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GenAI for Content Creation and Multimedia Campaigns

Name: GenAI for Content Creation and Multimedia Campaigns
Rating: 4.5 (59 reviews)

Create high-impact content and visuals with AI for fast, effective multimedia campaigns

Role Play

Created byAnton Voroniuk, Anton Voroniuk Support

Last updated 5/2026

English

What you'll learn

How to generate written content using tools like ChatGPT for blogs, social media, ads, and scripts
How to plan and execute AI-powered multimedia campaigns across multiple channels
How to use Perplexity AI for fast, accurate research and content drafting
Tips for maintaining brand consistency when using generative AI tools
Techniques for creating AI-generated videos using Sora, from script to final edit
Essentials of Leonardo AI for generating high-quality, stylized visual content

Course content

21 sections • 185 lectures • 13h 59m total length

Creating High-Impact Marketing Content with AI Tools2:33
Discover how to use AI tools to quickly generate and refine marketing content that captures attention and drives action.
From Prompt to Post: Automating Your Content Pipeline3:06
Learn how to streamline your content workflow using AI—from generating ideas to publishing across platforms, all with minimal manual effort.
Getting Your Own Practical Companion1:40
Your feedback is crucial to me. Please share your thoughts on how I can improve this course for you.
Course Feedback & Suggestions0:14
Thanks for taking this course! Your feedback helps us improve content and make the learning experience even better.

Course Resources0:12
Access all the materials and templates that support your learning journey
Introduction to ChatGPT6:42
In this lesson, meet ChatGPT and its capabilities
ChatGPT Life Hacks8:22
In this lesson, learn different life hacks to work with ChatGPT
A step-by-step guide to creating your own GPT’s7:01
In this lesson, create your own GPT's
ChatGPT for Self-education & Personal Growth5:36
In this lesson, learn how you can utilize ChatGPT for self-improvement
СhatGPT - Custom Instructions2:33
In this lesson, learn how to personalize your ChatGPT experience by using custom instructions to tailor responses to your needs
ChatGPT - Hotkeys2:19
In this lesson, discover essential keyboard shortcuts that can help you navigate and use ChatGPT more efficiently
ChatGPT - Shared Chats1:38
In this lesson, explore how to share your ChatGPT conversations with others and collaborate effectively.
СhatGPT - Temporary Chats1:32
In this lesson, learn how to use temporary chats to keep your conversations private and off the record
Organizing Your Chats into Projects5:26
In this lesson, we'll show you how to use Projects in ChatGPT to organize your conversations.
Creating Tasks in ChatGPT1:36
In this lesson, we'll share how to use ChatGPT for reminders and tasks.
Using the Deep Research Feature3:20
In this lesson, we'll cover how to use the Deep Research feature for more accurate results.
How to Manage ChatGPT’s Memory3:55
In this lesson, we'll show you how to use ChatGPT's memory to your advantage.
MyGPT for Marketing Strategy6:23
In this lesson, you'll learn how to create a MyGPT that will help you with your marketing strategy creation.
Uploading Images and Analyzing Them3:02
Learn how to upload images to ChatGPT and use its AI capabilities to interpret, describe, or analyze visual content.
Creating Images in ChatGPT3:45
Discover how to generate custom images directly in ChatGPT using detailed text prompts.
Generate Charts and Diagrams with ChatGPT4:10
Explore how ChatGPT can help you create charts, graphs, and diagrams for data visualization and presentations.
Uploading and Analyzing Documents (PDF, DOCX, etc.)3:43
Find out how to upload documents to ChatGPT and extract, summarize, or analyze the content with ease.
Speech-to-Text with ChatGPT1:56
See how to convert spoken words into text using ChatGPT's built-in speech recognition feature.
Exploring Voice Mode and Real-Time Conversations (ChatGPT Voice)2:54
Experience ChatGPT’s voice mode for interactive, real-time conversations using natural speech.
How to Leave a Review for the Course?1:39
Your feedback is crucial to me. Please share your thoughts on how I can improve this course for you.
How to Study on Udemy?2:15
Udemy interface, how to get the moку from your studies
The Campaign Pitch: Using GenAI to Deliver Creative at Scale

