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Full Digital Marketing Course 2026: SEO, Paid Ads, SMM, GTM!

Name: Full Digital Marketing Course 2026: SEO, Paid Ads, SMM, GTM!
Rating: 4.3 (28 reviews)

Master Digital Marketing - Paid Ads, SEO, SMM, GTM, WordPress, Shopify, Email, Content, Influencer Marketing and More!

Hot & New

New

Created byTanmoy Das

Last updated 7/2026

English

What you'll learn

Set up and structure Google Ads accounts, including Search, Display, Shopping, and Video campaigns from scratch.
Conduct keyword research and apply match types, negative keywords, and search term analysis effectively.
Create high-performing Responsive Search Ads and leverage ad extensions to boost CTR.
Apply Google Ads bidding strategies like Target CPA, Target ROAS, and Maximize Conversions for better ROI.
Set up conversion tracking across websites, apps, and phone calls to measure campaign performance accurately.
Build remarketing and custom audience campaigns using Google Ads Audience Manager.
Launch Performance Max and Demand Gen campaigns to maximize reach across Google's ad network.
Use Google Ads with Gemini AI to streamline ad creation and campaign optimization.
Create and manage Facebook Pages, Business Manager, and Meta Ads accounts end-to-end.
Build Facebook ad campaigns for sales, leads, traffic, and engagement using the right objectives. Implement Facebook Pixel and Conversions API for accurate trac
Implement Facebook Pixel and Conversions API for accurate tracking and improved ad performance.
Design custom, lookalike, and Advantage+ audiences to target the right customers on Meta platforms.
Use ChatGPT to accelerate Meta ad copywriting, creative ideation, and campaign strategy.
Launch and optimize LinkedIn Ads using auction bidding, Matched Audiences, and Lead Gen Forms. Perform on-page, off-page, and technical SEO audits to improve we
Perform on-page, off-page, and technical SEO audits to improve website search rankings.
Use Google Search Console and Analytics to monitor SEO performance and fix indexing issues.
Build backlink strategies, including authoritative link building, to boost domain authority.
Optimize Google Business Profiles and local SEO to rank higher in Google Maps results.
Develop social media content strategies and run paid ads on TikTok, X, and Pinterest.
Implement tracking using Google Tag Manager's tags, triggers, and variables across websites.

Course content

111 sections • 797 lectures • 51h 1m total length

The Modern Marketing Funnel3:40
ToFu / MoFu / BoFu Tactics5:32
Customer Journey Mapping4:20
Retention & Advocacy3:33
SMART Goals Framework3:31
KPI Selection By Goal3:15
Budget Allocation3:42
Measurement & Reporting2:46
Channel Landscape Overview3:53
Channel-To-Audience Fit5:19
Attribution Models3:39

Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.6:24
Google Ads Auction2:06
Explore the Google Ads auction, an automated, dynamic process triggered by searches where ads compete for slots on the Google page, with rankings determining winners and no human intervention.
Google Ads Network5:40
Ad Rank & Quality Score5:34
Google Ads Account Structure4:24
Organize your Google Ads account into campaigns, ad groups, ads, and keywords, with examples from clothing and furniture stores and limits on campaigns, ad groups, and ads.
Google Ads Metrics5:02
Google Ads Account Navigation7:50
Navigate the Google ads interface to explore overview, campaigns, ad groups, ads, assets, keywords, and audience targeting, while using recommendations, insights, and planning tools to optimize performance.
SEARCH CAMPAIGN CREATION10:11
Create and manage a Google Ads search campaign by selecting the objective, setting bidding, targeting, and either AI-generated or manual keywords and ads, then publish after review.
AI Max for Search6:53

