Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Gen AI for Sales Revenue and Growth
Role Play
Highest Rated
Rating: 4.8 out of 5(11 ratings)
377 students

Gen AI for Sales Revenue and Growth

How to perform sales operations with Gen AI, prioritizing opportunities, detecting churn, expanding accounts, and more.
Created byVasco Patrício
Last updated 4/2026
English
English

What you'll learn

  • You'll learn about the basics of Gen AI, what it is, what it can and can't do, hype versus capability, technical capabilities, and common pain points
  • You'll learn about how to work with Gen AI, prompting, using Gen AI for various types of tasks, structuring work, and evaluating errors/hallucinations
  • You'll learn about managing revenue with Gen AI, automating the identification and scoring of opportunities, sales forecasting, and churn detection
  • You'll learn about expanding accounts with Gen AI, automating suggestions and upsells, strategic sales planning, and executive sales reporting

Course content

5 sections • 24 lectures • 3h 34m total length
  • Course Intro1:55

    Explore Gen AI for sales revenue and growth, from Gen AI literacy to revenue management and account expansion, including prompting, forecasting, churn detection, and workflow integration.

Requirements

  • A basic understanding of sales and revenue operations is required
  • No prior knowledge of Generative AI is required, although it naturally enhances learning if you possess it

Description

GENERATING REVENUE WITH GENERATIVE AI

Gen AI is disrupting various industries. Among which, sales and account management.

Learning to quickly learn how to use Gen AI, and integrate it into workflows, becomes crucial for any sales professional.

But not just integrating it naively - integrating it realistically, aware of its drawbacks, and still obtaining results. Knowing what to use it for, and what to avoid using it for.

So what can we automate, in revenue management, with Gen AI?

That's what we'll go through in this course.


LET ME TELL YOU... EVERYTHING.

Some people - including me - love to know what they're getting in a package.

And by this, I mean, EVERYTHING that is in the package.

So, here is a list of everything that this course covers:

  • You'll learn about Gen AI literacy. How it's impacting the world right now, the 3 tiers of Gen AI tasks, what is hype and what is true capability, how Gen AI changes work and workflows, basic technical aspects of models (parameters, context window, embeddings and vectorization, etc), common pain points, and more;

  • You'll learn about working with Gen AI. The right frame to adopt, the basic components of prompts and how to do prompt engineering, the major modes of working with Gen AI (interfaces, embedded in programs and/or agents), structuring reasoning (including common structures like chains, loops, validation loops), the major types of errors and how to vet them (hallucinations, insufficient outputs, untable outputs, biases), the uncanny and weird effects of using Gen AI (editor syndrome, the "Gendela Effect", etc), key principles to adopt Gen AI at work, and "problems at the joints" (when individual outputs work, but they don't fit together);

  • You'll learn about how to perform various activities, within revenue management, with Gen AI. How to automate the scoring and prioritization of sales opportunities, how to automate sales forecasting, and how to automate churn detection with LLMs;

  • You'll learn about how to perform various activities, within strategic account expansion, with Gen AI. How to automate suggestion of expansions and upsells, how to automate strategic sales planning, and how to automate sales report generation with LLMs;


MY INVITATION TO YOU

Remember that you always have a 30-day money-back guarantee, so there is no risk for you.

Also, I suggest you make use of the free preview videos to make sure the course really is a fit. I don't want you to waste your money.

If you think this course is a fit, and can take your knowledge of dealing with change to the next level... it would be a pleasure to have you as a student.

See on the other side!

Who this course is for:

  • Sales managers and salespeople that aim to integrate Gen AI
  • Any professional that wants to improve sales, or expand revenue, with the aid of Gen AI