Organizing Your Chats into Projects5:26
In this lesson, we'll show you how to use Projects in ChatGPT to organize your conversations
Creating Tasks in ChatGPT1:36
In this lesson, we'll share how to use ChatGPT for reminders and tasks
Using the Deep Research Feature3:20
In this lesson, we'll cover how to use the Deep Research feature for more accurate results.
How to Manage ChatGPT’s Memory3:55
In this lesson, we'll show you how to use ChatGPT's memory to your advantage
The Google Connectors Guide16:09
Learn how to connect ChatGPT with Google tools to boost productivity.
Google Connectors ChatGPT. Practice10:53
Practice integrating ChatGPT with Google apps through real examples.
How to Use Canvas in ChatGPT?7:31
In this lesson, we'll work you through ChatGPT's feature "Canvas" and show you how to use it.
ChatGPT Quizzes5:00
Interactive quizzes that reinforce key ChatGPT concepts through hands-on evaluation and instant feedback.
ChatGPT Shortcuts Theory3:03
An overview of prompt shortcuts and interaction patterns that dramatically increase speed and output quality in ChatGPT.
ChatGPT Shortcuts Practice5:21
Guided exercises that train you to apply ChatGPT shortcuts for real-world productivity and automation.
OpenAI Atlas Theory3:31
A conceptual breakdown of OpenAI Atlas and how it supports large-scale reasoning, memory, and knowledge mapping.
OpenAI Atlas Practice7:28
Hands-on use cases demonstrating how to apply OpenAI Atlas to research, planning, and decision-making.
Get better educational experience with Udemy's AI Assistant6:13
Smarter learning starts here and boost your progress with Udemy’s AI Assistant

Writing Effective Prompts to Generate High-Quality Marketing Content3:22
Write better prompts to get more accurate, useful content
Automating Repetitive Marketing Tasks with Perplexity AI3:14
Save time by letting Perplexity handle the busywork
Creating High-Impact Blog Posts, Articles, and Website Content3:23
Generate high-quality, SEO-friendly content with ease
AI-Driven Copywriting for Ads, and Emails2:21
Create persuasive ad and email copy in seconds
Automating Social Media Campaigns with Perplexity AI3:35
Plan, write, and optimize social content faster
AI-Powered Keyword Research & Content Optimization3:21
Find the best keywords and optimize your content
Analyzing Market Trends and Consumer Insights Using Perplexity AI2:19
Spot market trends and customer needs using AI
Creating Compelling PPC Ad Copy That Converts2:58
Write click-worthy PPC ads using Perplexity
Developing Targeted Ad Strategies Using AI Insights3:10
Build smarter ad campaigns with AI insights
Leveraging Perplexity AI for Personalization and Customer Segmentation2:30
Tailor your messaging with audience insights
Automating Lead Generation and Nurturing Campaigns3:01
Generate and nurture leads automatically
Building a Long-Term Marketing Strategy with AI-Powered Tools2:45
Plan sustainable marketing strategies with AI
Perplexity Comet Theory4:08
An overview of Perplexity Comet and its approach to real-time, AI-powered web intelligence.
Perplexity Comet Practice5:54
Practical examples showing how to use Perplexity Comet for fast research, validation, and insight generation

Generating a First Video from a Simple Text Prompt2:07
Learn how to turn plain text into your first fully rendered AI video in minutes.
Aspect Ratio & Duration: Designing Videos That Fit Every Platform6:10
Set video size and timing to suit YouTube, Instagram, TikTok, and more.
Using Sora’s Built-in Styles: Stop Motion, Noir, Archival & More5:39
Explore Sora’s preset visual styles to find the perfect aesthetic for your video.
Adding Texture, Tone & Cinematic Effects2:57
Make your videos feel more polished and cinematic with visual enhancements
Matching Style to Your Audience & Goals3:06
Choose the right visual tone to resonate with your viewers and message
Uploading and Animating Still Images2:13
Bring static images to life by animating them in Sora
Combining Images with Prompted Scenes3:00
Merge photos with AI-generated scenes for more dynamic visuals
From Static to Cinematic: Case Studies2:29
See real-world examples of image-to-video transformation in action

What Runway Can Do Today3:14
Explore the latest Runway toolset—Gen-4, Aleph, Act-Two, Lip Sync, and Generative Audio—and how creators are using them in real-world workflows.
Navigating the Runway Interface3:19
Take a guided tour of the Runway workspace, including Generative Sessions, the model switcher, the Assets Library, and how to stay organized using Workspaces.
Text-to-Video with Runway3:14
Compose your first cinematic clip using Runway’s Gen-4. Learn how to write effective text prompts to direct a 5–10 second AI-generated shot.
Image-to-video with Runway Gen-43:23
Transform a still image into dynamic video using Runway’s image-to-video pipeline, preserving the visual style while guiding motion through text.

