Learn Social Media Marketing and Social Media for Business
What you'll learn
- Fundamentals of Social Media Marketing
- Social Media Marketing for Small Business
- Learn social media marketing techniques
- Learn SEO strategies that will increase traffic to your website.
- Setting campaign goals
- Targeting audience segments
- Developing compelling copy and visuals
- Iterating and optimizing campaigns for long-term success
- Predict the best social media strategy for a small business based on customer behavior.
- Prepare a social media plan using strategic considerations and measurable objectives.
- Analyze data gathered through social media to perform A/B tests.
Requirements
- A desire to grow your businesses via Social Media Marketing
Description
In this two part course you will learn the fundamentals of Social Media Marketing and then we'll get in Social Media Marketing for Small Business.
We'll start off with learning the fundamentals of social media marketing and how to build a social media strategy.
This course give you an opportunity to take a strategic look at your marketing efforts while giving you specific, practical and hard hitting tools to improve your business and the return on your investment. You can put into practice tomorrow what you learn today!
By the end of this course, you'll be ready to run your first social media ad campaign and how to build a social media strategy. You'll know how to connect with customers, convert views into action, and drive impact for long-term business success!
In course two, we'll get into social media marketing for small business.
Learn what it takes to be successful at social media marketing, without a lot of resources or dedicated marketing staff. We'll get into the key terms and definitions—everything from SEO to hashtags and much more. Learn how to make an action plan that outlines your goals, team, and budget, and find time to implement your ideas. Learn about what content to publish where and the tools you need to measure the success of your efforts.
By the end of this course you'll learn the fundamentals of social media marketing for small business that can help you unlock potential for your business.
Who this course is for:
- Marketers, brands, small business, or anyone interested learning social media marketing.
Course content
- Preview01:05
- Preview01:11
- 02:11What is social media advertising
- 04:15Key terms
- 06:29Marketing funnel
- 05:04Goals
- Preview09:41
- 05:30Budget
- 13:35Copy and visuals
- 03:44Evaluating
- 06:59Creating A Social Media Strategy
- 05:14Finding your voice
- 07:18Choosing social media platforms
- 08:56Content creation
- 06:33Tools
- 05:07Facebook ad strategied
- 00:48Conclusion
Instructor
![Windmill Designs](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.2 Instructor Rating
- 100 Reviews
- 3,139 Students
- 2 Courses
Windmill Designs is a web development and digital marketing agencies that can trace its roots to the internet’s pioneering days. We’ve grown and succeeded since 1998 because our unique angle has always been a passion for pushing the web to its full business potential and delivering maximum, continuous ROI for our clients.
We’re a digital agency that pushes the internet to its full business potential. We create websites that delivers maximum ROI.