Google Ads Formats Overview7:25
Explore the full range of Google ads formats, including responsive search, shopping, dynamic search, display, call, mobile app, and video discovery ads, with placement insights.
Responsive Search Ad4:55
Responsive Display Ad4:17
Google Ads Extensions Overview7:26
Sitelink Extensions2:43
Location Extension1:40
Create a location extension in Google Ads by linking your Google My Business account, then display your business address in ads and direct users to Google Maps for directions.
Call Extensions1:28
Learn to create call extensions in Google Ads to generate calls from mobile, linking at account, campaign, or ad group level by adding your phone number in the assets section.
Callout Extensions1:47
Create callout extensions on Google ads search campaign by adding assets and writing text like free shipping and 24 by 7 customer service, applied at campaign or ad group levels.
Structured Snippet Extensions1:40
Create structured snippet extensions in Google Ads by selecting structured snippet in assets and configuring a header category with brand values. These extensions appear under the ad to influence clicks.
Price Extensions2:14
Promo Extensions2:12
Lead Form Extensions3:41
App Extension1:36
Create an app extension in Google Ads to promote your app, link by level and platform, search for app, and drive downloads to Google Play or iOS store from ad.
Business Name & Business Logo1:51
Keyword Insertion6:43
Learn to use dynamic keyword insertion in search campaigns to automatically swap keywords into text ads, reducing multiple ad groups and tailoring messaging by user search queries with default text.
Countdown2:25
Learn to add a countdown timer to text ads, creating urgency and boosting clicks. Define end date, start day, and counting trigger with curly braces in ads.
Location Insertion2:45
Learn how location insertion customizes text ads by dynamically showing the user's location, letting one ad cover multiple places with city, state, or country formats and a default text.

Bidding Strategy Overview2:51
Explore Google Ads bidding strategies—manual, semi-automated, and automated—covering CPC, enhanced CPC, CPM, CPV, and goals like maximize clicks, conversions, value, target CPA, target ROS, and impression share.
Manual CPC2:23
master manual CPC bidding by setting a max CPC for each keyword, paying only for clicks while impressions remain free, with enhanced CPC helping optimize Google Ads campaigns.
Maximize Clicks2:12
Master the maximize clicks bidding strategy in Google Ads, an automated algorithm that generates as many clicks as possible while keeping your budget under a set maximum CPC bid limit.
Maximize Conversions2:06
Apply the maximize conversions bidding strategy in Google Ads to automate bidding, boost conversions and sales within your daily budget by optimizing bids based on historical performance and conversion probability.
Maximize Conversion Value2:10
Target Impression Share2:28
Target CPA2:37
Apply target CPA bidding to automate conversions at a chosen cost, with Google bidding to maximize conversions while staying near your target cost per action.
Target ROAS2:12
Use Google's target ROAS bidding to optimize revenue per ad spend, by setting a revenue target and configuring bids to maximize conversion value for ecommerce campaigns.
Enhanced CPC2:58
Discover enhanced CPC bidding, a semi-automated strategy that increases bids on strong keywords and reduces weak ones to maximize conversions and conversion value in Google Ads.
CPM Bidding1:40
Apply CPM bidding by paying per thousand impressions to boost brand awareness in display and video campaigns, and set viewable CPM in campaign bidding settings.
CPV Bidding1:40

Display Network Overview9:25
Discover the Google display network and learn to target audiences—affinity, demographics, in-market, life events, remarketing, custom, and combined audiences—for branding and sales.
Display Targeting - Affinity2:34
Master display targeting with affinity audiences by leveraging Google’s data on users’ interests and habits, selecting categories and subcategories to reach the right lifestyle audiences in Google ads.
Display Targeting - Demographics1:45
Display Targeting - Detailed Demographics1:57
Display Targeting - In-Market2:34
Explore display targeting with in-market audiences who actively research and purchase online. Learn to navigate Google audience categories and distinguish in-market from affinity audiences.
Display Targeting - Life Events1:54
Explore display targeting using life events to reach users at milestones like graduation, job change, or marriage. Implement life events audience targeting in Google Ads campaigns.
Display Targeting - Topic2:25
Master topics targeting in Google Ads by selecting content-based website topics and subcategories to show ads on relevant sites, such as education, retail, tech, or finance.
Display Targeting - Placement3:02
Learn how placements targeting allows displaying ads on specific websites, YouTube channels and videos, apps, and app categories within the Google network.
Display Targeting - Keywords2:21
Identify and implement display keywords to tell Google Display Network what your business sells, so it selects relevant content and placements across the web.
Display Targeting - Custom Audiences5:08
Explore custom audiences for Google ads by defining segments from interests, purchase intentions, and Google search terms, then refine with website and app signals to target Nike shoes enthusiasts.
Display Targeting - Combined Audiences3:02
Explore combined audiences to target a customized overlap of affinity and in-market segments using the and function for Nike shoe ads.
STANDARD DISPLAY CAMPAIGN CREATION10:59
Create a Google display campaign from setup to ad creation, selecting awareness and reach objectives, configuring targeting and CPM bidding, and previewing responsive display ads before submission.