The Practical Power of AI Video: What Really Moves People3:44
What makes AI-generated video effective and what actually influences audience attention and engagement.
Inside VEED: Your All-in-One AI Video Studio7:05
Introduction to VEED as a central tool for editing, generating, and managing video production.
Getting Started with VEED editor: Interface and Your First Video6:23
Navigating the platform and creating your first video project.
Editing on the Timeline: Working with Video and Audio Tracks5:00
How to structure, cut, and synchronize video and audio using the timeline.
Visual Enhancement: Text, Subtitles, and Design Elements4:35
Adding captionAdding captions, visual elements, and improving clarity and engagement.s, visual elements, and improving clarity and engagement.
Finalizing Your Video: Export and Publishing Preparation5:14
Preparing videos for different platforms and exporting with the correct settings.
From Idea to Execution: How a Producer Builds a Concept, Structure, and Script U5:50
Turning raw ideas into structured video concepts and scripts using AI.
AI Tools in VEED: Overview and Workflow Setup2:57
Overview of built-in AI features and how to integrate them into your workflow.
Creating AI-Generated Scripts and Short Videos (Reels)4:06
Using AI to quickly generate scripts and short-form content for social media.
Generating Images and Videos with AI in VEED4:54
Creating visual assets directly inside VEED using AI tools.
Fabric Avatar: How AI Automates Your Video Production4:03
How automation tools help scale content creation and reduce manual work.
Reading Material 3.6 Video Performance Metrics: What Every Video Producer Must1:33:55
This lecture explains the key video performance metrics every producer should track, including views, watch time, retention, CTR, engagement, and conversions to improve content effectiveness.

Requirements

No prior experience with AI tools is required
Basic computer skills and internet access
Optional: Access to AI tools like ChatGPT, Perplexity AI, Sora, Leonardo AI (free or trial versions are sufficient)
A Google or Microsoft account (for using tool like Copilot)

Description

This course contains the use of artificial intelligence.

In today’s AI-first content landscape, creative output is no longer limited by time, tools, or team size. From idea to execution, generative AI is transforming how content is produced, personalized, and distributed across digital channels. This course is designed for marketers, content creators, and digital strategists ready to harness the power of AI to build high-impact, cross-platform campaigns—faster and smarter than ever before.

You’ll explore how to use the latest generative AI tools for writing, research, visuals, and video, while building scalable workflows that keep your content sharp, consistent, and audience-ready.

This course delivers both strategy and hands-on experience through:

Step-by-step training with tools like ChatGPT, Sora, Perplexity, and Leonardo AI
Real-world examples of AI-powered content for email, social, blog, and video
Techniques for managing multimedia campaigns with a single creative prompt
Workflow models for scaling content production with fewer manual steps

What You’ll Learn in This Course

Use ChatGPT and Copilot to generate and adapt copy across formats and platforms
Conduct AI-assisted research and ideation using tools like Perplexity
Create branded images and product visuals with Leonardo AI
Generate short-form video content using Sora for campaigns and storytelling
Build multimedia campaigns that integrate text, visuals, and video
Streamline your content pipeline from first prompt to final post
Scale content production while maintaining voice, quality, and brand alignment
Design repeatable workflows for marketing teams and solo creators alike

Who This Course Is For

Digital marketers and content creators looking to scale output with AI
Creative teams producing campaigns across email, web, social, and video
Entrepreneurs and small business owners managing content solo
Agencies and freelancers aiming to deliver faster, higher-quality campaigns
Anyone ready to integrate AI into their content strategy, workflow, and brand execution

What’s Included

Case examples of real-world multimedia campaigns powered by AI
Visual and video generation guides for Leonardo AI and Sora
Workflow maps to build a scalable, AI-enhanced content system
Certificate of completion to showcase your AI-powered content skills

Get Started Now!

AI isn’t replacing content creators—it’s empowering them to do more, better, and faster. This course will show you how to turn ideas into full campaigns using the most advanced generative tools available today.

Enroll now and start building content that connects, converts, and scales—with the power of AI at your side.

This course contains a promotion.

Who this course is for:

Social media managers seeking to generate engaging visuals, copy, and videos faster
Small business owners who want to create professional content without a big team
Creative professionals (writers, designers, video editors) exploring AI-enhanced workflows
Educators and communicators who want to develop compelling digital learning materials
Anyone curious about how generative AI can transform content creation and campaign planning

GenAI for Content Creation and Multimedia Campaigns

What you'll learn

Explore related topics

Course content

Generative AI for Scalable Content Production4 lectures • 8min

ChatGPT for Content Creation23 lectures • 1hr 20min

Chat GPT Additional Features for Content Creation13 lectures • 1hr 19min

Perplexity AI for Content Production14 lectures • 46min

AI Voice-Over Creation with Respeecher1 lecture • 13min

Sora for AI-Powered Video Content Creation8 lectures • 28min

Runway Masterclass4 lectures • 13min

Clueso: A Simple Guide to Video Recording and Editing1 lecture • 11min

Video Editing in VEED.io12 lectures • 2hr 28min

Create lifelike avatars for marketing, education, and presentations1 lecture • 6min

Requirements

Description

Who this course is for: