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Free Google Ads Course - Become a Google Ads Specialist 2023
Rating: 4.3 out of 5(221 ratings)
5,801 students
Created byEfe Altınelli
Last updated 4/2023
English

What you'll learn

  • Learn to create search, shopping, Youtube, display and PMAX campaigns
  • Increase sales, generate leads, and drive website traffic to your online business.
  • Learn how to effectively manage small to medium-sized accounts using Google Ads.
  • Start taking on freelance clients in the digital marketing field.

Course content

8 sections12 lectures1h 5m total length
  • Introduction to Google Ads: What it is and Why it's Powerful7:24

    In this first video of our Ultimate Guide to Google Ads course, I'll introduce you to the basics of Google Ads and what makes it such a powerful tool for advertisers. I'll also give you an overview of each campaign type available on the platform, including Search, Display, Shopping, and YouTube ads. By the end of this video, you'll have a solid understanding of what Google Ads is, how it can benefit your business, and which campaign types might be the best fit for your advertising goals.

Requirements

  • No prior knowledge is necessary to enroll in this digital marketing course.

Description

Are you ready to learn the ins and outs of Google Ads? Look no further than this comprehensive, free course designed for 2023. Whether you're interested in starting a freelance career, working remotely as a digital nomad, or simply learning a new skill, this course is perfect for you.


In this course, you'll learn everything you need to know about Google Ads, from the basics. We'll start by covering what Google Ads is and why it's such a powerful tool for businesses of all sizes. From there, we'll delve into each campaign type that Google Ads offers, including search, shopping, display, and YouTube campaigns. You'll learn how to create each campaign type and what to look for before launching your ads.


But that's not all. We'll also cover how to use Google Tag Manager and Google Analytics 4 to track your ads and analyze their performance. You'll learn how to set up conversions and attribution models, as well as how to do keyword research and choose the right bidding strategies. Plus, we'll explore the importance of quality score and how it can affect your ad performance.


P.S: These videos are originally created for so you're gonna hear a lot of "what is up Youtube". I also wanted to upload here so more people can have access to it, find a free course easier and have downloadable content.

Who this course is for:

  • This digital marketing course is suitable for individuals who are interested in learning Google Ads but are unsure of where to begin.