What is Conversion Tracking & How to setup Conversion Tracking2:16
Discover how conversion tracking in Google Ads measures purchases, form fills, and other conversions from ads by placing a Google tag and event snippet on your website.
Conversions On A Website15:19
Set up website conversion tracking in Google Ads by defining a conversion action, selecting the primary action, and implementing the Google tag and event snippet across Wix, WordPress, and Shopify.
Conversions On An App2:57
Conversion From Phone Calls3:06
Set up and track phone call conversions in Google Ads, creating conversion actions for calls from ads and from website visits, and verify the on-site number with the Google tag.
Conversions Offline4:16
Learn how offline conversions credit Google Ads for sales that happen outside your site by uploading sales with the G-Click ID and linking data sources like Google Sheets or CRMs.
Create New Chart1:25
Create a new chart in the conversion section to visualize metrics like purchases, phone call leads, and downloads, and monitor overall performance at a glance.
Value Rules2:34
Custom Variables1:41
Explore custom variables in Google Ads conversions to tailor tracking, name variables, and tag strings, revealing insights into which products sell best and optimize campaigns accordingly.
Settings & Uploads1:56
Measurement - Attribution3:21

Remarketing Overview3:12
Audience Manager4:45
Create a remarketing list in audience manager to collect IP addresses or cookies from website visitors, generate the Google Ads tag, and link the list to your campaign.
REMARKETING CAMPAIGN CREATION6:52
Link remarketing lists to display and search campaigns with a sales objective to target visitors who left without converting. Follow these users using audience segments with display or search ads.
App Users2:21
Youtube Remarketing2:31
Set up YouTube remarketing by linking your channel, collecting data from viewers, and creating lists of engaged users to target with search, display, or video ads.
Customer List3:04
Custom Combinations3:01
Discover how to create custom combinations in Google Ads by merging multiple remarketing lists into new audiences using and/or logic, such as website visitors, YouTube viewers, and customer lists.
Google Analytics2:04
Link your Google Analytics property with Google Ads to create a remarketing list from audience data and target users with search and display campaigns.

Youtube Overview2:19
YOUTUBE INSTREAM AD CAMPAIGN CREATION5:11
IN FEED AD CAMPAIGN CREATION3:32
Create an in-feed video ad campaign in Google Ads to boost awareness and consideration, set target CPM, budgets, and audiences, and attach in-feed ads for multi-platform reach.
BUMPER AD CAMPAIGN CREATION3:27
Create a bumper ad campaign inside the Google Ads account for brand awareness, using a six-second non-skippable video with CPM bidding, targeting reach, audiences, languages, and location.
NON-SKIPPABLE AD CAMPAIGN CREATION3:50
Create non-skippable ad campaigns in Google Ads for reach and brand awareness, choosing seven to fifteen or thirty-second formats with CPM bidding, budgets, targeting, and bumper or in-stream TV ads.
AD SEQUENCE CAMPAIGN CREATION5:08
Create an ad sequence campaign in Google Ads with two to four video ads for brand awareness. Link your YouTube channel and set CPM bids, budgets, dates, and targeting.
Target Frequency Campaign Creation5:00
Learn to create a target frequency campaign in Google Ads, setting frequency, video ad formats, CPM bidding, and daily budgets on YouTube, with audience targeting and ad creation steps.
Audio Ads Campaign Creation3:39
Create an audio ads campaign in Google ads to reach users listening to YouTube audio content, using CPM bidding and targeted audiences.
Shorts Ads Campaign Creation2:45

Shopping Ads Overview, Google Merchant Center Account1:52
Learn to create Google shopping campaigns to boost e-commerce sales by listing products in a Google merchant center and linking feeds to Google ads for search and YouTube ads.
MERCHANT CENTER ACCOUNT CREATION14:38
Set up a Google Merchant Center account, upload products either manually or via feeds, verify ownership, and link to Google Ads to build a shopping campaign.
SHOPPING ADS CAMPAIGN CREATION12:22
build a shopping campaign in google ads by structuring campaign, ad group, and product groups, then subdivide by brand, condition, and product IDs to tailor bids and apply negative keywords.
Performance Max Campaign Creation9:32

Requirements

No prior digital marketing experience is required — the course is designed for absolute beginners.
Basic computer literacy, including using a web browser, files, and folders comfortably.
A working laptop or desktop computer (Windows or Mac) to follow along with practical demos.
A stable internet connection to access Google Ads, Meta, LinkedIn, and other ad platforms.
A valid email address to create accounts on Google, Facebook, LinkedIn, and other platforms used in the course.
Basic English reading and comprehension skills, as course content and platforms are in English.
Willingness to create free accounts on Google Ads, Meta Business Suite, LinkedIn, TikTok, and similar platforms.
A credit/debit card or payment method (optional) if learners want to run live paid ad campaigns for practice.
A website or willingness to set up a free WordPress site to follow SEO and Tag Manager modules.
Basic familiarity with social media platforms (Facebook, Instagram, LinkedIn, TikTok) as a user.
No coding or technical background needed — all tools covered are no-code, point-and-click platforms.
An open mind to learn multiple platforms, since the course spans Google, Meta, Microsoft, and LinkedIn ecosystems.
Basic Excel or spreadsheet familiarity is helpful for tracking campaign data and reports (not mandatory).
Patience to practice hands-on inside live ad account interfaces, as the course is practical, not just theoretical.
A business, product, or client project (real or hypothetical) to apply campaign-building exercises to.
Interest in marketing, sales, or business growth, since concepts are taught with real-world use cases.
No prior SEO or content marketing knowledge required — Modules 47–69 build this from the ground up.
Basic understanding of what a website is, since Google Tag Manager and SEO modules assume this awareness.
Willingness to explore AI tools like ChatGPT and Gemini, as several modules integrate AI into marketing workflows.
Time commitment to complete a comprehensive course covering 100+ modules across nine major ad platforms.

Description

Full Digital Marketing Course 2026: Digital Strategy, Paid Ads, SEO, SMM, GTM, WordPress, Shopify, Email Marketing, Content Marketing & Influencer Marketing!

Every day you wait, someone else is stealing the customers that should've been yours.

Right now, businesses are pouring millions into Google, Facebook, LinkedIn, and TikTok ads — and most of them have no idea what they're doing. That's your opportunity. The people who master digital marketing in 2026 aren't just getting hired — they're building 6-figure freelance careers, launching their own brands, and becoming the person every business owner is desperate to hire.

This isn't another "intro to marketing" course that skims the surface and leaves you Googling the rest. This is the complete system — 797 step-by-step video lessons covering every platform, every feature, and every strategy real marketers use to generate results. No fluff. No outdated theory. Just practical, screen-recorded, real-account implementation you can copy immediately.

