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Fundamentals Of Research Methodology
Rating: 3.8 out of 5(32 ratings)
379 students

Fundamentals Of Research Methodology

Designing Research Problem, Literature Survey, Developing Hypothesis, Sampling Methods, Data Collection, Writing Thesis
Created bySrinivas R. G. Franklin M.B.A, M.Phil
Last updated 9/2021
English

What you'll learn

  • Fundamentals Of Research Methodology and an Aptitude For Research
  • Research Methodology Basics | Types Of Research| Research Methods| Research Process| Formulating a Problem|
  • Developing a Hypothesis| Research Design| Sample Design| Data Collection and Analysis Methods| Hypothesis Testing| Preparation Of Research Report
  • Research Methodology Basics

Course content

22 sections • 23 lectures • 1h 8m total length

  • DEFINITION OF RESEARCH3:13

    DEFINITION OF THE TERM RESEARCH

  • DEFINITION OF RESEARCH
  • RESEARCH OBJECTIVES1:11

    DIFFERENT OBJECTIVES OF RESEARCH

  • RESEARCH OBJECTIVES

Requirements

  • Who are Interested in the Fields Of Marketing Research, Teaching and Business Management
  • Aspiring to Learn a Methodology Of Research
  • Any Undergraduate, Graduate
  • Research Methodology Basics

Description

NATURE OF THE COURSE:

Research Methodology is a hands-on training in the basic methodologies and methods of academic research in social sciences and business management. Research scholars will investigate the major components of a research framework and be effectively exposed to them, namely problem definition, research design, data collection, ethical research concerns, report writing and submission. Once endowed with this information, participants are well situated to carry out disciplined study in the field of their choice under supervision. Besides applying to a university environment, many of the methods presented in this course were comparable to those used in research contexts in professional research.

COURSE OBJECTIVES: The major goal of this course is to instil in scholars a research orientation and to familiarise them with the foundations of research methodologies. The course specifically seeks to introduce them to the fundamental principles utilised in research, as well as scientific social research techniques and approaches. It discusses sample procedures, study strategies, and data analysis. The following are some of the course's other objectives:

  1. To get knowledge of the fundamental framework of the research process.

  2. To get a working knowledge of diverse research designs and methodologies.

  3. Identify multiple sources of information for literature study and data collection.

  4. Gain knowledge of the ethical aspects of doing applied research.

  5. Recognize and assess the components of academic writing.

Recommended Texts

  1. Bryman, Alan & Bell, Emma (2011). Business Research Methods (Third Edition), Oxford University Press.

  2. Kerlinger, F.N., & Lee, H.B. (2000). Foundations of Behavioural Research (Fourth Edition), Harcourt Inc.

  3. Rubin, Allen & Babbie, Earl (2009). Essential Research Methods for Social Work, Cengage Learning Inc., USA.

  4. Anantasi, A. & Urbina, S. (2004). Psychological Testing, Pearson Education, Inc.

  5. Neuman, W.L. (2008). Social research methods: Qualitative and quantitative approaches, Pearson Education.


Who this course is for:

  • Aspirants Of Managerial Skills
  • Beginners and Intermediate
  • Management Students Who Are Interested In Research Studies
  • Research Methodology Basics

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