Fundamentals of Finance

Explore what a business is through a cookie store example. Form a corporation, raise capital, manage assets and liabilities, price products, and analyze income and expenses to drive profit.

Identify factors that drive growth, emphasize reinvesting profits, expanding locations, pricing and cost changes, and use cash flow, debt payoff, and ROI to judge if a business investment is prudent.

Explore how a business owner monetizes a venture by paying dividends to themselves, reinvesting, selling shares or the whole company, or pursuing an ipo, while considering ownership, liquidity, and valuation.

Compare debt and equity as funding sources, examining risk, potential returns, and asset claims; learn debt types, equity types (common, preferred, options), and how to assess and compare investments.

Compare debt and equity to weigh risks and profit potential, and explain implications for business owners. Review forming a corporation, fundraising options, key financial statements, and growth metrics.