Inside, you'll master:
- Google Ads, Facebook Ads, LinkedIn Ads, Microsoft Ads & more — build, launch, and optimize campaigns like a pro
- SEO & Google Tag Manager — rank higher and track everything that matters
- WordPress & Shopify — build and manage websites that convert
- Email Marketing & Content Marketing — turn strangers into loyal customers
- Social Media & Influencer Marketing — grow brands organically and with paid amplification

Whether you're starting from zero or already in the field, this course takes you from "I think I understand marketing" to "I run campaigns that actually perform" — with real implementation, not just theory.

Here's the truth: the digital marketing skills gap isn't closing — it's widening. Every month you delay is a month a less-qualified competitor gets the job, the client, or the sale that should've been yours.

And you're getting all of this at a price that won't last. Enroll now and get:

797 in-depth video lessons across every major platform and skill
Full access to our private student discussion community
Direct access to me — ask questions anytime as you progress
Lifetime access — learn at your pace, revisit anytime platforms update
30-day, 100% money-back guarantee — zero risk, all upside
1 MCQ quiz with 25 questions, 1 Practice Test with 30 Questions & 1 Assignment

The only real risk here is doing nothing while everyone else levels up.

Topics covered in the course:

Complete Paid Ads

Topics you will learn in this part:

- Google Ads Overview

- Keyword Research

- Google Ads Formats

- Google Ads Bidding Strategies

- Google Display Network

- Google Conversion Tracking

- Google Ads Remarketing

- Google Video Ads

- Google Ads Certification

- Facebook Marketing

- Facebook Ads Basics

- Facebook Ads Campaign Creation

- Facebook Pixel Setup

- Facebook Ads Bidding Strategies

- Facebook Ads Custom Audiences

- Facebook Ads Lead Gen Campaign

- Facebook Ads Sales Campaign

- Facebook Ads Certification

- Microsoft Ads Overview

- Introduction to Keywords

- Microsoft Ads Formats + Extensions

- Microsoft Ads Bidding Strategies

- Microsoft Ads Audience Network

- Microsoft Ads UET Tag Setup

- Microsoft Ads Remarketing

- Microsoft Shopping Ads

- Microsoft Ads Mobile App Campaign

- Microsoft Ads Shared Library

- Microsoft Ads Certification

- LinkedIn Ads Overview

- LinkedIn Ads Formats

- LinkedIn Ads Bidding Strategies

- LinkedIn Ads Audience Templates

- LinkedIn Ads Conversion Tracking

- LinkedIn Ads Retargeting

- LinkedIn Ads Lead Gen Campaign

- LinkedIn Ads Dynamic Ad Campaign

- LinkedIn Ads Carousel Image Ad Campaign

- LinkedIn Ads Conversation Ad Campaign

- LinkedIn Ads Document Ad Campaign

- LinkedIn Ads LinkedIn Video Ad Campaign

- LinkedIn Ads Event Ad Campaign

- LinkedIn Ads Direct Sponsored Content Single Image Ad Campaign

- How to use Reports in LinkedIn Ads

- LinkedIn Ads Billing Center

- LinkedIn Ads Business Manager

- LinkedIn Ads Certification

The Ultimate SEO Guide

Topics you will learn in this part:

- SEO The Basics - What is SEO And why is it important?, Debunking SEO Myths, Onpage/Offpage SEO Introduction

- Keyword Research - Understanding Keywords, Short Tail Vs Long Tail Keywords, Google Keyword Planner Tool, SEMRush - Keyword Research, Mozbar Extension, SEMRush - Competitor Keywords, Google Auto Suggest, Google Trends

- Content Creation - Content In SEO, Different Content Generation Ideas, Content Length

- Onpage SEO - What is Onpage SEO, Onpage SEO Factors, Image ALT Tag for SEO, Internal Linking

- Offpage SEO - Backlinks, Anchor Text, Dofollow Vs Nofollow Links, Link Building Strategies

- Technical SEO - HTTP Vs HTTPS, Google Search Console, Google Analytics, XML Sitemap, Duplicate Content, What is a 404 Page, What is a 301 Redirect, Keyword Cannibalization, Schema MarkUp

