succeed2:24
  • Quick Win - Your First High-Converting AI Prompt3:40

Requirements

  • Basic understanding of B2B sales cycles (discovery, demos, closing).
  • Access to a free Generative AI tool (ChatGPT, Claude, or Gemini).
  • No prior coding or technical AI experience is required.

Description

“This course contains the use of artificial intelligence.”

Generative AI for Sales Execution and Engagement

Are you spending more time updating your CRM than actually speaking to prospects? In today’s high-pressure B2B environment, traditional sales methods are no longer enough. The highest-performing reps are not working longer hours; they are leveraging Generative AI to automate their busywork and uncover hidden pipeline opportunities.

This course is designed specifically for Account Executives, SDRs, and Sales Managers who want actionable, immediate ROI. We skip the theoretical tech jargon and jump straight into the trenches. You will learn the exact "Role, Context, Task" framework required to force AI tools (like ChatGPT, Claude, and Gemini) to think like a master deal strategist rather than a generic robot.

Through fast-paced, screen-share demonstrations, you will discover how to generate 60-second pre-call briefings, automate MEDDIC/BANT call summaries for perfect CRM hygiene, and craft hyper-personalized outreach sequences that buyers actually want to read.

Beyond basic automation, we dive into advanced conversation intelligence. You will learn how to analyze call transcripts to spot hidden churn risks, build dynamic competitor battlecards on the fly, and use AI to simulate aggressive C-Suite buyers for risk-free pitch practice. Stop letting admin work wear a sales disguise. Upgrade your operating system and become an AI-Empowered Seller.

Who this course is for:

  • Account Executives: Looking to reclaim hours spent on CRM admin to focus on active selling.
  • Sales Managers: Aiming to implement standardized, AI-driven coaching and deal analysis across their teams.
  • SDRs / BDRs: Wanting to scale highly personalized cold outreach without sounding like a spam bot.

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