- Speeding Up Your Wordpress Website - Test Website Speed, Web Hosting and Servers, Speeding Up Wordpress website strategies

- User Experience - What is UX, User Metrics that affect SEO Rankings

- Negative SEO - What is Negative SEO, Negative SEO Tactics, How to protect website from Negative SEO

- Google Algorithm Updates - Google Panda, Google Penguin, Google Hummingbird

- Measure Your Progress - Keep track of Backlinks, Track Website Visits, Track traffic from different countries, What pages on your website are most popular

- Leveling Up Your SEO Knowledge - Topical Relevancy, Tiered Link Building, Google AI & Machine Learning

- Manual SEO Audits - What Is An SEO Audit, SEO Audit Tools, URLs + 404 Pages + Optimized URLs, Page Titles, Meta Descriptions, Heading Tags (H1 & H2s)

- Competitor Research - Competitors

- URL Structure for SEO - Keywords in Domain, URL Folder and Page Names Structures

- Google Analytics for SEO - GA4 for SEO, Demo of GA4 + Custom Reports, How to Use Google Search Console and GA4 together

- Google Search Console Tools - Tools to check Search Performance and Indexing

- Finding & Removing Duplicate Content - Find Duplicate Content Pages, Get Rid of Bad Pages

- How To Get .Edu Links From Universities

- SEO Backlink Strategies

- Link Building and Boosting SEO with Memes

- Local Google SEO and Google Map Ranking

Social Media Marketing

- What is Social Media Marketing

- Marketing Mythbusters

- Branding Introduction

- What Makes a Powerful Brand?

- Make a Brand Style Guide

- Content Marketing 101

- Get Endless Content Ideas

- Get To Know Canva

- Find Free to Use Content

- Design Powerful Graphics

- Make Captivating GIFs

- Create Powerful Videos

- Other Powerful Video Styles

- TikTok Ads Overview

- How to Open A TikTok Ads Account

- Auction Basics

- TikTok Ads Manager Overview

- Campaign Structure

- Campaign Level

- Ad Group: Customer Targeting

- Ad Level

- Lead Gen Campaign Creation

- X Ads Overview5 Reasons

- Why You Should Use X Ads

- X Ads Structure

- How To Set Up Your X Ads Account

- X Campaign Objectives

- Setting Up A X Ad Campaign To Drive Traffic

- Ad Group Details & Bid Types

- Audience Demographics - Gender, Age & Location

- Ad Group - Devices

- Pinterest Ads Overview

- Why is Pinterest Advertising Unique?

- Pinterest Ads Account Structure

- How To Set Up Your Pinterest Ads Account

- Pinterest Campaign Objectives

- Setting Up A Pinterest Ad Campaign To Drive Brand Awareness

- Ad Group Details & Bid Types

- Targeting Details

- Pinterest Ad Creative

- Performance+ Campaign Creation

WordPress: Create Stunning WordPress Websites for Business

Topics you will learn in this part:

- Using AI to create a professional website in minutes

- Customizing Your Website with AI

- What is a Domain?

- Finding the perfect Domain Name

- What is Web Hosting?

- Signing for Web Hosting

- Accessing the control panel

- WordPress Installation

- What are Themes?

- Installing our Theme

- Website Title & Logo

- Pages

- Header Menu

- Footer Menu

- Font Pairing

- Hero Section

- Review Section

- Themed Sections

Shopify: Create a Shopify Website for E-Commerce

- Shopify Website Overview

- Setting up your Shopify Account

- Understanding your Shopify Account

- Adding a 'Contact Us' page

- Building the Menu

- Creating A Logo

- The Hero Image

- Your First Theme - 1

- Your First Theme - 2

- Adding Your First Product

- Connecting Your Domain Name To Your Shopify Store

- Adding The Policies

- Adding A Footer Menu

- Shipping Zones And Shipping Rates

- Shipping And Handling

Complete Google Tag Manager Guide

Topics you will learn in this part:

- What is Google Tag Manager and Why Do You Need it

- Useful Chrome Plugins For Working With Google Tag Manager

- Create a Google Tag Manager Account

- The Overview of 5 Google Tag Manager Installation Methods

- Setup Google Tag Manager on Wix

- Setup Google Tag Manager on Wordpress

- Setup Google Tag Manager on Shopify

- Setup Google Tag Manager on Squarespace

- Inject Google Tag Manager Container to any Website

- GTM Interface Overview

- Best Practices & Considerations

- Naming Conventions

- Google Analytics 4 Setup & Publishing The First Version

- Google Ads Remarketing Setup

- Testing & Debugging Before Publishing a New Version

- Facebook Pixel Setup

- Copy Tag and Export Container

- Troubleshooting Problems You Might Encounter

- Time Triggered Tags Part 1: Custom Facebook Events For Remarketing

- Time Triggered Tags Part 2: Time on Site With Google Events

- Scroll Distance Tracking Part 1: The Basic

- Scroll Distance Tracking Part 2: Time Triggered

- Click Tracking Part 1: Outbound Links

- Conversion Tracking Part 1: Simple Google Ads Conversion Tracking

- Trigger Types in Google Tag Manager

- Built in Variables

- User-Defined Variables

- Implementing GA4 Event Tag with GTM

- Creating a Specific Page Trigger

- Storing Measurement ID in User-Defined Variable

- Tracking Clicks & Sending to GA4

- Adding Details about Clicks and Sending to GA4 Events

- Track Button Clicks in GA4 via GTM

- Capture JavaScript Errors with GTM and Send to GA4

- Tracking if users are viewing a particular section, image, banner etc.

- Introduction to Data Layer

- Using Data Layer with GTM

- Pulling Values from Data Layers

- Dynamic Data Addition in Data Layer and using custom event in GTM

- Custom HTML Tag - Executing HTML and JavaScript

- Share Containers - Export and Import GTM Containers

Email Marketing

Topics you will learn in this part:

- Why Email Marketing Is Important For Your & Your Business

- Creating Your Free MailerLite Account

- Knowing The MailerLite Interface

- First Step: Identify Your Customer's Needs

- What Are The Strategies For Building Your Email List?

- What is a Lead Magnet and How It Will Help To Grow Subscriptions Exponentially

- Types of Lead Magnets and How To Choose The Best One For You

- Best Practices When Creating A Lead Magnet

- EBook - How to Create an irresistable Lead Magnet

- Video Series - How to Create an Irrresistable Lead Magnet

- PDF or Report - How to Create an Irrresistable Lead Magnet

- Subscriber Management Overview on MailerLite

- Creating Groups on MailerLite

- Using Segments on MailerLite

- Importing or Exporting subscribers on MailerLite

- Remove inactive subscribers on MailerLite

- What is a Landing Page

- Creating an Irresistable Landing Page To Attract More Clients

- Creating Subscription Forms In MailerLite

- Adding a subscription form to your website

- Introduction to Email Automation

- Planning Your Email Sequence Like a Pro

- Creating An Email Sequence in MailerLite for new customers

- Activating and Testing your email automation

- Analyzing your Campaign Data.

- Anti- SPAM Policy. Keeping Your account healthy.

- What Is A/B Testing And Why Is It Important?

- How to Plan Your A/B Test Campaign

- How to Create An A/B Text In MailerLite Step By Step

- What 14 studies say about the best day to send email

- The style you'll use in your emails

- 10 ways to ensure your emails are mobile friendly.

- Personalizing Your Email Content

- How to Get Support from MailerLite

Content Marketing

Topics you will learn in this part:

- Welcome to the Content Marketing Course

- What is Content Marketing & Why is it Important?

- A Brief Overview of Content Formats & Platforms

- How Does a Content Marketing Funnel work?

- What is Your Brand's Purpose?

- How to Position Your Brand?

- What is Your Unique Selling Proposition?

- Choose Your Brand Personality

- Who is Your Target Audience?

- Understand Your Audience's Pain Points to Improve Your Content

- Where Does Your Audience 'Live' Online?

- Create Customer Personas and Create Content for Them

- Create an Ideation System to Ramp up Your Content Creation

- Content Marketing Case Study: Idea Brainstorm

- Content Marketing Case Study: Idea Research

- Ask Your Audience to Get Great Content Marketing Ideas

- What Content Marketing Formats Are There?

- Content Marketing Case Study: Audio

- Content Marketing Case Study: Social Media

- Repurposing Your Content to Save Time and Make Life Easier

- Introduction to this Section | Content Marketing Course

- Write Great Content | Tips for Improving Your Written Content Marketing

- Make Great Video Content | Tips for Improving Your Video Content Marketing

- Make Great Visual Content | Tips for Improving Your Visual Content Marketing

- Make Great Audio Content | Tips for Improving Your Audio Content Marketing

- Make Great Social Media Content | Tips for Improving Your Social Media Content Marketing

- Create a Marketing Plan & Content Schedule

- Where Should You Post Articles?

- Where Should You Post Video Content?

- Where Should You Post Audio Content?

- Where Should You Post Visual Content?

- Introduction to this Section | Content Marketing Course

- Boost Social Media Engagement

- Promote Content with Email

- Promote Content by Word of Mouth

- Promote Content with Traditional Marketing Techniques

- Promote Content with Collaborations

- Promote Content with Paid Advertising

- Adjust and Improve Your Content Marketing

Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!

Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

Who this course is for:

Complete beginners who want to learn digital marketing from scratch, with no prior experience needed.
Students and fresh graduates looking to build a career in digital marketing, ads, or SEO.
Small business owners who want to run their own Google, Facebook, and LinkedIn ad campaigns.
Entrepreneurs and startup founders looking to grow their business online without hiring an agency.
Freelancers who want to add digital marketing, ads management, or SEO to their service offerings.
Marketing professionals looking to upskill across multiple ad platforms in one comprehensive course.
Social media managers who want to expand into paid advertising on TikTok, X, and Pinterest.
Content creators and bloggers who want to drive traffic using SEO and paid promotion.
E-commerce sellers who want to master Shopping Ads, Facebook Pixel, and conversion tracking.
Anyone preparing for Google Ads, Meta, and Microsoft Advertising certification exams.
Web developers and designers who want to understand SEO, GTM, and analytics alongside their technical skills.
Career switchers moving into digital marketing from unrelated fields like sales, finance, or IT.
Job seekers wanting practical, hands-on skills to qualify for digital marketing executive or analyst roles.
Agency employees who want a single course covering all major platforms their clients use.
Consultants and coaches who want to market their services online using paid ads and SEO.
Anyone wanting to understand Google Tag Manager and conversion tracking for accurate campaign reporting.
Professionals wanting to use AI tools like ChatGPT and Gemini to speed up ad and content creation.
Students preparing for internships or academic projects requiring practical digital marketing knowledge.
Business owners wanting to manage in-house marketing instead of outsourcing to agencies.
Anyone curious about how Google, Meta, and LinkedIn ad ecosystems work, from a practical standpoint.

Full Digital Marketing Course 2026: SEO, Paid Ads, SMM, GTM!

What you'll learn

Explore related topics

Course content

Digital Strategy & the Modern Funnel11 lectures • 43min

Google Ads Overview9 lectures • 54min

Introduction to Keywords5 lectures • 22min

Introduction To Ads & Extensions17 lectures • 57min

Bidding Strategies11 lectures • 25min

Introduction to Display Network12 lectures • 47min

Introduction to Conversion Tracking10 lectures • 39min

Introduction to Remarketing8 lectures • 28min

Introduction to Video Ads9 lectures • 35min

Introduction to Shopping Ads4 lectures • 38min

Requirements

Description

Who this course is for: